crowdSPRING Blog

DECEMBER 14, 2016

If you’re moving slowly or have yet to implement search engine optimization (SEO) strategies as part of your overall marketing efforts, you’re falling behind your competitors. For example, a bakery can target recipients in their zip code and set up specific landing pages for those campaigns. Image Source: SEO Linkbuilding.

SEO 48

SEO Search Engineer Small Business 48

crowdSPRING Blog

MAY 2, 2018

From traditional advertising to social media, online review management to blogging, search engine optimization to direct mail – it’s all marketing. 20% of small businesses claim that search engine optimization is the most effective way to attract new customers. Online Reviews. Click To Tweet. Click To Tweet.

Small Business 73

Small Business Software Review Social Media Marketing 73

Both Sides of the Table

APRIL 26, 2016

In an eCommerce or Internet Services business it is often the marketing costs (if purchased online) and in an enterprise software company it is often marketing plus enterprise sales reps. So if you paid $100 for a customer who converted via a Facebook ad or Google search ad (SEM) that is not your CAC. Payback Period!!!”

Metrics 150

Metrics Cost Acquisition Startup 150

crowdSPRING Blog

MARCH 4, 2014

For tips on creative effective calls to action, I suggest you review 10 Techniques For An Effective ‘Call To Action’ The call to action (CTA) on your homepage is an important element to draw visitors deeper into your site. Search engines prefer websites that are properly organized. People also prefer good organization.

Web 134

Web Small Business Design Marketing 134

crowdSPRING Blog

JANUARY 26, 2011

Today, we’ll review 10 web design marketing best practices and tips for restaurant web design. Remember too that many customers will find your restaurant’s homepage after reading reviews, so keep the content on your homepage focused and short. And it doesn’t help you much in search engine optimization.

Web 127

Web Design Flash SEM 127

www.reincubate.com

FEBRUARY 1, 2010

Start-ups often hire at one extreme -- closer to a Lead Developer or VP of Engineering -- whereas corporates may focus on their CIO, which is potentially quite a different role. Hold responsibility for IT governance of platform & services, including telecommunications, networks, infrastructure, engineering, media, and architecture.

Fractional CTO 40

Fractional CTO CTO Technical Review CTO Hire 40

Cracking the Code

FEBRUARY 12, 2007

Cracking The Code. Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Getting the most of your online marketing: the In & Out of SEM/SEO. Monday, February 12, 2007. on a scale of 1-4). on a scale of 1-4).

Software Review 48

Software Review SEM Marketing Las Vegas 48

Up and Running

MARCH 3, 2021

It is often used interchangeably with SEM, or “Search Engine Marketing.” The most notable difference between PPC advertising and organic digital advertising efforts such as SEO (search engine optimization) or organic social media marketing is how the cost is determined. PPC vs SEO — What’s the difference?

PPC 81

PPC Small Business Management Advertising 81

crowdSPRING Blog

JULY 27, 2010

For tips on creative effective calls to action, I suggest you review 10 Techniques For An Effective ‘Call To Action’ 2. Search engines prefer websites that are properly organized. You probably already know that search engines index sites based on the quality of content (and links). Content is important.

Small Business 123

Small Business Web Design Marketing 123

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 31, 2011

Here’s the most common one which I got just this week: I’ve read somewhere in your blog about how you had a very large organisation as the first customer for your software. I spent only hundreds of dollars a month and covered the entire spectrum of SEM. And what’s the point anyway? I bought ads for $0.05/click

Customer 279

Customer Software Review SEM Technical Review 279

crowdSPRING Blog

JULY 27, 2010

For tips on creative effective calls to action, I suggest you review 10 Techniques For An Effective ‘Call To Action’ 2. Search engines prefer websites that are properly organized. You probably already know that search engines index sites based on the quality of content (and links). Content is important.

Small Business 122

Small Business Web Design Marketing 122

crowdSPRING Blog

JANUARY 4, 2016

For tips on creative effective calls to action, I suggest you review 10 Techniques For An Effective ‘Call To Action’ You should incorporate minimal textures and subtle gradients, where appropriate, to highlight different areas of the site. Search engines prefer websites that are properly organized. Content is important.

