crowdSPRING Blog

DECEMBER 15, 2010

Small businesses and startups face many challenges when marketing their products and services. Small businesses and startups have minimal brand recognition, are often located in geographic or demographic areas that limit their marketing options, and most have small (or non-existent) marketing budgets.

Lean 129

Lean Small Business Marketing Startup 129

YoungUpstarts

SEPTEMBER 18, 2017

Wondering what your audience is glued to while you are busy using traditional advertising, core campaigning, and doing paid marketing for your products? Exactly where they need to be, on their smart screens scrolling some viral internet discussion. This is a quintessential role of Social Media Listening.

Social Media 200

Social Media Media Marketing Viral 200

mashable.com

OCTOBER 27, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business.

Small Business 104

Small Business Technical Review Social Media Software Review 104

YoungUpstarts

JUNE 21, 2013

There are many different types of marketing, and it isn’t uncommon for one or more of them to be overlooked by busy business owners. This guide is intended to ensure that your small business doesn’t miss out on any of the customers who can be reached by a thorough marketing campaign: Digital.

Marketing 153

Marketing Startup Technical Review Viral 153

Hearpreneur

OCTOBER 25, 2023

As soon as you have 2-3 months' worth of sales data to work with, use a formula to calculate stock reorder levels to ensure you always have stock ready to go, especially if you're promoting your products on platforms known for viral content, like TikTok. Thanks to Dani Mechlowitz, Delta Fulfilment ! #6-

eCommerce 132

eCommerce Omaha Entrepreneur SEO 132

ConversionXL

OCTOBER 14, 2021

Are your campaigns driving conversions? Similarly, understanding that awareness is growing across the industry might prompt AirHelp to team up with a similar company (a non-competitor, but a relevant industry leader) to launch a dual campaign. Brand tracking is how you measure if those efforts are paying off. Brand consideration.

Metrics 157

Metrics Marketing Campaign Audience 157

Duct Tape Marketing

MARCH 21, 2024

Our friends at ActiveCampaign, ActiveCampaign helps small teams power big businesses with a must have platform for intelligent marketing automation. We've been using ActiveCampaign for years here at Duct Tape Marketing to power our subscription forms, email newsletters and sales funnel drip campaigns. So it's learning enough.

SEO 64

SEO Technical Review Viral Video 64

crowdSPRING Blog

SEPTEMBER 13, 2010

Other tactics leverage partnerships with other businesses to create mutual value and introduce our respective communities to one another’s services or product offering. Finally, we work hard to create marketing value in the social media space and work to engender word-of-mouth and the viral effect. Yes we can!

Viral 107

Viral Campaign Small Business Guerilla 107

Brandanew

OCTOBER 14, 2016

Recent studies showcase that this platform can provide 25% more engagement with consumers when compared to other social media channels. This means that Instagram could be a prime channel for building your brand or e-commerce business. These are hashtags that specifically direct people to the brands’ posts or latest campaigns.

Community 100

Community Social Media Nashville Philippines 100

crowdSPRING Blog

AUGUST 20, 2017

Thinking of ways to market your small business can be overwhelming, especially when you consider the cost and return on investment. Big companies spend millions of dollars every year marketing and building their businesses. Small businesses have a similar need to get the word out but have much more modest budgets.

Small Business 48

Small Business Marketing Technical Review Audience 48

crowdSPRING Blog

AUGUST 20, 2017

Thinking of ways to market your small business can be overwhelming, especially when you consider the cost and return on investment. Big companies spend millions of dollars every year marketing and building their businesses. Small businesses have a similar need to get the word out but have much more modest budgets.

Small Business 48

Small Business Marketing Technical Review Audience 48

Occam's Razor

SEPTEMBER 24, 2012

A Facebook employee (FBe) gave a talk about measuring ROI/Value of Facebook campaigns. In the second part of the talk a large client joined FBe on stage to make the case for Facebook campaigns. From the data presented, there is no way to tell if the Facebook campaign worked or not. Attribute it all to the Facebook campaigns.

