Startup Professionals Musings
JANUARY 4, 2023
Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and a while back added social-local-mobile ( SoLoMo ) to the mix. Mobile and global are driving all of these in innovative new ways to grow your business.
deal architect
MARCH 29, 2024
As we have moved to virtual briefings, I have increasingly been excerpting short video segments (with permission) as part of my Analyst Cam series. One of our research focus areas is Re-globalization. As I wrote here “MNCs are rebalancing their.
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YoungUpstarts
MAY 6, 2020
In a recent Call for Code Global Challenge , IBM outlined the top three areas that are in urgent need of rapid solution development: – Crisis communication. The post Solving Software Quality Challenges During The Global Pandemic appeared first on Young Upstarts. – Remote education. Functional testing.
YoungUpstarts
APRIL 28, 2020
Going global is often a requisite growth path for businesses seeking to expand and whilst the model of setting up satellite offices is a tried and tested way to expand overseas a more recent organizational model is that of ‘distributed’ teams or companies. Global Payroll, Cross-Border Payments, and HR compliance.
Up and Running
NOVEMBER 19, 2020
Content marketing — communicating with your marketing using interesting articles, visuals, and videos — has been well established as a primary method of capturing and keeping attention. We’ll ask some basic questions to help you “plan globally and market locally.”. Is translation really the most important part of localization strategy?
YoungUpstarts
DECEMBER 3, 2017
Our traditional view of globalization, common for decades, was massive container ships conveying goods from distant manufacturing locations; and watching services, capital, and expertise flow from one from major established commercial and financial city or region to another. Global trade dipped in 2008.
Both Sides of the Table
SEPTEMBER 17, 2013
In my last post I pointed out that many of the media commentators who have criticized the YouTube video network companies as not having strong businesses were mistaken. So why is online video such an attractive market to build a startup? As I point out frequently, people want to consume video. And global. Not so fast.
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