ConversionXL

NOVEMBER 4, 2011

Send an email to your in-house email list that has been nurtured for years, and you might sell to more than 10%. Instead “sell” them the idea of coming back – ask them to join your email list, subscribe to your rss feed, follow you in Twitter and so on. A quick refresher on testing methods. What about here?

Conversion 109

Conversion Framework Technical Review Sales 109

ReadWriteStart

OCTOBER 19, 2023

To get a direct link to any chat, Click (or tap) the “Share” option Click the green button that says “Copy link”, open a new browser tab using that link, and bookmark it. ChatGPT Prompts for PPC I suggest using all these prompts within the same thread so you can build up more data and ideas based on your initial keyword list.

ChatGPT 182

ChatGPT Marketing Social Media PPC 182

Occam's Razor

JUNE 4, 2012

In this post I want to share with you three insightful custom reports for effective paid search (PPC) analysis. One of the biggest mistakes perpetuated by siloed execution of SEO and PPC strategies is that the groups that own each piece rarely learn from the other party's work. Criminal behavior. Ready to do this analysis?

Analytics 127

Analytics Campaign Search Customer 127

Occam's Razor

OCTOBER 31, 2011

Making that green graph useless. Problem one is that "red" denotes "good" in this case and "green" represents "bad." " Here's something very, very simple you should understand and slavishly follow: Red is bad and Green is good. Ditto for Social Media. An imprecise conclusion.].

Salary 130

Salary Analytics Green eCommerce 130

ConversionXL

FEBRUARY 26, 2020

Proper tracking of traffic sources delivers a clear view of the user’s purchase journey : We can see how search engine optimization helped an in-market searcher discover our website, and how our Facebook remarketing and abandoned cart email campaigns nudged a user to come back and finish their purchase. Which email campaign was this link in?

Analytics 118

Analytics Campaign Email Channel 118

ConversionXL

JULY 19, 2013

Green Monday. Seeing that 75% of visitors actually have intent to buy, it’s critical to get email remarketing & search remarketing triggered almost immediately after the cart gets abandoned. The Role of Recovery Emails In Winning Back Abandoned Shopping Carts. Thanksgiving Day (Nov. Black Friday (Nov.

Software Review 129

Software Review Technical Review Email Architecture 129

ConversionXL

MAY 6, 2014

In essence, it suggests that if you want to increase the likelihood of any desired action, be it an increase in conversions, click throughs, or email engagement, you have six choices: Increase the clarity of your offer. image source. Increase the relevancy of your offer to your audience (or vise versa). Improve your value proposition.

Sales 132

Sales Conversion Stock PPC 132

Occam's Razor

JULY 22, 2013

If you are in the See or Think consideration stages, there are plenty of engagement points for you (marked in green and orange respectively). Ditto for PPC, your affiliate links (all likely in the Do stage), and your email marketing programs. PPC works for Think and See stages. ADD TO BAG. Outstanding.

Framework 163

Framework Marketing Metrics Audience 163

ConversionXL

DECEMBER 9, 2015

However, it’d also be pretty nice if they submitted their email and signed up for your newsletter. They can also be distracted by external factors (their phones, their environment, their social media, their email). Now add in email notifications, Facebook notifications, new @mentions, people in the office, etc.

Conversion 48

Conversion PPC Flash Canada 48

Occam's Razor

AUGUST 9, 2016

SEO & PPC, Because You Should! You spend money on SEO and PPC. If this were your data, start with questioning your PPC landing page strategy and then move to looking at your top SEO landing pages, and then look at bounce rates and next page analysis for those that stay. Play with Enhanced Ecommerce Reports. Affiliates!

Analytics 60

Analytics Metrics eCommerce PPC 60

Occam's Razor

AUGUST 12, 2013

MCA-ADC covers the challenge of attributing credit to all digital marketing channels (Social, Display, YouTube, Referral, Email, Search, others) that contributed to a particular conversion (or multiple conversions). So, the campaign could be Social, Organic Search, Email, Display, Affiliate, Referring Site … anything really.

