Startup Professionals Musings

FEBRUARY 16, 2016

Remember you are pitching to investors, not customers. Some entrepreneurs seem to think that their product pitch is also their investor pitch. I outlined what investors expect to see in an old article “ Adding Slides Does Not Enhance Your Investor Pitch. Research your audience before presenting.

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Technical Review Elevator Pitch Startup Angel Investor 120

Startup Professionals Musings

APRIL 29, 2011

Remember you are pitching to investors, not customers. Some entrepreneurs seem to think that their product pitch is also their investor pitch. Research your audience before presenting. First, get their attention with your elevator pitch. Start with the problem and your solution.

Technical Review 237

Technical Review Elevator Pitch Angel Investor Matching 237

Startup Professionals Musings

JANUARY 19, 2015

Remember you are pitching to investors, not customers. Some entrepreneurs seem to think that their product pitch is also their investor pitch. I outlined what investors expect to see in an old article “ Adding Slides Does Not Enhance Your Investor Pitch. Research your audience before presenting.

Technical Review 120

Technical Review Elevator Pitch Angel Investor Matching 120

Startup Professionals Musings

SEPTEMBER 4, 2020

As an entrepreneur, I understand your passion when pitching your solution to investors and customers, but passion alone won’t make one more technology pitch stand out above all the rest. Investors tell me that they invest in people, more than products. Connect to people’s emotion as well as logic.

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Elevator Pitch Restful Audience Technology 363

YoungUpstarts

MAY 27, 2020

Decades ago, marketing used to be a barrier to entry for new firms, however, online platforms have completely changed the way companies target customers. Traditional forms of advertising can be expensive and hard to track, fortunately small businesses can use cost-effective modern marketing tools to reach potential clients and customers.

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Elevator Pitch Marketing Small Business .Net 205

Austin Startup

FEBRUARY 23, 2020

This SaaS company, one of 50 finalists for SXSW Pitch 2020 , enables global organizations to analyze and resolve pay gaps due to gender or race and stay in compliance over time. Syndio has over 60 enterprise customers including Nordstrom, Match Group, Target, Adobe and PagerDuty and already more than 1.3 Pretty much in that order.

Technical Review 62

Technical Review Seattle Elevator Pitch Equity 62

Up and Running

APRIL 11, 2012

He defines the elevator pitch, video pitch, executive summary, PowerPoint presentation, and business plan as different forms. After pitching, give those investors a copy of your executive summary. Expect lots of questions from your investor audience. Talk about solving customer problems.

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Business Plan Elevator Pitch Technical Review Due Diligence 85

Up and Running

MARCH 14, 2018

This will engage your audience right out of the gate. If you can relate your story to your audience, even better! Share what’s unique about your product and how it will solve the issue you shared in the previous slide. Be realistic about who you’re building your product for and break out your market into TAM, SAM, and SOM.

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Hockey Stick Exit Strategy Technical Review Angel Investor 164

YoungUpstarts

OCTOBER 16, 2019

Establish Your Audience. The target audience should help you determine how you want to display and sell your product or service. Conduct plenty of research to better understand your target audience’s demographics. Keep in mind that different colors may elicit different images, feelings or ideas from any viewing audience.

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Elevator Pitch Social Media Audience Naming 113

YoungUpstarts

NOVEMBER 30, 2019

That’s over half a million new startups every month, all fighting for customers’ attention. If you’re starting a business and hope to reach those customers, you’ll need a killer digital marketing plan to get noticed. Sign up for their mailing list, get into their funnel, and buy their product.

Marketing 211

Marketing Elevator Pitch Social Network Startup 211

Up and Running

SEPTEMBER 6, 2017

Whether you’re at a party, at a networking event for startups, giving a quick overview to a potential investor, or just meeting new people, a solid elevator speech is your chance to introduce your company to potential customers, investors, and referrals. What’s the difference between an elevator pitch and an elevator speech?

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Elevator Pitch Audience Matching Conversion 118

VC Cafe

SEPTEMBER 26, 2010

Launch48 is a new kind of micro-incubator taking place over the course of a weekend, which enables entrepreneurs to pitch their concept in one minute, in order to find team mates who are interested in pursuing the idea. If you can’t explain your idea in 2 sentences, your customers probably won’t either.

