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A Guide to Reputation Management: Build an Audience of Superfans

ConversionXL

Reputation management is the practice of actively influencing what people think of your brand and what they see others saying about your company when they look online. Start with an aggressive reputation management strategy for personal and business growth. Build your reputation through personal branding. And on Twitter.

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Trademark Registration Process — Do it Yourself or Hire an Attorney?

Up and Running

And hiring an intellectual property attorney may seem like a budget dealbreaker. Ideally, the trademark registration process should begin as soon as you’ve narrowed down a selection of possible marks, including business or product names, logos , and slogans. Applying for a trademark — Do it yourself or hire an attorney?

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What Are Reputation Management Services?

YoungUpstarts

In the past, a business’ reputation was formed through word of mouth communication and referrals. But in today’s digital age, reputation is deeply rooted in online reviews, Google searches, and mentions on social media. By working to cultivate and maintain a positive reputation, you can remain competitive in your industry.

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How to Manage Your Reputation to Attract the Best Engineering Talent

Women Entrepreneurs Can

As an engineering firm, your reputation is everything, but at the end of the day, you’ll only ever be as good as the quality of your staff. Your reputation isn’t just important for attracting clients, it is critical for attracting the talent into your firm as well. Nobody wants to admit that their reputation is less than stellar.

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The 6 Biggest Challenges Businesses Face Today

YoungUpstarts

Each employee will contribute to your company’s productivity, revenue, and reputation. Hiring the wrong member of staff can lead to disappointed customers, a smaller profit margin and a lack of efficiency. It is, however, imperative to hire a candidate who possesses the right skills and attitude to ensure your company’s longevity.

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13 Critical Small Business Legal Requirements to Start a Business

Up and Running

Register your business name. The name of your business identifies your enterprise, which makes it easy for people to notice and understand your business. After you pick a good business name, it’s advisable to register that name to certify and protect it. Obtain the right business permits and licenses.

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Are you or your business “time bankrupt?”

Berkonomics

You’d know the symptoms, if not the name. The insight became clearer as I was hired again and again to pick up the pieces of failed programming efforts by other software companies in this then young industry. Time bankruptcy results from the deliberate over-commitment of core resources. Why use this term?