Remove Aggregator Remove Metrics Remove Viral Remove Web
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Viral, Social, Sentiment, Mobile: 4 Delightful Web Analytics Solutions

Occam's Razor

That's not including others I actively seek out around the web. Remember I am the creator of the 10/90 rule of investment in web analytics. Let's go look at some tools… Measuring "Invisible Virality": Tynt. Goes viral. Let me share my prescription for avoiding irrelevancy: Try new things.

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How Startups Can Use Metrics to Drive Success

Both Sides of the Table

Having a set of metrics that you watch & that you feel are the key drivers of your success helps keep clarity. And the more public you can make your goals for these key metrics the better. You will likely have multiple sets of metrics you keep depending on the company’s stage, one’s function in the company and level.

Metrics 346
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Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

FBe's recommendation was (paraphrasing a 35 min talk): Don't invent new metrics, use online versions of Reach and GRPs to measure success. Because we don't understand the uniqueness, we fall back on profoundly sub-optimal old world metrics like Reach or Online GRP equivalents. Metrics are a problem.

Metrics 165
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The Very Best Digital Metrics For 15 Different Companies!

Occam's Razor

There is no golden metric for everyone, we are all unique snowflakes! :). and tell you what are the best key performance indicators (metrics) for them. In the past I’ve shared a cluster of metrics that small, medium and large businesses can use as a springboard…. If you want to play along. Don’t read what I’ve chosen.

Metrics 141
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Mixpanel vs. Google Analytics: The 2018 Guide

ConversionXL

Google Analytics switched its default metric from “sessions” to “users” in 2018, mirroring Mixpanel’s emphasis on users over pageviews. Google’s dominance of the ad market has bolstered its primacy for acquisition metrics—integrations with Google Ads (search and display) are comprehensive and seamless. From user to human.

Analytics 119
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Excellent Analytics Tip #26: Every Critical Metric Should Have A BFF!

Occam's Razor

But the problem is that single golden metrics hide valuable insights and, more often than not, drive bad behavior. Here's my proposal: If you are pushed to have a single golden metric, give it a partner. The BFF metric you find should not be one that is very far away. So, great metric. Honestly, who can blame them.

Metrics 159
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Designing startup metrics to drive successful behavior | For Entrepreneurs

www.forentrepreneurs.com

Blog About Log in Register Designing startup metrics to drive successful behavior Great companies are almost always run by great management teams. Good metrics should also be actionable, and drive successful behavior. In a follow up post, I will use this technique to walk through the design of a set of metrics for a SaaS company.

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