Duct Tape Marketing

FEBRUARY 22, 2017

While big ticket products might carry longer and more complex sales cycles, high-end buyers are just as lazy as the rest of us, so they use the same methods: Google, social media, and yes, their inboxes. Day 1: Post hiring ad for lead generation VA. Ideal rates for lead generation research: $4-7/hour. just “ACME”.

Curation 43

Curation Lead Generation Technical Review Email 43

ConversionXL

JUNE 25, 2021

An effective product launch strategy helps you generate awareness, build intrigue, and validate your product positioning. The best product launches take into account the product lifecycle—understanding where it fits into the bigger picture, and how to transition through each phase. But it’s not a linear journey.

Product 96

Product Social Media Audience Software Review 96

Steve Blank

MAY 22, 2009

Did you create a Facebook page for the show? Send PDF versions of brochures and product sheets as soon as you get back to the office. Have enough dead-tree brochures and product sheets on hand before the show so you can snail-mail out the information after you emailed it. Are you twittering your appearance at the show?

Silicon Valley 134

Silicon Valley RSS California Customer Development 134

ConversionXL

SEPTEMBER 28, 2017

Other micro conversions include visiting the checkout page, adding a product to the cart, the number of pages visited, and several others. it’s a lead generation website, nothing is sold), conversion rate is the next best thing. Impossible to say. Is it better if someone spends more money on our site or less?

Metrics 121

Metrics Acquisition Conversion Revenue 121

David Teten

DECEMBER 3, 2019

Point Nine Capital’s website is now powered by Contentful ; they use Unbounce for landing pages ; and Typeform for surveys and other data collection. Automation allows you to spend less time on tedious tasks and will help boost productivity, especially within a small marketing team. She answered, ‘We see a lot of deals.’ Her answer? ‘I

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

www.forentrepreneurs.com

FEBRUARY 2, 2010

Blog About Log in Register Startup Killer: the Cost of Customer Acquisition In the many thousands of articles advising entrepreneurs on what they have to focus on to build successful startups, much has been written about three key factors: team, product and market, with particular focus on the importance of product/market fit.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Up and Running

AUGUST 20, 2018

Gone are the days of 30- and 40-page business plans—modern business plans are shorter, easier to write, and—thankfully—easier to read (and you could always have our MBA business plan consulting experts write a business plan for you, if you so choose). Some information about your products and/or services. How long should your plan be?

Business Plan 119

Business Plan Technical Review Lean Forecast 119

Up and Running

MAY 23, 2016

Noah has been a key figure in the making of LivePlan, our own SaaS product. Instead of sitting down to write a 40-page business plan, start with a one-page pitch. The one-page pitch format is also more suitable for SaaS businesses that are constantly testing new ideas. One-Page Business Pitch Template.

Software Review 74

Software Review Software Delaware Forecast 74

ConversionXL

AUGUST 13, 2019

And while that figure is promising, early-stage SaaS companies need a ton of growth to survive. Don’t focus on metrics like MRR too early on. Are you trying to grow an early-stage startup? product comparison articles, new feature announcements, how-to guides, and customer success stories).

Metrics 117

Metrics SQL Retention Churn Rate 117

www.forentrepreneurs.com

FEBRUARY 2, 2010

They also know precisely how much additional traffic will need to be generated to reach the growth targets, and how many sales people are needed at a given productivity level, etc. We can grow the number of trials, or grow the number productive sales people, or we could try to increase the average productivity of our sales people.

Metrics 55

Metrics Design Entrepreneur Startup 55

VC Cafe

SEPTEMBER 5, 2012

Growth Hacking comes to solve a very common problem in consumer startups: getting to the first x thousand/million users quickly once the product has launched and the hype has passed. and answers with A/B tests, landing pages, viral factor, email deliverability, and Open Graph. First Steps in Growth Hacking for Startups. like/+1/follow?

API 167

API Viral Startup Retention 167

Up and Running

OCTOBER 4, 2016

Your profile image should represent your business, whether that be a picture of your product, your storefront, or a professional headshot. You could even use this as a chance to develop an early-stage promotion strategy, and encourage your customers to follow you on Twitter by offering some kind of incentive. Start tweeting.

Small Business 137

Small Business Marketing Social Media Media 137

Cracking the Code

OCTOBER 10, 2008

When we first published Bessemer’s Top 10 Laws for Being "SaaS-y" in early 2008 in conjunction with our annual invitation-only SaaS CEO Summit, we were overwhelmed with the positive response and feedback we received. We continue to incorporate the best elements of this feedback into our evolving SaaS success profile that follows below.

Software Review 48

Software Review North America Europe Metrics 48

ConversionXL

JANUARY 17, 2017

LawnStarter is one such company, so we sat down with their CTO, Jonas Weigert , to learn about how they experiment across their product and communication and how they deal with optimization as a company. As LawnStarter’s CTO, he heads their technical efforts, which includes experimentation across their product and communications.

Algorithm 48

Algorithm CTO Hire Distribution Engineer 48