Tue.Jun 16, 2020

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Enterprise SEO: Don’t Outsmart—Out Execute

ConversionXL

Enterprise SEO has been my topic of choice for extracurricular “thought leadership” over the years. Last year, I gave a presentation on how we generated 40% year-over-year organic revenue growth by focusing on out executing the competition, not outsmarting them. While my presentation focused on the in-house side of enterprise SEO, I’ve also experienced (and written about ) getting things done—or trying to get things done—at an agency.

SEO 121
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Announcing our investment in DemandStar, a marketplace for government procurement  

Version One Ventures

Today we’re excited to announce that we led DemandStar ’s $2m seed round. The Seattle-based company provides an online marketplace for business-to-government commerce – it connects local and national suppliers with government procurement officers. . It should come as no surprise that government procurement is riddled with inefficiency. $1.5 trillion is spent in the local government procurement market, but billions are wasted due to scarce competition and outdated processes.

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New Normal: A conversation with Bob Stutz of SAP

deal architect

I have been doing video interviews with a number of CIOs, software executives and practitioners about acrobatics they have been seeing in various vertical sectors during the COVID-19 crisis and the "New normal" they can expect as the economy wakes.

Vertical 394
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Pitching in the Pandemic

View from Seed

We’re in a global pandemic. The simple truth is that all venture capitalists have told their portfolio Founder/CEOs that if they don’t absolutely need to raise capital now that they shouldn’t be out there attempting to do so. Wait. Wait until fall. Wait until 2021. Wait until the situation changes. So why should you follow a different approach?

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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Benefits Of Investing In Working Spaces For Your Business

YoungUpstarts

Co-working spaces have disrupted the business world. They offer entrepreneurs, freelancers, and business owners a space to work together in a communal area. These innovative spaces offer business owners massive benefits. Apart from giving businesses a sense of community, small business owners get an opportunity to have a new approach for running their businesses.

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How to Write a Food Truck Business Plan

Up and Running

Starting a food truck business is an attractive alternative to opening a restaurant. The initial costs are significantly lower than opening a traditional restaurant and the popularity of food trucks only continues to grow. This doesn’t mean that food trucks are cheap, though. It can cost anywhere from $5,000 to over $100,000 to open a new truck, so you’ll want to make sure you understand the risks.

More Trending

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Steps to Improve the Results of Google Ads

The Startup Magazine

Google AdWords could be a great addition to your marketing strategy. Not every brand is leveraging PPC marketing these days, meaning that it could be a great opportunity to gain an advantage over your competition. Those who have no experience might find it harder simply because it takes a bit of time to learn. But once you get the basics out of the way, you can move on to more complicated stuff.

PPC 111
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Decorate Your New Home With Style

YoungUpstarts

Moving from home can be a big step for many. It can both feel a bit nerve-wracking and exciting. Finally, you get to have your own space where you are in charge. That is also including the design of the home. It can be difficult to find your own style, and many spend big parts of their lives doing that. But one tip is to pick out some things that are stylistic and timeless in their expression, which does not mean that they cannot be full of interesting details or have a bald design.

Design 147
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Supporting Arlan Hamilton’s Project Cover

Feld Thoughts

Shortly after George Floyd was murdered, I started calling Black VC and entrepreneur friends asking them “what are two things you are involved in that I can immediately support with time and money.”. Arlan Hamilton was my first call. In addition to asking me to spend more time with Backstage Capital portfolio companies and founders, she told me about a non-profit called Cover that she created in 2016 with Bryan Landers and Dianne Cherrez.

Portfolio 100
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Is it a good idea to have a niche for your marketing agency?

The Startup Magazine

Declaring your agency’s niche market is one of the most important things you can do for the profitability, sustainability, and longevity of any business. As a result, it is extremely important to work with a marketing agency that has niched down its specialty and works specifically with clients in a specific industry to meet their needs and reach their goals.

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How to become the only business that matters

Duct Tape Marketing

How to become the only business that matters written by John Jantsch read more at Duct Tape Marketing. So the question this bold and perhaps presumptuous headline likely brings up is. to whom. The only business that matters to whom. The first answer I suppose most business owners and entrepreneurs might suggest is to their customers. Yes indeed, this is a fine answer, an important answer, a worthy goal, but it might not be enough.