Metrics 165

Metrics Advertising Marketing Social Media 165

crowdSPRING Blog

DECEMBER 26, 2014

We do like to talk about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, economics and other interesting stuff! Small Business Marketing Tools and Resources – crowdspring.co/1wQ2MuP. Eight social networks worth a closer look | ZDNet – crowdspring.co/1G48rfO.

Social Media 101

Social Media Small Business Design Media 101

YoungUpstarts

DECEMBER 12, 2017

This time of year, there are holiday marketing campaigns everywhere. Whether the campaigns are small and involve dressing up a company’s logo , or campaigns that manage to go viral, many businesses are keenly aware of the opportunity to take advantage of the spending season and find ways to market to enthusiastic customers.

Small Business 113

Small Business Marketing Social Media Campaign 113

YoungUpstarts

NOVEMBER 21, 2014

Small Business Saturday is an American shopping holiday created in 2010 by American Express. It encourages consumers to buy from small businesses on the Saturday following Thanksgiving. Use Social Media to Reach a Wider Audience. Make Small Business Saturday a truly unique and special holiday.

eCommerce 196

eCommerce Small Business Viral Social Media 196

Duct Tape Marketing

MARCH 26, 2021

Even though 2020 immediately conjures words like “challenge,” “hardship” and “crisis,” there are many lessons learned that will impact and shape the future of business and small business marketing moving forward. Staples has developed a reputation in the marketing industry for being a creator of viral content.

Marketing 91

Marketing Silicon Valley Cofounder Framework 91

Brandanew

NOVEMBER 9, 2015

A social media strategist is a job title of current times. With the proliferation of social channels, we are hooked onto deriving value out of social for our businesses. Even five years ago many small companies were iffy about hiring someone purely for social media. Start here! Adjacent Skills.

Social Media 100

Social Media Media Hiring Viral 100

VC Cafe

SEPTEMBER 5, 2012

Growth Hacking isn’t viral marketing (although viral marketing is part of it). and answers with A/B tests, landing pages, viral factor, email deliverability, and Open Graph. If a startup is pre-product/market fit, growth hackers can make sure virality is embedded at the core of a product. like/+1/follow?

API 167

API Viral Startup Retention 167

Brandanew

JUNE 1, 2016

Running campaigns on social media can be exhausting. Worse still, you get a flurry of negativity on your campaigns. Generating positive content via campaigns is key to brand activation and engagement. 3 Best Practices of Generating Positive Content Through Campaigns. Lead by example.

Campaign 100

Campaign Social Media Viral Audience 100

crowdSPRING Blog

JULY 24, 2011

One of the most enduringly popular ad campaigns in memory is from the California Milk Processor Board – “ Got Milk &# has become an iconic part of the cultural landscape and has been shared, copied, parodied, and imitated over and over again. Even FunnyorDie came up with a vicious parody ripping the campaign. The lesson?

Social Media 133

Social Media Media San Francisco Virginia 133

Duct Tape Marketing

MAY 30, 2014

7 Ways Entrepreneurs Can Use Video To Grow Their New Business written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Your business plans are in place, perhaps you have sought out and won investors, and gotten a foothold in the market with your product. Viral Video Marketing.

Video 77

Video Widget Software Review Entrepreneur 77

Brandanew

JUNE 3, 2016

Since 1996 when this statement was made by one of the world’s most successful entrepreneurs, the three words have gone really, really viral. Maybe that is one of the reasons why almost every brand created a content marketing campaign initiated by a blog but gradually they posted less and less, eventually abandoning the idea.

Campaign 100

Campaign Marketing Viral SEO 100

Up and Running

AUGUST 23, 2016

Kinsman’s experiences with his agency, Base Creative, present an intriguing case study for small businesses. At the outset, Base Creative was a small agency competing in a crowded field. Hopefully, it will help your small business get an excellent start on branding in today’s crowded, competitive, and evolving marketplace.

Agile 60

Agile Viral Social Media Differentiation 60

crowdSPRING Blog

JULY 14, 2013

But like most small business owners, I have very little time available for reading and what time there is tends to be pretty well consumed by the other parts of my life; you know – family, the couple of friends I still have, household chores and (this week at least) the annual ritual of the (automatic-extension-granted) tax returns.

