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Creating an Impactful Web Presence: 5 Key Steps for Your Startup Site 

The Startup Magazine

A startup’s web presence serves as its digital handshake, often being the first point of contact between the company and potential customers. SEO Optimization is Crucial Optimizing for search engines is a method that can’t be overlooked in the quest for digital visibility.

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How to Conduct an SEO Audit for Your Business Website on a Budget

Up and Running

Where you may have previously been able to engage with a digital marketing agency to help with your SEO activity , you may find that you now need to take on some of that workload internally. . Yes, enlisting the support of an SEO specialist is still a great idea if you want to continue driving highly valuable organic traffic.

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How to Measure Small Business Website Performance

Up and Running

This particular metric is critical to fix; because it’s only when people stay on your website that you have the chance to convert them into paying customers. Use a caching plugin so that a cached version of your site appears to previous visitors instead of having your entire site load every time they visit it. SEO performance.

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Is Your WordPress Website Optimised?

YoungUpstarts

The second area to help improve your WordPress website speed is to enable caching. Caching enables you to store files and images on your server or your visitors browser for quicker loading when they revisit your website or browse through other pages. Optimise for SEO! The plugin WP-Rocket , comes highly recommended.

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10 Reasons Why Traffic to Your Small Business Website is Dropping

Up and Running

Traffic leads to inquiries and sales, and consistent visits from the same users mean repeat customers. Check that the code is working properly, and if needed, contact your web developer or SEO specialist to have them check it for you. Review and analyze your competitors’ activities, SEO strategies, and content. Failed redirects.

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Case Study: 40% of Sales from SEO

Duct Tape Marketing

Case Study: 40% of Sales from SEO written by Guest Post read more at Duct Tape Marketing. Search engine optimization (SEO) is changing fast. So our SaaS company SendOwl decided to focus our SEO efforts on creating quality SEO-focused content. Six months on our signups from SEO are at 40%. And it worked!

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How to Improve eCommerce Conversions for Your Business

Up and Running

For a tech start-up or other online business, there are many smaller nuances to consider, including the wording of your pages, payment plan flexibility, and the navigation of your customers’ journey. Customers have access to all your online competitors. Even if you’re more expensive, you can control what the customer sees.