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Elevator Pitch Incubator Technical Review Startup 103

Up and Running

SEPTEMBER 26, 2018

Even big companies don’t do their market research due diligence every time when introducing new products. Colgate’s failed foray into frozen dinners didn’t jive with customers’ view of the brand, while Jell-o’s celery flavor just tasted awful. Some products just don’t fit into what the market needs, while others have poor timing.

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Elevator Pitch Due Diligence Networking Venture Capital 242

Up and Running

SEPTEMBER 3, 2015

Define your ideal customer. How easy is it to acquire a customer, and how much will it cost? Interview potential customers to ensure that they have the problem you are trying to solve. Interview potential customers to validate that your solution is something your customers will pay for. Create an elevator pitch.

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Elevator Pitch Startup Balance Sheet Forecast 60

Startup Professionals Musings

JULY 30, 2012

I’m talking about doing some real networking to test your elevator pitch, and get to know some potential investors before you ask them for money. How about talking to some real customers to see if they are as excited about your idea as you are? People forget your early mistakes if they haven’t bought your product yet.

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Elevator Pitch Public Relations Startup IP 240

YoungUpstarts

OCTOBER 24, 2016

If you find that you are getting mostly No answers when you pitch your business idea, see if you can get some honest feedback from those who have been successful. Is your elevator pitch lack luster? Take a hard look at your presentation, your business plan, and your elevator pitch. Do you need more work experience?

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Elevator Pitch Silicon Valley Audience Social Media 100

Startup Professionals Musings

MAY 7, 2011

I’m talking about doing some real networking to test your elevator pitch, and get to know some potential investors before you ask them for money. How about talking to some real customers to see if they are as excited about your idea as you are? People forget your early mistakes if they haven’t bought your product yet.

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PR Elevator Pitch Public Relations Startup 231

Austin Startup

APRIL 15, 2017

Your audience is broad including consumers, entrepreneurs, investors and press. Make sure that it is clear what stage you are at — is this an idea or is it a product that in available for the public to use? Make sure that it is clear what stage you are at — is this an idea or is it a product that in available for the public to use?

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Elevator Pitch Video Audience Software Review 48

Startup Professionals Musings

APRIL 17, 2010

I’m talking about doing some real networking to test your elevator pitch, and get to know some potential investors before you ask them for money. How about talking to some real customers to see if they are as excited about your idea as you are? People forget your early mistakes if they haven’t bought your product yet.

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Public Relations Elevator Pitch Startup IP 226

Gust

JULY 22, 2012

I’m talking about doing some real networking to test your elevator pitch, and get to know some potential investors before you ask them for money. How about talking to some real customers to see if they are as excited about your idea as you are? People forget your early mistakes if they haven’t bought your product yet.

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Elevator Pitch Startup IP Public Relations 158

Startup Professionals Musings

SEPTEMBER 26, 2016

His focus is primarily on improving the results for traditional sales professionals, but I’m convinced that the same principles are equally critical for entrepreneurs selling their startup to investors, strategic partners, and customers. It’s even acceptable to make up a place with a “what if.” Every story needs a main character.

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Elevator Pitch Boston Entrepreneur Sales 120

Up and Running

DECEMBER 24, 2018

One key fact: You have eight seconds to convince investors or customers that you’ve got something worth hearing about before they zone out, tune out, or check out. Your audience is now hooked and asking, “Why and how did they get banned?”. Look at your product or service as if it were a movie. The 8-second countdown.

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Elevator Pitch Silicon Valley Audience Employee 91

Growthink Blog

AUGUST 13, 2013

Elevator Pitch An elevator pitch is a brief description of your business. It is included in your strategic plan since your elevator pitch is both important to your business'' success, and should often be updated annually. Also, for internal (e.g., This helps convince investors and lenders to fund you.

Business Plan 107

Business Plan Elevator Pitch Conversion Metrics 107

YoungUpstarts

NOVEMBER 17, 2014

Understand Your Audience. Your Executive Summary is your verbal elevator pitch. Assume your audience is smart, but recognize your readers are also very busy. Your Solution – Use this to highlight the product or service you are building and why it will address the void you see in the market.

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Elevator Pitch Early Stage Venture Capital IP 154

Brandanew

APRIL 18, 2016

Successful marketers work on something called as ‘buyer personas’ that help them really dig deep into this ideal customer. As customers, we want brands to reach out to us with things we like and prefer. Create content that attracts your specific audience. CAT’s products make her smile, and think of a good time.

