Duct Tape Marketing

MARCH 15, 2021

Once a quarter at a minimum (and with every new hire that joins the company) conduct an all-hands brand meeting. Key marketing metrics – sales generated, leads generated, referrals generated, PR generated, social media growth. Guide your internal marketing training program with this outline.

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YoungUpstarts

SEPTEMBER 19, 2016

Do it right and you can build on some fantastic in-house PR by acting creatively and catching the eye of prospective clients. Or maybe hire a live band for the evening or an electrifying magician. Use the powers of social media to spread the word. Consider fire performers as a main act that will set sparks flying.

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YoungUpstarts

AUGUST 12, 2016

Using things like social media and PR is a good idea, but how you do it is up to you. Whether you’re hiring a part time or a full time employee, make sure you check out their references and background history. There are many workshops and even team building exercises you can use to help you. Be Super Organized.

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Hearpreneur

JANUARY 7, 2017

Now my digital products, blog, classes and workshops serves women all over the world teaching them how to use yoga as a tool to juggle their busy life and kids without burning out! I use my social media and massive amounts of public outreach to bring awareness to my program (my Instagram grew to 12,000 engaged followers).

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Duct Tape Marketing

MAY 19, 2011

SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! His blog – Web Ink Now – is ranked by AdAge Power 150 as a top worldwide marketing blog.

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YoungUpstarts

MAY 4, 2017

by Rebekah Epstein, founder of fifteen media. I get this question at almost every DIY PR workshop I do: “How do I know if a PR firm is the right fit for me?”. Finding the right PR firm can be a lot like dating; it could just be a gut instinct that tells you that you’ve found the one. Do you want social media?

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Hearpreneur

APRIL 29, 2021

Hiring overseas virtual assistants solved the need to fill out the vacancies and accomplished the dream of operating 24 hours a day, 7 days a week. When Clare DeNicola and I decided to start a full-service marketing and PR firm 10 years ago, we knew we didn't want to take the usual agency branding route: put our names on the door.

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Duct Tape Marketing

MAY 19, 2011

SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! His blog – Web Ink Now – is ranked by AdAge Power 150 as a top worldwide marketing blog.

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Metrics Social Media Small Business RSS 50

Startup Lessons Learned

MARCH 13, 2009

Announce a new product, start its PR campaign, and engage in buzz marketing activities. Even if you must launch to your customers, avoid the urge to also launch in extra places, just because your PR firm can do it at the same time. If you are having trouble raising money, sometimes a little PR can help. Help you raise money.

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Hearpreneur

SEPTEMBER 16, 2015

When we were deciding what to call our new PR agency we started by writing down a bunch of words that describe what we do, that we felt passionate about. While we were working on the logo it dawned on us that PR was actually uPRoar’s middle name. Thanks to Michael Harris, Uproar PR ! #15 12 – A Friend Helped.

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Hearpreneur

JULY 20, 2018

So often a marketing company will have a name that really makes it appear to only be a Social Media or PPC or SEO company and that was something I really wanted to avoid. Thanks to Robyn Lanci, Owl PR ! #12- across the crowd, everyone looked my way and we ended up getting introduced to a portfolio company that hired us!

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ConversionXL

OCTOBER 25, 2018

Don’t expect an outside agency to sacrifice more leads for better leads if they’re hired and fired on quantity. The familiar proverb applies: “No-one ever got fired for hiring IBM.”. As Rextin explained, in-person workshops or onboarding sessions can be key to earning the sale or, for SaaS companies, retaining a client.

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Duct Tape Marketing

MAY 10, 2011

SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! Note: There have been some updates since I published th. 5 Practical Tips for Gett. : 5 Steps to Successful Fac.

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Duct Tape Marketing

MAY 1, 2019

All the important SEO tools that you need for pay traffic, social media, PR and of course, SEO. I had Mike Stelzner on recently and he’s a social media examiner. I’m on a Heil PR-40. Now, I launched in 2012 and I hired people like Cliff Ravenscraft too as a tech geek. It’s 350 bucks.

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Hearpreneur

AUGUST 19, 2015

Despite the ongoing recession, I took to my kitchen table in 2013 to launch Digital Air Strike — an award-winning automotive social media and digital engagement company. Tapping into my knowledge of and experience in automotive marketing, I identified a need to monetize social networks for businesses. 5) Market Downturn.

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Brandanew

NOVEMBER 20, 2015

Our first business blogging workshop is ONLINE and goes live on November 27 at 10am ET or 8:30pm India. Surely, they’ve attracted a ton of new hires and are managing their employer branding really well through Instagram! This is for all those who think, all industries don’t belong to social media or Instagram.

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Hearpreneur

JANUARY 22, 2017

After years working in fashion PR/Marketing in NYC and Milan, and then as a co-founder/owner of a Brooklyn-based rock ’n’ roll play space for kids under 5, I found myself becoming overly excited about my friends starting new businesses. 28 – My Husband’s Detached Garage Workshop. Image Credit: Carey Balogh.

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