Viral 93

Viral Small Business Social Media Technical Review 93

Duct Tape Marketing

JANUARY 17, 2014

Why Video Marketing is Underrated (and How to Use it to Your Advantage) written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing Today is guest post day here at Duct Tape Marketing and today’s guest is David Preston – Enjoy! The right face on your video campaign can foster trust.

Video 74

Video Marketing Harvest Bandwidth 74

crowdSPRING Blog

NOVEMBER 26, 2017

This time of year, there are holiday marketing campaigns everywhere. With Thanksgiving, Black Friday, Cyber Monday, and the ho-ho-holidays, November and December are a season of riches for businesses. These two months alone drive an astounding 30% more revenue for e-commerce businesses than the rest of the year.

Small Business 82

Small Business Marketing Viral Social Media 82

Startup Professionals Musings

OCTOBER 2, 2018

Should you be buying key words from search engines, building fabulous web content, blasting out e-mail campaigns, or putting all your efforts into viral videos or social media? As an advisor to many entrepreneurs and small businesses, I often get asked where to start, and how to proceed.

Marketing 240

Marketing Viral Channel Metrics 240

Up and Running

SEPTEMBER 2, 2016

When used correctly, Facebook has the potential to be a huge marketing asset for small businesses. However, the process of actually setting up a Facebook marketing campaign can be confusing, as there really is almost too much information out there. How to track whether or not your marketing campaign is successful.

Small Business 98

Small Business Marketing Social Media Audience 98

Hearpreneur

JANUARY 5, 2022

We will create an appealing referral campaign in 2022. This isn't the same as an influencer campaign. My number one goal for 2022 is to increase media coverage. Specifically, I plan on putting out one study per quarter that I'll send out to reporters and hopefully get viral coverage on social media.

Entrepreneur 112

Entrepreneur Affiliate Green Cloud 112

ReadWriteStart

FEBRUARY 25, 2020

Social media marketing and networking on platforms like Linkedin or Facebook. Viral marketing. Contrary to what you might assume, digital marketing is not just for big firms and businesses. In fact, startups usually need all the help they can get to lift business off the ground. Infomercials.

Marketing 158

Marketing Early Stage Startup PPC 158

mashable.com

OCTOBER 5, 2012

Jobs Events Try Our New Social News App Welcome to Mashable! A tech and social media publishing site. Latest Social Media News. Business & Marketing. The Social Good Brief. Latest Media News. Digital Campaigning: Meet the Marketing Wizards of D.C. Social Media Lists.

Naming 84

Naming Startup Social Media RSS 84

Up and Running

FEBRUARY 26, 2015

Social media has become one of the most important outreach and marketing channels available to brands, which in turn means that it’s important to have a social media strategy as a core part of your overall marketing plan. In this article, I’ve spotlighted some of my favorite social marketing leaders.

Social Media 60

Social Media Media Marketing Channel 60

mashable.com

OCTOBER 27, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business.

Entrepreneur 94

Entrepreneur Social Media Technical Review Social Network 94

mashable.com

AUGUST 31, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Now that we’re nearing the home stretch of 2010, it’s a good time to take stock of various odds and ends for your business. Follow her on Twitter @corpnet and Facebook.

LLC 75

LLC Ruby Social Media Startup 75

crowdSPRING Blog

MAY 19, 2013

This has long been the underlying challenge for businesses large and small: how do you acquire new customers, convince them to buy more of whatever it is you are selling, get them to tell other’s about your offering, and achieve positive ROI the whole while. Which social media platforms do they leverage?

Small Business 96

Small Business Social Media Marketing Lean 96

mashable.com

AUGUST 31, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Now that we’re nearing the home stretch of 2010, it’s a good time to take stock of various odds and ends for your business. Follow her on Twitter @corpnet and Facebook.

LLC 75

LLC Social Media Startup Philadelphia 75

mashable.com

OCTOBER 5, 2012

Jobs Events Try Our New Social News App Welcome to Mashable! Latest Social Media News. Business & Marketing. The Social Good Brief. Latest Media News. Digital Campaigning: Meet the Marketing Wizards of D.C. Digital Campaigning: Meet the Marketing Wizards of D.C. Social Media Lists.

Naming 104

Naming Startup Social Media RSS 104