Startup Lessons Learned

SEPTEMBER 22, 2008

Paid - if your product monetizes customers better than your competitors, you have the opportunity to use your lifetime value advantage to drive growth. In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

Startup Lessons Learned

NOVEMBER 8, 2008

When we build products, we use a methodology. But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." We know some products succeed and others fail, but the reasons are complex and the unpredictable. This is a common mistake.

Customer Development 168

Customer Development Developer San Francisco Customer 168

Version One Ventures

AUGUST 14, 2015

For most startups, core functions are product design, product development, marketing, sales, PR, and customer service. But it can be okay to outsource the things that don’t create a competitive advantage, such as: legal, accounting, hosting, and analytics.

Operations 60

Operations PR Analytics Finance 60

Startup Lessons Learned

OCTOBER 4, 2008

Thanks to Suns amazing PR blitz, there was tremendous demand for experts on Java, and I did my best to convince people that I was one of that mythical breed. Later, I discovered you could get paid to program computers, and really never looked back. Thanks to the anonymity of the internet , I landed a few jobs, and did quite a bit of writing.

San Francisco 155

San Francisco Technical Cofounder Fractional CTO CTO 155

ConversionXL

JUNE 25, 2021

When Airbnb entered the hospitality industry, they needed to showcase their benefits to two distinct groups: travelers who needed a place to stay, and hosts who wanted to rent their homes or property. Your brand (and product) should be easily recognizable no matter the channel you’re promoting it on. The key to success is consistency.

Product 96

Product Social Media Audience Software Review 96

Startup Lessons Learned

OCTOBER 4, 2010

The higher the vanity ratio, the more effective the PR. It helps companies with PR. The reason we had such a non-diverse lineup (much to my chagrin) is that I insisted on hosting speakers whose stories I already knew – because I had been there, as a friend, advisor, or investor. It helps companies with PR.

San Francisco 167

San Francisco Lean Metrics PR 167

Hunter Walker

MAY 20, 2013

Especially legal, policy and pr – we wanted them to understand the magic of YouTube. Avoid Locality Bias in Product Development. You’re part of Google, there’s corporate pressure (and perceived quick wins) to work with other Google products. price tag. Stop Short Term Monetization That Won’t Scale.

Engineer 87

Engineer PR Leadership Community 87

ConversionXL

OCTOBER 7, 2021

These are the four stages of a product we’ll be focusing on. . However, on a more granular graph, the introduction phase would be preceded by a product development stage. This stage is used to determine the viability of your product and confirm when it should go to market. Slow skimming.

Product 142

Product Marketing Software Review Social Media 142

Up and Running

JULY 24, 2015

From financial calculators to startup checklists, there’s a whole host of helpful resources on the site. You’ll learn how to be efficient, track inventory, and manage the quality of your product or service with this online course from Wharton. Product development. They can help with development and licensing, too.

Entrepreneur 60

Entrepreneur Small Business Administration SBA Pennsylvania 60

Startup Lessons Learned

FEBRUARY 22, 2009

Whats striking about these stories, if you get past the PR hype, are two very important themes: These prodigies were self-taught, and had a fundamental fascination with technology from a very young age. Their stories would not have been possible without access to sympathetic adults with the necessary equipment and knowledge to get started.

Programming 143

Programming San Francisco Lean Continuous Deployment 143

Startup Lessons Learned

APRIL 17, 2010

Take a look and let me know what you think. Expo New York New York, NY Nov 19 The Lean Startup at MIT Boston, MA Nov 20 Lunch workshop at Dogpatch Labs Boston, MA Dec 17 Lean Startup Cohort program begins San Francisco, CA KISSmetrics KISSmetrics is loading.

San Francisco 107

San Francisco Romania Cleveland South Africa 107

Startup Lessons Learned

FEBRUARY 8, 2010

This "success theater" is occasionally useful for PR or getting through a tough board meeting. This "success theater" is occasionally useful for PR or getting through a tough board meeting. Once again, we revisit the topic of Actionable metrics and their nemesis: Vanity metrics. But how do we know which metrics to look at?

Metrics 121

Metrics San Francisco Lean Continuous Deployment 121

Startup Lessons Learned

MARCH 13, 2009

Announce a new product, start its PR campaign, and engage in buzz marketing activities. Marketing launch) Make a new product available to customers in the general public. Product launch) In todays world, there is no reason you have to do these two things at the same time. Do some Customer Development instead.

San Francisco 168

San Francisco PR Lean Early Stage 168

Startup Lessons Learned

MARCH 4, 2009

In a startup, these channels of communication are critical to understand for advertising, launch and PR purposes. If they are willing to pay big bucks, for example, to attend a conference on a certain topic, that bodes well for your ability to sell them a product related to that topic. Take a look and let me know what you think.

San Francisco 68

San Francisco Lean Continuous Deployment DC 68

Startup Lessons Learned

OCTOBER 7, 2008

This is completely analogous to the situation elsewhere on the internet, where launching a new website, product, or service with PR is getting harder and harder. On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. Dont do PR upfront, dont put out a press release. My advice: dont launch big.

San Francisco 68

San Francisco Lean Retention SEM 68

Duct Tape Marketing

NOVEMBER 13, 2019

She is a leading diversity and inclusion expert, keynote speaker, author, and host of The Will To Change Podcast. Jennifer Brown: You don’t want to put out a PR campaign that gets pulled because you offended people. John Jantsch: Hello and welcome to another episode of the Duct Tape Marketing Podcast. This is John Jantsch.