Channel 161

Channel Analytics Campaign Conversion 161

Occam's Razor

OCTOBER 14, 2014

Any big changes in your marketing/customer acquisition strategy over the last time period (more money doing Search, less money in Email, elimination Facebook as it does not work, etc., So three valuable metrics, and two distributions ppc/organic (though I have to admit this is weakest element in SimilarWeb) and traffic sources.

Analytics 133

Analytics Vertical Metrics Web 133

Occam's Razor

SEPTEMBER 29, 2009

Paid Search or affiliates or email or display or YouTube or whatever channel you end up choosing. [ Very often when you run branding campaigns your goal is simply to introduce your business (like we are trying to do with Market Motive , our start up that provides certification courses in Web Analytics, SEO, PPC, PR etc etc).

Campaign 128

Campaign Analytics Metrics Search 128

Occam's Razor

JANUARY 30, 2012

Matched Query Type, Keyword Position, Day Parts: Sexier PPC Analytics. #7. An email, or a text message, will poke you into action. And in two seconds… Like every two-year-old child, I know that red is bad and green is good. Below that, in blue, green, red and orange I see the percentage of clicks on each link.

Analytics 145

Analytics Metrics API Web 145

Occam's Razor

OCTOBER 24, 2016

Micro-outcomes for an ecommerce website would include store lookups, coupon downloads, new accounts, reports their users can download, email signups, reviews submitted, product amplification, videos watched, charitable efforts, blog subscribers, community celebrations, etc. Only a handful of you measure micro-outcomes.

Analytics 60

Analytics Metrics Technical Review Channel 60

maplebutter.com

JANUARY 8, 2013

You can start by personally emailing them and saying thanks. I send DM’s, emails, all day thanking people. The only problem is I haven’t found a problem or an industry – web, enterprise software, green tech, etc – where I feel passionate. CPL (email) = $4.35 – our goal was $5. Landing Page [link].

Technical Review 44

Technical Review Startup Cofounder Software Review 44

Occam's Razor

OCTOBER 19, 2010

If you spend any decent amount of money on email, search or display campaigns and have a phone call option then it is pretty criminal not to use one of these guys to get a really good understanding of offline conversions. download all the specific user-typed long tail queries for optimal PPC targeting and 3. LivePerson.

Analytics 135

Analytics Web Non-Compete Campaign 135

Transformify

DECEMBER 7, 2019

Back in 2015, Google acquired Bebop, a company founded by VMware founder Diane Greene and that’s when Google Hire came to life. All job listings are syndicated with some free job boards, but you need to pay a flat fee or on a PPC basis for an additional traffic boost. What About Migrating Data from Google Hire to Transformify?

Hiring 95

Hiring Syndicate Syndication Social Media 95

ConversionXL

OCTOBER 15, 2015

red, green, yellow, and blue). social sharing buttons, offer content for a tweet vs. an email, submitting content to social bookmarking sites, etc.). In fact, conversions might have increased because of a validity threat like a PPC campaign or a seasonal change. Consider how this can be used in PPC advertising.

Conversion 48

Conversion PPC Design Social Bookmarking 48

Occam's Razor

FEBRUARY 9, 2015

Getty is the fourth green line. This is what it looks like, for our website and our images category leader… You can notice big differences in acquisition strategy right away – from the size of the boxes, and from, for example, seeing that Web Portals and Search is darker green (more growth) for Shutterstock than for us.

Metrics 60

Metrics Analytics Non-Compete Search 60

ConversionXL

NOVEMBER 13, 2015

Once you understand the theory, you can begin to apply it to PPC ads, landing pages, etc. a warm email intro, social proof on a landing page). There are dozens of companies making healthy, organic green juices. The audience has changed. The society has changed. An Introduction to Aristotle’s 3 Appeals. Personality.

Greece 48

Greece PPC Audience Retention 48