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Freelancing is the new normal: oDesk and the future of the workforce marketplace

The Next Web

On the enterprise side of our business, we’ve seen the increasing demand from traditional large corporate buyers looking for ways to manage a more distribute workforce,” Cooper said. “In Every part of our organization has members of the team that are distributed all over the world. Focus on the East.

Russia 151
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Doing the Right Things is More Important than Doing Things Right

Both Sides of the Table

They are tasked with “getting deals done&# so they race around talking to tons of potential partners inking anything from channel sale deals , product integration, international distribution agreements, co-marketing arrangements, M&A discussions, etc. You have a marketing department with three people. Let me give you an example.

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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc. For example, its always nice to have someone constantly optimizing your SEM accounts, driving down your CPA. The Lean Startup Intensive is tomorrow at Web 2.0.

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15 Entrepreneurs Describe Their Leadership Styles

Hearpreneur

‘How would I out-maneuver our SEM keywords? With a distributed team, it’s important to make sure everyone is connected to our greater goals and understands how they fit in. Thanks to Shiv Gupta, Incrementors Web Solutions ! #15- Social media presence? Sales pitch?’ Thanks to Ali Payani, LookinLA ! #9-

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The Most Misunderstood Facts About Building a Business on YouTube

Both Sides of the Table

YouTube takes too high of a revenue split (45% vs. 30% that Apple and many other distribution companies take – FWIW, YouTube argues this is because their costs are much higher since they host and stream the video). If you’re just a content company your advantages are too small to win on the web.

SEM 150
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SuperMac War Story 9: Sales, Not Awards « Steve Blank

Steve Blank

SuperMac sold our graphic boards for the Macintosh through multiple distribution channels: direct sales to major accounts, national chains, independent rep firms, etc. Hopefully you and your co-founders are experts in one or two parts (agile development, SEO/SEM, etc.) But the computer retail channel was a large part of our sales.

Sales 120
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Lessons Learned: Just-In-Time Scalability

Startup Lessons Learned

The Lean Startup Intensive is tomorrow at Web 2.0. ► April (11) Video update on the Startup Visa Act Lean Enterprise Institute webinar, April 28 Four myths about the Lean Startup Sneak preview, KISSmetrics (and more) Sneak preview, Grockit The Lean Startup Intensive at Web 2.0 Expo SF (May.