Hiring 39

Hiring Community Audience Bandwidth 39

Startup Lessons Learned

FEBRUARY 24, 2009

What happened when we got early press (circa 2004) in violation of our own no-PR rule. We actually lived this situation, and got to validate this answer: a process of rapid iteration can beat massive strategic investments from a big competitor. I especially enjoyed the discussion of the power of fact-based decision making. .

Lean 74

Lean San Francisco Continuous Deployment DC 74

Startup Lessons Learned

APRIL 7, 2010

In fact, the curse of product development is that sometimes small things make a huge difference and sometimes huge things make no difference. When we’re optimizing, product development teams encounter similar situations. I mean, here we are, paying them to be there, and they won’t use the product!

San Francisco 154

San Francisco Lean Metrics Design 154

ConversionXL

FEBRUARY 9, 2016

October 2012 – Erin Turner and Gagan Biyani host the first Growth Hackers Conference in Menlo Park, California. PR and publicity drive attention…to drive sales. And you need to understand the potential impact of product-economic fit so that you can be better prepared for it.”. Step 1: Product Development.

Retention 48

Retention Metrics Acquisition Conversion 48

mashable.com

SEPTEMBER 12, 2011

And no matter what the latest trends indicate, you will eventually have to spend money on PR and marketing. For example, my company decided early on to hire a UI designer, which has helped tremendously with our product development. I’m now in my second founder/CEO role, having raised more than $18.5 million in venture financing.

Startup 79

Startup Social Media RSS Social Network 79

Startup Lessons Learned

JULY 9, 2009

We go to mixers, buy fancy offices, focus on PR, and try to one-up each other. Is it really worthwhile spending time and money trying to impress each other with our supposed successes, especially in a business where real feedback can take five or ten years? I think its wasteful. In time, success will come.

San Francisco 94

San Francisco Lean Continuous Deployment DC 94

Startup Lessons Learned

MARCH 27, 2009

Journalists, PR firms, investors, and the public at large love a scrappy come-from-behind story about two guys in a garage who figured out how to take down Goliath. Customer Development : a disciplined approach to finding out if there is a market for your product before its too late. Work in small batches.

San Francisco 117

San Francisco Lean Continuous Deployment DC 117

Startup Lessons Learned

FEBRUARY 22, 2010

Engineers are offenders in this category too, but so is any gender-segregated activity, like an all-female PR or marketing team. Engineers are offenders in this category too, but so is any gender-segregated activity, like an all-female PR or marketing team. Diversity is not the only requirement for making good group decisions.

San Francisco 167

San Francisco Lean Sweden Continuous Deployment 167

A Smart Bear: Startups and Marketing for Geeks

MARCH 11, 2014

You have your general management meeting and in your general management meeting you talk about product development, about marketing and about finance. So again, none of this is me trying to say what you should do for product development, in fact, or what you should write in code in fact. Edwin: I know. Edwin: Right.

Technical Cofounder 220

Technical Cofounder Cofounder Software Review Management 220

Startup Lessons Learned

SEPTEMBER 13, 2010

Even worse, entrepreneurs are faced with a constant barrage of vanity metrics from competitors and other companies engaged in PR. That’s what you pay PR firms for: to get an article written that is entirely factual and yet still provides positive spin for your company. The PR firm helpfully left out that context.)

San Francisco 154

San Francisco Metrics Lean PR 154

www.kalzumeus.com

FEBRUARY 6, 2013

However, given that it is a well-understood norm, it gives you a bit of an edge in the PR battle should someone decide to just drop a 0-day on you.). In regards to Redmine being hosted on a server, would it be sufficient to just use http authentication on the domain to protect it? And gulp their dependencies.). Mark IJbema.

Security 101

Security Software Review Ruby Startup 101

Startup Lessons Learned

DECEMBER 16, 2008

So you decide to try to reposition around a different value proposition, one that more closely matches what your product is best at. You could try and drive home that positioning with an expensive PR campaign, superbowl ads, and whatnot. Take a look and let me know what you think.

Viral 140

Viral San Francisco Lean Continuous Deployment 140

Startup Lessons Learned

JANUARY 30, 2009

Launch with a PR blitz, including mentions in major mainstream publications. Build the product in stealth mode to build buzz for the eventual launch. Without conscious process design, product development teams turn lines of code written into momentum in a certain direction. Even a great architecture becomes inflexible.

San Francisco 150

San Francisco Lean Agile Continuous Deployment 150

Startup Lessons Learned

FEBRUARY 12, 2009

Why do you think outsources have been happy to generate all this PR the past few years about people losing their jobs to India? Now your crappy resume and low-grade references become a strength: youre obviously not wasting money on marketing. Take a look and let me know what you think.

San Francisco 89

San Francisco Continuous Deployment Ruby Lean 89

steveblank.com

JULY 8, 2011

interactions, widgets, effects Django – high-level Python framework Cappuccino – open source framework for app development Kodingen – cloud development environment, code editor, hosting service, collaboration platform. Bontq – hosted bug tracking and project management needs. Reply Mary B. ,

Software Review 110

Software Review Startup Silicon Valley Analytics 110

Startup Lessons Learned

SEPTEMBER 11, 2009

Have you personally visited the Content Creator forums and read through the PR thread? When new changes roll out that aren't anticipated or expected - like the whole PR deal that became a PR mess - people PANIC. PR is even worse - last week I did 200 or so and found 10 UFI and AP items available to minors.

Community 158

Community Management Lean Software Review 158