article thumbnail

Case Study: Lean UX at work

Startup Lessons Learned

Covered extensively here and here , Lean UX is a team-wide acceptance of significantly lighter-weight design deliverables that are used to drive conversation, estimation and validation both with internal stakeholders and ultimately customers. With these lighter-weight designs, the missing documented details are conveyed through conversation.

Lean 165
article thumbnail

Propensity Modeling: Using Data (and Expertise) to Predict Behavior

ConversionXL

Kettering once said, “My interest is in the future because I am going to spend the rest of my life there.”. Even if you don’t face any of the experimentation challenges Royston-Webb mentions, propensity modeling can help you: Fill your pipeline; Save time on quantitative conversion research; Explore smarter segmentation options.

Analytics 118
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Google Engineer: How We Interview, How I’d Beat Us for Talent, & How Non-Technical Founders Should Approach Devs

View from Seed

Saurya Velagapudi is a senior software engineer at Google, based in their Cambridge, Mass., It’s amazing how often people don’t get to that in the conversation. Editor’s Note: NextView recently kicked off a Boston-based workshop series on technical interviewing with Google. office, right in the heart of MIT.

article thumbnail

Labor Day! Let’s Celebrate the Workers

crowdSPRING Blog

Parades are held, speeches are given, and workers across the country take an extra day’s rest from their labors to picnic, play with their kids, and (often) shop the sales that businesses love to offer on the last official day of summer. John (Shuo) Yang is our Senior Software engineer and one of the smartest people I have ever met.

Bosnia 67
article thumbnail

The Evolution of Testing With Your Codebase

Austin Startup

This alone may have been okay, but we were touted as an example to the rest of engineering and because our tests were basically the only non-end to end tests, everyone copied what we had done. Pretty soon we had a HUGE number of integration tests and still virtually zero true integration tests.

article thumbnail

The Evolution of Testing With Your Codebase

Austin Startup

This alone may have been okay, but we were touted as an example to the rest of engineering and because our tests were basically the only non-end to end tests, everyone copied what we had done. Pretty soon we had a HUGE number of integration tests and still virtually zero true integration tests.

article thumbnail

Best Practices and Tips for Restaurant Web Design

crowdSPRING Blog

Keep in mind that people are generally impatient when browsing websites and slow load times do impact conversions (getting people to buy your products or services). The more content on your site, the more attractive your site becomes for search engines (more about search engine optimization in tip 9 below). People hate it.

Web 127