Remove Demand Remove Distribution Remove Metrics Remove Vertical
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Requests for Startups in 2024

VC Cafe

Digital Wallets – Digital wallets could grow select vertical software platforms’ revenues to $27-$50bn in 2030. Verticalized Video Understanding – machine interpreted video. A lightweight “agent” with access to logs and metrics can, to start, retrieve relevant information (e.g.

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Demand Generation vs. Lead Generation: Integrating To Drive Growth

ConversionXL

Bootstrapped startup Omnisend carved out a $19 million niche in an already saturated vertical. With a tactical understanding of two different marketing strategies: demand generation and lead generation. Demand generation vs. lead generation: Critical differences. Demand generation is about creating demand.

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Critical Key Performance Indicators (KPIs) for Founders

Up and Running

A data-driven approach can help you make accurate and timely business decisions to meet market demands and improve cost-efficiency. You need to use your time and resources productively by focusing on the right metrics so you can use data to help you implement improvements that matter. How To Successfully Use KPIs In Your Business.

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How Lemming VCs Cause Venture Recessions

Mucker Lab

Let’s not even get started with “on-demand” or “subscription e-commerce.” Normal distributions do not exist; standard deviations are meaningless. Vertical integration of different funding risks. Whatever happened to IoT after Nest? 3D printing was going to revolutionize manufacturing until it stopped at Dungeons & Dragons.

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In Spite of Avatar, The Movie Business is Dead

Growthink Blog

movie box office - traditionally the holy grail of movie industry metrics -- become increasingly irrelevant? What is the future of Pay-Per-View/Video-on-Demand (PPV and VOD)? Video-on-demand alone is estimated to grow from a $1.1 Has the U.S.

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Marching through quicksand

Startup Lessons Learned

One is explaining the world as it used to work: the importance of gatekeepers, the scarcity implied by limited distribution, and the resulting quality bar that the industry is so proud of. Mostly it is the time and expense required to create the means of distribution for that industry. It’s just taking some longer than others.

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Demand Generation: Turning Tactics into Strategy

ConversionXL

It’s also the same one we apply to demand generation. You (supposedly) do demand generation—or you would if you just ran LinkedIn ads, too. But demand generation isn’t a pile of tactics. It’s hard to do, which is why most demand generation advice merely advocates adding another channel or tool to the heap. You email them.

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