Startup Professionals Musings

AUGUST 4, 2019

Marketing is everything these days. You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late.

Marketing 244

Marketing Entrepreneur Technical Review Social Media 244

Hearpreneur

MAY 31, 2020

Networking in business helps you reach more clients and more importantly, share your lessons and successes with other business owners. Of course, they’re various other ways you can benefit from networking. Here’s how entrepreneurs and business owners leverage networking in their businesses. #1- 1- Begin conversations.

Networking 143

Networking Entrepreneur Social Media Channel 143

The Startup Magazine

AUGUST 16, 2021

You want to grow your business, but marketing your freelance business can be a struggle. There are many digital marketing tools that help to build your business and land your dream clients. Alternatively, you could make cold calls to prospective customers. Another form of marketing in the old days was sending out a mailshot.

Technical Review 167

Technical Review Marketing Social Media Email 167

Duct Tape Marketing

SEPTEMBER 29, 2021

Tapping Into The Power of SMS Marketing written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Aaron Weiche. In this episode of the Duct Tape Marketing Podcast , I interview Aaron Weiche. More About The Duct Tape Marketing Consultant Network: Check it out here. Like this show?

SMS 101

SMS Marketing Cofounder Software Review 101

Duct Tape Marketing

NOVEMBER 8, 2023

Key Takeaway: In the world of customer experience, mishaps are inevitable. However, by approaching customer recovery with style, empathy, and exceptional ownership, businesses can turn these situations into opportunities to create raving fans. 06:56] What role do you see speed playing in today’s market? [09:06]

Customer 73

Customer Technical Review Employee Artificial Inteligence 73

Duct Tape Marketing

MAY 1, 2023

Key Takeaway: AI prompts can help marketers generate new concepts, research thoroughly, and develop effective marketing strategies for their clients. Also, by focusing on the emotional and personal aspects of the ideal clients, marketers can create targeted campaigns that resonate with their audience. Like this show?

Marketing 79

Marketing ChatGPT Framework Technical Review 79

Up and Running

NOVEMBER 24, 2020

Bringing in customers is important. Holding onto those same customers is even more crucial. Which is where customer engagement comes into play. This is why you need to develop a customer engagement strategy. What is a customer engagement strategy? 7 Online customer engagement strategies.

Customer 150

Customer Social Network Channel Technical Review 150

ConversionXL

FEBRUARY 3, 2022

Rob Sobers said about the marketing growth strategy, “It’s not about tactics—it’s about people and process.”. When it comes to process, growth marketers must learn to fail. A marketing growth strategy is about small and incremental wins that build up over time. Growth marketing is about process over tactics.

Marketing 115

Marketing Framework Metrics Channel 115

The Startup Magazine

JANUARY 30, 2020

As a leader in the online trading education industry, Market Traders Institute spends countless hours demonstrating how investors should examine market trends. Using one’s “Google skills” to get to the heart of notable developments in world markets can mean bigger returns. Networking. New Trends in Trading Information.

Institutional Investors 93

Institutional Investors Marketing Stock Software Review 93

The Startup Magazine

MARCH 6, 2024

Having A Marketing Plan You’re going to want to get the word out right away about your business and products or services. To do so effectively, you’ll want to implement a marketing strategy. You should also get out in the public in person and begin networking and building a strong network of connections.

Entrepreneur 120

Entrepreneur IP Technical Review Leadership 120

Duct Tape Marketing

JANUARY 19, 2024

The Top 5 Episodes of the Duct Tape Marketing Podcast in 2023 written by John Jantsch read more at Duct Tape Marketing 2023 was a year of remarkable growth for the marketing industry. Despite not going to university, Ash became a serial tech founder and the first marketing director of a unicorn startup – Just Eat).

Fractional CTO 74

Fractional CTO CTO Hire Technical Review Marketing 74

Duct Tape Marketing

MAY 11, 2022

Why Call Tracking Metrics Matter To Your Marketing Efforts written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Todd and Laure Fisher. In this episode of the Duct Tape Marketing Podcast , I interview Todd and Laure Fisher. 4:02] What is call tracking and how do marketers use it today? [7:08]

Metrics 83

Metrics Marketing Software Review Cofounder 83

ConversionXL

NOVEMBER 23, 2022

Over 300 old and new faces flew to Austin to spend two days full of networking and talks on growth and experimentation. It does, and we brought world-class marketers to deliver keynotes full of value on growth and experimentation. More networking and curated roundtables, less gurus and swag. CXL Live 2022 was a blast.

