YoungUpstarts

OCTOBER 2, 2014

A lot of marketers are doing well in terms of authoring and distributing their content. Are they interested in learning about SEO? Serve up a content stream dedicated to SEO with a sign-up form to access a gated eBook about the topic. Then there’s the question of trying to prove the ROI of your content.

Marketing 162

Marketing Curation B2C Audience 162

David Teten

JANUARY 11, 2020

I’ve thought about using a tool to increase distribution/viewership of my past blog posts by drip marketing them, but haven’t signed up yet. Ideally the tool would automatically add relevant tags and distribute on relevant platforms (including email), without looking spammy. Distributing content. Today, I do this manually.

Social Media 60

Social Media Technical Review Media Private Equity 60

Occam's Razor

JANUARY 20, 2010

We will cover measuring success of SEO efforts on one web page, how to do search engine optimization for b2b websites, how to rank for highly saturated industries / categories / keywords, and which competitive intelligence tools do I use for search program optimization (and targeting display ads using search data!). Back to our story.

Analytics 90

Analytics Search SEO Metrics 90

The Next Web

DECEMBER 8, 2013

By the end, 99 percent of the B2B marketplaces had cratered and only B2C eBay was left standing and thriving. it’s really a software business, not liquidity driven) and that B2C marketplaces could not be built under the giant momentum of eBay’s “ network effect. Investment stopped, and entrepreneurs focused on other categories.

B2C 136

B2C B2B Demand Vertical 136

ConversionXL

MARCH 4, 2016

Blogs, SEO, Ads. Insights: A more even distribution of time spent due to better structured deck. This may work in B2C scenarios where the transaction volumes are large and ARPUs are relatively small. Marketers can use sales enablement tools at all steps of the funnel: Stage in the funnel. Traditional process. Inbound marketing.

B2B 48

B2B Sales Technical Review Software Review 48

ConversionXL

AUGUST 7, 2019

Yet, according to another study , only 11% of B2B companies have ongoing influencer marketing programs, compared to 48% of B2C brands. What this strategy achieves: Adds instant credibility to your content and provides a natural distribution network. B2B brands shouldn’t feel left out, even if they lag behind. Link to experts’ content.

B2B 110

B2B Marketing Social Media B2C 110

ConversionXL

JULY 7, 2020

Instead, think of Pinterest as a way to build an audience or an additional distribution channel for your content. Google requires on-page SEO, technical SEO , outreach, link building , and a months- (or years-) long wait—just to discover if it works or not. That said, company promotion is indirect—don’t plan a hard sell.

Marketing 114

Marketing Viral Campaign Search 114

steveblank.com

JULY 8, 2011

No-brainer for B2B companies but also for B2C companies (making special advertising deals for example) Reply steveblank , on June 8, 2011 at 9:05 am said: Martin, Any suggestions? Reply Martin Henk , on June 8, 2011 at 6:13 am said: Impressive list, but missing a key ingredient: Sales management tools.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

www.forentrepreneurs.com

FEBRUARY 2, 2010

A quick look around all the B2C startups shows that, although viral growth is often hoped for, in reality it is extremely rare. Far more common is a need to acquire customers through a series of steps like SEO, SEM, PR, Social Marketing, direct sales, channel sales, etc. that will cost the company significant amounts of money.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Mike Michalowicz

FEBRUARY 11, 2013

You can also print off coupons for their Human Resource department to distribute, or send them a digital coupon they can email to employees to print off. You need to be SEO optimized for what your small business does and where you are located. Write For A Trade Magazine.

Small Business 167

Small Business Marketing PR Social Media 167

Duct Tape Marketing

JUNE 16, 2017

Not only will this help with SEO, but will help distribute your content to a brand new audience. For example, if you’re giving a presentation on SEO, you could ask the question “What are your biggest link building challenges?” Get them transcripted and include them on your website. Poll attendees for needs and challenges.

South Africa 55

South Africa Audience Video Africa 55

ConversionXL

MAY 27, 2020

This all might look like an easy, stress-free way of acquiring links, but let me use one of the phrases SEOs like the most: ”It depends!”. B2B copywriting almost always requires more skill and time compared to B2C. For instance, here’s a post comparing PPC vs. SEO for startup marketing.

B2B 142

B2B Social Media Email Campaign 142

VC Cafe

MARCH 15, 2016

Building on my experience of being part of a team that did exactly that for Dropbox in Europe, I will attempt to demystify the process and hopefully give a starting point, from which any founder can start building a distribution engine that creates happy customers. Online chat. Another way connect with customers is online chat.

Sales 60

Sales Marketing Sales Cycle B2C 60

Occam's Razor

JANUARY 28, 2013

There is a lot any business — B2C, B2B, A2Z — can learn from Songza. It shows the normal distribution of XS, S, L etc, but it also shows, how cool is this, the Model's size (S in this case), her height, bust, waist and hip size! I love the social nature of sharing playlists. The suggestions engine they have.

Web 164

Web Design Marketing Security 164