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Retention Optimization: How to Increase the Value of a Conversion

ConversionXL

Well, it’s retention. (No, Consider that 40% of an ecommerce store’s revenue is created by 8% of its customers and that 82% of companies agree that retention is cheaper than acquisition. If retention (a long-term relationship) is your focus, your funnel can be optimized to encourage people to convert again and again.

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Predictive Analytics is a Goldmine for Startups

Startup Professionals Musings

Predictive advertisement targeting. Customer retention with churn modeling. Every business wants to predict which customers are about to leave, and for what reasons, so they can target their retention efforts. Without predictive targeting, a retention campaign may cost more than it gains. Movie recommendations.

Analytics 246
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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

SEO, email marketing, Facebook advertising). You can calculate retention using the following formula: Customers at the end of the period – new customers gained within the period / the number of customers at the beginning of the period x 100 = customer retention rate. Convincing users to stick around is crucial for growth.

Retention 113
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Twitter Link Roundup #224 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Creating Customers for Life: 50 Resources on Loyalty, Churn, and Customer Retention | Help Scout – crowdspring.co/1lD094d. Creating Customers for Life: 50 Resources on Loyalty, Churn, and Customer Retention | Help Scout – crowdspring.co/1lD094d. The Single Biggest Reason Most Entrepreneurs Fail in 2014 – crowdspring.co/1jzW3Oy.

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Twitter Link Roundup #214 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Small Business Marketing 2014: Smart Web Design Best Practices and Tips - crowdspring.co/1dn9KvH. Startup and Small Business Marketing 2014: Smart Web Design Best Practices and Tips - crowdspring.co/1dn9KvH. Employee Retention - crowdspring.co/1f2fAz5. 25 Fresh Free fonts Created In 2014 | Creative Nerds - crowdspring.co/1eVU7Ib.

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How to get your mobile app discovered in 2021

VC Cafe

According to Statista, revenue generated from apps (paid downloads and in-app advertising) will reach $935 billion by 2023, and that doesn’t doesn’t include the many trillions of dollars transacted via apps in the last decade alone (think Amazon, Uber, games, etc). Worldwide mobile app revenues in 2014 to 2023 (in billion U.S.

Mobile 190
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Freemium vs. Free Trial: Which Gets You More Paying Customers (Not Just Freeloaders)?

ConversionXL

Slack, in 2014, converted at 30%. Advertisement additions. Freemium versions can also include advertisements as a limitation on the experience (e.g. Instagram) with other means of monetization, like advertising. Those near-term sales, while enticing, may erode a brand and hurt retention. Free trial. Cross-sells.

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