Partner 99
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3 Proven Ways To Make Money With Cryptocurrency

The Startup Magazine

Cryptocurrencies are a great opportunity to make money. Whether you would like to do it part-time or you want to become a professional trader, it is a good way to challenge yourself. Cryptocurrencies operate since 2009 when Satoshi Nakamoto released bitcoin, which is the king of cryptocurrencies. Throughout their short period of existence, they have experienced some ups and downs.

Community 100
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How Freight Companies Can Avoid Unnecessary Risks During COVID-19

YFS Magazine

Many industries have been forced to reexamine the way they do business and refocus on worker and client safety. The freighting industry is no exception.

Cost 79
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What you Ought to Know about the Potential of CNC Machinery

The Startup Magazine

In situations where precision is crucial, and component failure could prove fatal, CNC machines allow the industry to achieve the highest level of accuracy during operations. CNC machinery differs in operational techniques, making them versatile assets for the companies that require precise manufacturing. Industry Applications. But who uses these machines, exactly?

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The Entrepreneur’s Guide to Translating Accounting

Duct Tape Marketing

The Entrepreneur’s Guide to Translating Accounting written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Spencer Sheinin. In this episode of the Duct Tape Marketing Podcast , I interview Spencer Sheinin, the founder and CEO of Shift Financial Insights, providing ridiculously simple accounting and financial insights for businesses on the rise.

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Business Valuation: Determining The Worth Of A Company

YoungUpstarts

Business valuation is defined as a way to determine the overall economic value of a company , and is a necessary component of a sound business plan and strategy. Reasons for a business valuation run a gamut from selling the business due to retirement or health reasons to financing expansion efforts to adding shareholders to a buyout situation. Any of these situations will demand a valuation to determine current and future projected value. .

Valuation 162
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Why Cold Calling Goes Wrong

Duct Tape Marketing

Why Cold Calling Goes Wrong written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with David Walter. In this episode of the Duct Tape Marketing Podcast , I interview David Walter, best-selling author of The Million Dollar Rebuttal and Stratospheric Lead Generation Secrets: Cold Calling is NOT a Numbers Game! David’s claim to fame came from setting a record 15 appointments a day, every day for 6 months working at a PEO company, setting a total of over 1800 appointments

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2020 Disruptors

The Entrepreneurial Mind

Disruptive companies fundamentally change their industries. While many entrepreneurs tout that they will be disruptive — in fact, almost every one that I have ever heard pitch for money has made such a claim — very few actually deliver on their intended disruption. Every year CNBC identifies fifty companies that they believe are truly disruptive. […].

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Here’s the thing about my new podcast series

Jeff Hilimire

Me talking at a 48in48 event…it’s one of the few photos I have of me with a mic, and I thought it’d be fitting for this post even if it, technically, has nothing to do with it :). Truth be told, this podcast thing just kinda happened. As someone that produces content on a fairly consistent basis, I’ve always been interested in both video and audio.

Audio 67
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Postman raises $150 million at $2 billion valuation

Our Own Start-up

Postman is a SaaS-based (Software as a Service) API (Application programming interface) development firm that has raised $150 million led by Insight Partners at a valuation of $2 billion.

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How to Meet VCs and Fundraise during Lockdown

Jason Ball

I joined the Startup Istanbul team this week for a session on fundraising tips. The full 1 hour discussion is here , in case you’d like to hear the discussion addition to these notes and tips. Ozan captured the outline of the call on his twitter feed. I thought I would expand on the pain point of connecting with the investor and the fundraising process itself.

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Sanitization and disinfecting made easy with CoronaOven

Our Own Start-up

Log 9 Materials Pvt. Ltd., Bengaluru headquartered nanotechnology startup has been trying to solve the surface sanitizing problem with the help of its product CoronaOven.

Startup 52
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A Woman’s Guide to Self-Advocacy in the Office

Women Entrepreneurs Can

The office can be a difficult place to navigate — especially for women. In an effort to appear easygoing and likable at work, it’s often easier to set outside our needs and wants than to advocate for ourselves and speak up. When spending at least 40 hours per week in the same place, it’s important to make your environment productive and as conflict-free as possible.

Product 52
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Indian Unicorn, OYO falls into trouble after many accusations

Our Own Start-up

Indian Unicorn OYO Hotel and Homes are being dragged to the court for breach of contract by another hospitality firm.

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