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The Shift from FOMO to FOLD in Early Stage Investing

View from Seed

This led to a number of repercussions that most VC’s have lamented during this time, including higher prices, larger rounds, shoddy due diligence, and many companies raising large sums of venture capital that probably aren’t suited to VC funding. In a FOLD world, this is going to continue.

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11 Tips For Increasing Customer Engagement

The Startup Magazine

Customer engagement strategies encourage businesses to provide a positive experience that will encourage buyers to return by focusing on how you interact with your customers online and offline. Building an effective customer engagement strategy can create a substantial impact on your business.

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[Review] The Social Customer

YoungUpstarts

Rather, the challenge is this – how can we transform fans and followers on social networks into actual money paying customers? Enter “ The Social Customer: How Brands Can Use Social CRM to Acquire, Monetize, and Retain Fans, Friends, and Followers “ by Adam Metz. T = Tools, the myriad platforms and software needed.

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4 Tips To Help You Increase Customer Loyalty

YoungUpstarts

What Makes a Loyal Customer? Customer loyalty is something that businesses have been after for decades. Today’s customers – particularly younger consumers – are less brand loyal and tend to switch between brands they see as “basically the same.” 4 Tips for Increasing Customer Loyalty. Gather Feedback.

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7 Ethical Fictions Lead Many New Entrepreneurs Astray

Startup Professionals Musings

One 11-year study of over 200 companies over a decade ago, detailed in the book “ Corporate Culture and Performance ,” found that those working on their culture improved revenue by 516%, and increased net income by 755%. Unethical behavior in business is just due to a few ‘bad apples.’ Ethics can’t be managed.

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[Review] The Social Customer

YoungUpstarts

Rather, it is this: “How can we better reach prospects, convert them to customers, and serve their interests through social media?”. Enter “ The Social Customer: How Brands Can Use Social CRM to Acquire, Monetize, and Retain Fans, Friends, and Followers ” by Adam Metz. Defining Social CRM. The Social CRM Process.

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Struggling With Sales in Your Apparel Business? Start Improving Customer Experience

The Startup Magazine

This is partly due to the efforts made by apparel companies in recent years to improve the buying experience and place the customer at the center of their retail apparel marketing strategy. When brands have a laser-like focus on CXM , the apparel marketing benefits go far beyond those related to their customers.

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