Ruby 100

Ruby Elevator Pitch B2C Audience 100

Startup Professionals Musings

APRIL 18, 2010

Remember you are pitching to investors, not customers. Some entrepreneurs seem to think that their product pitch is also their investor pitch. Research your audience before presenting. First, get their attention with your elevator pitch. Start with the problem and your solution.

Elevator Pitch 142

Elevator Pitch Matching Audience Founder 142

Up and Running

AUGUST 29, 2016

While I may have not immediately understood financial spreadsheets, I could confidently pitch my company and connect with potential customers on an emotional level. Where I choose to headquarter my business, where I source my product, what market I target—all of these questions were answered by my travels.

Incubator 79

Incubator Elevator Pitch Ireland Japan 79

Women Entrepreneurs Can

OCTOBER 21, 2019

With all the ecommerce shops shooting up from nowhere each day, it seems that starting a retail webshop is like trying to stand out from the audience at a packed football game: pretty much impossible. There are 3 elements to consider: The robustness of the ecommerce solution in terms stability and maximum amount of products it can handle.

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Elevator Pitch eCommerce Audience Naming 40

Duct Tape Marketing

MARCH 23, 2023

He is currently head of marketing for CEMEX USA and the author of three books, including his latest The Art of Messaging: 7 Principles of Remarkable Messages (Or How to Stand out in a Noisy World): a practical guide that helps marketers and entrepreneurs clarify their message and captivate their audience. And that's where I would begin.

Framework 75

Framework Audience Audio Elevator Pitch 75

Up and Running

DECEMBER 16, 2014

As a result, it has higher credibility, and it has the opportunity to influence and attract more customers. A positioning statement is also known as an elevator pitch. Again, it helps you define and differentiate who you are, in the matter of time that it takes to ride in an elevator, like 90 seconds.

Public Relations 117

Public Relations Small Business PR Entrepreneur 117

crowdSPRING Blog

AUGUST 18, 2016

.” His startup’s formula was relatively straight-forward: Focus on making one thing really well (in this case, a tee shirt) and disrupt the traditional retail model by selling high-quality products for only two times the cost. Most customers happily pay retail prices and are unaware just how little the actual cost of an item is.

Elevator Pitch 48

Elevator Pitch Startup Viral Social Media 48

Austin Startup

SEPTEMBER 28, 2017

Sputnik ATX will have Untouched Poetry doing custom poems in the first hour. Entrepreneurs, you’ve got an amazing product to share with the world. You need to get your audience attracted immediately and perfect that elevator pitch. What better way to draw in crowds than to get others involved with your product?

San Antonio 49

San Antonio Elevator Pitch Startup Hosting 49

Up and Running

OCTOBER 21, 2014

While our data does apply to a US audience, the reasons for starting a business really aren’t going to be that different, whether you’re in Canada or South Africa. If you decided to start a digital marketing agency, you might figure out from the start, where you draw the line at customers. How will your customers get there?

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Elevator Pitch Software Review SBA Business Plan 166

Austin Startup

MARCH 3, 2011

3:30pm Joshua Baer - 5 Secrets to a Killer Elevator Pitch. Saturday at 3:30pm please attend my interactive talk in Salon AB: 5 Secrets to a Killer Elevator Pitch. Everyone in a startup should be able to give the “elevator pitch&# , even the programmers! Lean Startup SXSW. 12:00pm Inbox Love Lunch.

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Elevator Pitch Austin Bootstrapping Lean 74

ConversionXL

NOVEMBER 17, 2022

You’ll also discover digital analytics tools and the most complete digital analytics training to help you better understand your customers. For customer analysis: Woopra 4. The more you know about your customers and market, the more effectively you can run your business. Descriptive analytics 2. Predictive analytics 3.

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Analytics Metrics Channel Campaign 106

crowdSPRING Blog

FEBRUARY 11, 2019

Choose your specific calling and then market your skills to that niche audience. How to identfy your brand's audience, and more! How to identfy your brand's audience, and more! Perceived value is the amount that a customer thinks a service (or product) is worth. Write copy with your target audience in mind.

Small Business Administration 86

Small Business Administration Small Business Social Media Elevator Pitch 86

Small Business Force

JANUARY 9, 2012

I have been equally taken aback by their, often, total lack of understanding or empathy with their prospective customer or user. you make it the target audience's responsibility to "get it." And it's the responsibility of the designer, developer, sales person or small business owner to make sure their audience "gets it."

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Elevator Pitch Audience Business Model Small Business 35