B2B 94

B2B Marketing Curation PPC 94

Duct Tape Marketing

NOVEMBER 10, 2022

Why Email Marketing Is (Still) Important In 2022 written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Laura Goldberg. In this episode of the Duct Tape Marketing Podcast , I interview Laura Goldberg. Laura is the Chief Marketing Officer at Constant Contact. ConstantContact.com.

Email 92

Email SMS Marketing Channel 92

Duct Tape Marketing

JULY 22, 2021

How To Create A Customer Success Track written by Kyndall Ramirez read more at Duct Tape Marketing. Marketing Podcast with John Jantsch. In this episode of the Duct Tape Marketing Podcast , I’m doing a solo show covering some ideas that are from my upcoming book, The Ultimate Marketing Engine. Like this show?

Customer 91

Customer Software Review Curation Matching 91

Hearpreneur

JUNE 2, 2019

Here’s how some entrepreneurs and business owners leverage networking in their businesses. #1- We leverage networking extensively in the firm. We then have 3-4 networking events per year to get our referral sources to meet each other to continue to build those relationships. 2- Grow our customer base.

Networking 88

Networking Jordan Charlotte Software Review 88

Duct Tape Marketing

MAY 25, 2022

Transforming Marketing With Artificial Intelligence written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Paul Roetzer. In this episode of the Duct Tape Marketing Podcast , I interview Paul Roetzer. 5:18] How will AI impact the marketing profession? [7:21]

Artificial Inteligence 87

Artificial Inteligence Marketing Cofounder SMS 87

Women Entrepreneurs Can

JUNE 11, 2021

When you plan to introduce a new product to the market, the first thing that comes to mind is organizing a special event for that particular product. And that special event acts as a key to attract new customers and bring them closer to your brand. Here comes the role of brand activation marketing strategies.

Customer 52

Customer Marketing Technical Review Audience 52

The Startup Magazine

MAY 27, 2024

Understanding the Self Storage Market in Leesburg, FL Leesburg, FL has seen a significant growth in population over the years, resulting in an increased demand for self storage. The self storage market in Leesburg is thriving, with many individuals and businesses looking for convenient and secure storage solutions.

Security 90

Security Operations Finance Advertising 90

ConversionXL

SEPTEMBER 9, 2021

Building loyalty and awareness are top priorities for any social media marketer. By turning those fans into customers, you can create long-term advocates that spend more money and recommend you to others. More people than ever are using social sites, which is good news for social media marketers. And for good reason.

Social Media 142

Social Media Media Developer Marketing 142

The Startup Magazine

NOVEMBER 27, 2017

Digital marketing is quickly evolving and presenting more touch points through which customers interact with products and services. As such, digital customer journeys are also becoming important determinants of success among marketers. The customer age is upon us. The customer journey has moved online.

Customer 60

Customer Marketing Technical Review Algorithm 60

ConversionXL

FEBRUARY 3, 2022

In this article, you’ll learn what growth hacking in marketing is and what it’s not. Growth hacking is a practice that aims to acquire as many customers as possible while spending as little money as possible. Growth hacking is a practice that aims to acquire as many customers as possible while spending as little money as possible.

Retention 113

Retention Marketing Acquisition Channel 113

Duct Tape Marketing

MAY 5, 2022

The Role Operations Plays In Marketing written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Sara Nay. In this episode of the Duct Tape Marketing Podcast , I interview Sara Nay. Sara is the COO at Duct Tape Marketing, Co-Founder at Spark Lab Consulting, and host of the Agency Spark Podcast.

Operations 54

Operations Marketing Employee Software Review 54

Duct Tape Marketing

DECEMBER 7, 2022

How Modern Marketers Earn Trust Today written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Melanie Deziel. In this episode of the Duct Tape Marketing Podcast , I interview Melanie Deziel. But why should your customers believe you? Take The Marketing Assessment: Like this show?

Marketing 76

Marketing Audience B2B Framework 76

Startup Professionals Musings

NOVEMBER 20, 2022

As a startup advisor, I see too many entrepreneurs get distracted by technology or their favorite cause, and then wonder why they can’t find an investor, attract customers, or build a long-term business. Customers now put big value on experience, social impact, empowerment, and feedback.

