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The unimportance of product names

37signals.com

Follow us on Twitter for more information on our products. The unimportance of product names. Don’t waste too much time on picking a perfect name for your product. And what about picking a name that’s available as a domain? Or company names – why is it 37signals? ;-). Apr 27 2010.

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Crowdsourcing Your Product Name

Software By Rob

Product naming is hard. Too many factors come into play when looking for a name and it’s almost impossible to decide on the right name once you’ve stared at the same list for a week straight. The Approach A while back Patrick contacted a handful of Academy members and asked for opinions on potential product names.

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When Does a Private-to-Private Merger Make Sense?

Both Sides of the Table

Most products out there suck so mom gets stuck with angst of wanting to have decorations, activities and chatzkies for other kids to take home. We also built two very high-quality mobile apps that we were experimenting with in terms of building better customer acquisition toools.

Merger 296
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15 Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

What exactly is going to be the name of your business? Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. 1 – A Name to Trust. The name of our company came from the name of our flagship product. Photo Credit: Shaun Gray.

Naming 48
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The 5 Biggest Turn-Offs On A Company Website

YoungUpstarts

Companies occasionally try to align navigation labels with internal product names instead of plain English. Fresh, contemporary, and mobile site. Part of delivering a fresh, modern website is making it available on mobile. For certain products, a mobile app makes sense, such as for banking.

Mobile 100
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Search Intent: How to Analyze and Optimize Your Site

ConversionXL

This answer has to be correct and complete, and can be displayed in a relatively small amount of space: the size of a mobile phone screen. A Moz article offers an example of informational modifiers for products: [product name] what is [product name] how does [product name] work how do I use [product name].

Search 126
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Nuts & Bolts of Intellectual Property for New Startups

Gust

So you’ve chosen a name for your startup, product, or both. The gulf has widened with the proliferation of social Internet / user-generated content and mobile application startups. In the Internet era, trademarks and domain names are closely interrelated, and both can be or become extremely valuable.