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Web Analytics 2.0 Book: In Stores Now!!

Occam's Razor

I am absolutely thrilled that my book Web Analytics 2.0 The waterfall of positive feeling stems from the fact that this book was very hard to write. I only had one job, at Intuit, when I wrote my first web analytics book. The Pitch: I invite you to consider buying my second web analytics book. Request for help.

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Why Partnerships Are The Future Of Marketing

Duct Tape Marketing

He has a new book out called — Moving to Outcomes: Why Partnerships are the Future of Marketing. They can keep doubling down on advertising with the digital goliaths of today or begin to diversify and invest in other marketing channels, with an eye toward the future. He is also the Co-founder and Chairman of BrandCycle.

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Small Business Marketing Guide: Types of Traditional and Online Marketing

crowdSPRING Blog

We’ll look at relevant metrics to help you assess whether a specific marketing channel could work for you, and also highlight additional resources to help you get a better understanding of that channel. To learn more about SEO and PPC marketing, read 10 Practical Small Business SEO and SEM Marketing Tips.

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10 Ways To Increase Your Brand Awareness

YoungUpstarts

Create a YouTube Channel. A YouTube channel is basically a video version of a blog, or as the trend has come to be known as, a vlog. Write a Book. If you have enough content to release regular blog posts, then you have enough content for a full-length e-book. This can be an extensive how-to book on the industry.

SEO 100
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30+ Killer New Content Ideas in 30 Minutes (and How to Prioritize Them)

ConversionXL

Or maybe it’s your keyword well that’s reaching its limits, leaving you with plenty of ideas, but no clear path forward about how to prioritize them or the distribution channels for which they’re best suited. Maybe you’ve been producing content on the same subject for so long that your idea well has run dry. Image source ).

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The Small Business Guide to Podcasting

Duct Tape Marketing

Affiliate marketing. I think this is for a couple of reasons: Content has become the air that drives so many channels. SEO and the benefits of podcasting. At the end of the day, SEO really comes down to three main things: Keywords – You must know what keywords your ideal client is searching for. How to get on shows.

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Five Sweet Web Analytics Resolutions To Kick It Up A Notch

Occam's Razor

One was extolling the wonderfulness of their multi channel campaign tracking. No amount of great multi channel tracking will save this company, they suck at the basics. Not your api driven integrated massively multi channel attribution analyzed campaign lifetime databases. A cartoon book? That's sucking.