Customer 258

Customer Advertising Cost Networking 258

The Startup Magazine

OCTOBER 19, 2020

Marketing is one of the essential sources to intensify the rate of consumers for any business. It is also one of the most practiced strategies for interacting and attaining a chain of interested customers. Marketing generally includes advertising a company or products via media and other sources.

Social Media 112

Social Media Technical Review Marketing Social Network 112

Duct Tape Marketing

SEPTEMBER 8, 2014

Why This SEO Veteran Is Joining the Duct Tape Marketing Consultant Network written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. It’s guest post day here at Duct Tape Marketing and today’s guest post is from Phil Singleton – Enjoy! Staying Ahead Of The SEO Curve.

SEO 73

SEO Networking Kansas City Web Development 73

The Startup Magazine

JULY 9, 2020

Affiliate marketing can be a great channel for business growth. It can help you gain new customers, drive more sales, create awareness for your business and generate traffic and word-of-mouth through relevant publisher partnerships. Because of this, I am committed to ensuring that affiliate marketing maintains its strong reputation.

Affiliate 114

Affiliate Marketing Technical Review Channel 114

ConversionXL

SEPTEMBER 15, 2020

Like any popular business term, “customer centricity” is often abused by businesses that shoehorn it into their core values. It’s actually better not to claim customer centricity if you can’t get people across your business to really care about your customers. Monzo is a digital-first bank that was backed by future customers.

Customer 85

Customer Community Revenue Software Review 85

ConversionXL

JUNE 2, 2022

The biggest challenge for marketers is getting them. Account-based marketing (ABM) and lead generation both offer a way to do this. Done right, both can help attract the kind of high-quality leads that become long-term customers and advocates. Account-based marketing is a team sport. Every business needs leads.

Lead Generation 94

Lead Generation Marketing Sales Cycle Campaign 94

Duct Tape Marketing

DECEMBER 20, 2022

The Definitive Guide To Instagram Marketing written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Jenn Herman. In this episode of the Duct Tape Marketing Podcast , I interview Jenn Herman. It's brought to you by the HubSpot Podcast Network, the audio destination for business professionals.

Marketing 95

Marketing Social Media Video Technical Review 95

Duct Tape Marketing

DECEMBER 29, 2021

5 Trends For Small Business Marketing In 2022 written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with John Jantsch. In this episode of the Duct Tape Marketing Podcast , I’m going to do a solo show to start the year off. I’m talking about small business marketing trends for 2022.

Small Business 79

Small Business Marketing Audio Networking 79

Duct Tape Marketing

NOVEMBER 9, 2022

The Secret Sauce For Smarter Marketing Execution written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Clare Price. In this episode of the Duct Tape Marketing Podcast , I interview Clare Price. Take The Marketing Assessment: Like this show? The answer: Smart execution.

Marketing 73

Marketing Differentiation Sacramento Small Business 73

The Startup Magazine

MARCH 31, 2023

People often take some fundamentals of digital marketing for granted without considering how important they are to their companies. We will go through seven tactics and methods that are the cornerstone of effective online marketing and without which other improvements to build customer trust would be somewhat pointless.

Customer 123

Customer Reputation Marketing Social Network 123

Women Entrepreneurs Can

SEPTEMBER 1, 2020

But we see no setbacks in the field of ONLINE MARKETING as we see progressive updates every passing day. How much budget to allocate for marketing strategies depends on the scale of the business. Here are a few steps by step tips to help you while marketing online. Defining Your Customers. Explore Retargeting Methods.

Social Media 97

Social Media Marketing Analytics Web Development 97

Startup Professionals Musings

MARCH 23, 2020

Too many entrepreneurs I meet in my role as a business advisor still seem to believe networking is all about selling and convincing everyone that what you have will change the world. Effective networkers are quick to empathize with other people, to understand their position and where they are coming from.

Networking 315

Networking Social Media Cofounder Media 315

Startup Professionals Musings

OCTOBER 20, 2023

Most experts agree that the pace of business change is increasing , and all the business owners I know are struggling to keep up, much less surpass the wealth of global competitors now entering the market. Potential customers these days rely more and more on name recognition for credibility and new brand adoption.

Marketing 290

Marketing Leadership Differentiation Equity 290