category strategic-planning 
ConversionXL
MARCH 31, 2021
Agencies looking to grow have traditionally relied on fostering strategic relationships to land deals and increase sales. Much like your audience analysis report, it will ensure everyone involved in the planning, production, and distribution process is aligned. Cold email and referrals have often been quite effective.
Up and Running
JUNE 27, 2018
If you aren’t strategic and thoughtful about how you spend your money, you’re more likely to waste your money on campaigns and tactics that don’t work. . Lack of a marketing plan. Simply knowing how your business runs and what products or services you offer is not enough to plan your next marketing move.
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Occam's Razor
JULY 1, 2013
might be hindering your ability to make some important strategic decisions? But sometimes going outside our analytics tools can yield non-normal insights that can deliver a competitive advantage. But fresh relevant content is also of value in our search engine optimization efforts, keeps a pipeline of socially shareable assets going.
Gust
DECEMBER 8, 2011
Readers can anticipate my next point in continuing the analogy: It makes no more sense for a non-lawyer to prepare fundamental legal, governance, equity and intellectual property documents than it would for a patient to self-diagnose and begin taking prescription-strength antibiotics or other medications. Newco, Inc.”)
ConversionXL
OCTOBER 14, 2021
To give context, compare market share changes with objective measures such as changes in total industry spending and company revenue, and strategic changes. Qualtrics, a leading customer experience management company, breaks brand awareness into three categories: Image Source. Brand awareness and recall. Brand consideration.
Occam's Razor
OCTOBER 14, 2014
Make sure you don't have anything on your strategic dashboards that does not have a pre-identified target. I'm planning to cover the four different strategies at your disposal to collect benchmarks. and Organic Search Traffic (can't ever have enough of that!)… Yes, four! Own data benchmarks.
crowdSPRING Blog
DECEMBER 13, 2018
A brand strategy is your plan for how you’ll help shape the public perception of your brand. Mexican fast-food giant Chipotle has made serving non-GMO foods a key element of their brand promise. Entrepreneur outlined this in their look at USP : Pinpointing your USP requires some hard soul-searching and creativity.
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