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Raising Money Using Customer Development

Steve Blank

Chasing funding versus chasing customers and a repeatable and scalable business model, is one reason startups fail. Product Development – Getting Funded as The Goal In a traditional product development model, entrepreneurs come up with an idea or concept, write a business plan and try to get funding to bring that idea to fruition.

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Is the Lean Startup Dead?

Steve Blank

What matters to investors now is to drive startup valuations into unicorn territory (valued at $1 billion or more) via rapid growth – usually users, revenue, engagements but almost never profits. And if the company does go public, the valuations are at least 10x of the last bubble.

Lean 335
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Beyond the Lemonade Stand: How to Teach High School Students Lean Startups

Steve Blank

Therefore we needed them to think and learn about two parts of a startup; 1) ideation - how to create new ideas and 2) customer development – how do they test the validity of their idea (is it the right product, customer, channel, pricing, etc.). Hawken students practicing Customer Discovery in a mall.

Lean 334
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Why Too Many Startups (er) Suck

Steve Blank

While statistics are weak on startup success rates, the worst one I’ve seen suggests that 2 in 1000 venture backed startups will ever achieve $100-million or more in valuation. Either way, the “hurdle” for successful, scalable startups is high, and it gets higher every day as customer acquisition challenges continue to increase.

Startup 332
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How Investors Think About Valuation of Pre-Revenue Startups

SoCal CTO

Because of this, I've always tried to stay up-to-speed on how early-stage investors look at valuation of companies. Bill Payne is an expert on how early-stage investors should look at valuation. He just post: Establishing the Pre-money Valuation of Pre-revenue Startups. What are they really looking for? is a requirement.

Valuation 198
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Everything You Ever Wanted to Know about Marketing Communications

Steve Blank

Smart CEOs treat communications as a force multiplier for sales, a tool to dramatically increase valuation and the vehicle to get acquirers lined up at the door. Filed under: Customer Development , Marketing. Communications as a Force Multiplier. Not so successful CEOs treat it as tactic that can be handed to others.

Marketing 310
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Tune In, Turn On, Drop Out – The Startup Genome Project

Steve Blank

However, this does not mean that investors don’t have a significant effect on valuations and M&A). Filed under: Customer Development , Teaching , Venture Capital. But the right mentors significantly influence a company’s performance and ability to raise money. Solo founders take 3.6x less likely to pivot. Congratulations.