Web 48

Web Small Business Design SEM 48

crowdSPRING Blog

APRIL 3, 2015

How to Consistently Hire Remarkable Data Scientists | First Round Review – buff.ly/199A8u1. Trada, the Google Ventures-Backed SEM Crowdsourcing Firm, Closes Its Doors mklnd.com/1xPy1rc. How Search Engines Work, Part Two crowdspring.co/1BJ45rq. Scott Oldford on Becoming Transparent and Finding Authenticity crowdspring.co/1Bb0qDS.

Small Business 48

Small Business Design Social Media Software Review 48

Cracking the Code

OCTOBER 10, 2008

Cracking The Code. Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Save Asia for post-IPO Single instance, multi-tenant, single datacenter - Have only one version of the code in production. Labels: SaaS , sales and marketing , software. at 11:09 AM.

Software Review 48

Software Review North America Europe Metrics 48

ConversionXL

JUNE 30, 2019

Reviewing a competitor’s online presence helps me understand how to differentiate my client. reviews, trust). Here’s Tony DeYoung explaining his process to do just that: Tony DeYoung: I always do competitive analysis for SEO and SEM. The lean, aggressive ones do.

SEO 126

SEO Conversion Analytics Design 126

searchengineland.com

MAY 30, 2012

Enterprise SEM. Overview: What Is SEM? SEM Columns. Our SEM Events. How To: SEM / Paid Search. More Search Engines. Enterprise Social Media Management Software. The engineer who can get this question is surprisingly rare, but amazingly valuable. Search Week Newsletter. Search Month Newsletter.

SEO 54

SEO SEM Social Media Search 54

ConversionXL

MAY 11, 2017

Reviewing a competitor’s online presence helps me understand how to differentiate my client. I analyze the story the competitors tell with their landing pages, their site UX, and transparency (reviews, trust). Here’s Tony DeYoung explaining his process: Tony DeYoung: “I always do competitive analysis for SEO and SEM.

SEO 131

SEO Analytics Conversion Search 131

Startup Lessons Learned

SEPTEMBER 18, 2008

All I see is a name, an icon, a price, the developers name, and a review star-rating. The reviews are all over the map. But even clicking through to see a screenshot and some reviews is incredibly time consuming, given the hundreds of apps in most categories. Labels: iPhone , search engine marketing 3comments: Blake Engel said.

Distribution 74

Distribution San Francisco Lean Continuous Deployment 74

Occam's Razor

JANUARY 7, 2007

In the past I have recommended Web Link Validator from REL Software as something we have had a positive experience with. It can do a lot more than check missing tags, see the website for all the features, so all around a good piece of software to have. Another cool benefit is that the async code collects more data, more accurately.

Technical Review 93

Technical Review Analytics Web Software Review 93

mashable.com

MAY 28, 2010

Johnson also says that search engine issues have affected the style of names. Amidst all the search engine and domain name drama, consider that names are memorable when they sound good. He says that intentional Web 2.0 A keyword is not a brand, where there’s emotional connection with the words.” Is It Sticky?

Naming 94

Naming Technical Review Social Media Startup 94

Startup Lessons Learned

SEPTEMBER 15, 2008

Code To make split-testing pervasive, it has to be incredibly easy. The only change you have to get used to as you start to code in this style, is to wrap your changes in a simple one-line condition. Now, it may be that these code examples have scared off our non-technical friends. October 4, 2008 10:33 AM Amitt Mahajan said.

San Francisco 166

San Francisco Lean Technical Review Continuous Deployment 166

www.cscyphers.com

MARCH 8, 2012

But, when a techie is in the heady throws of the neat idea/fun coding honeymoon, that kind of stuff is not really on their minds. It’s all about the code at that point, and being lost in codespace is fun and rewarding in its own right. Mired In Code. Technology Review. And… what else?”). Garr Reynolds.

Cofounder 40

Cofounder Technical Review Founder Software Review 40

www.forentrepreneurs.com

FEBRUARY 2, 2010

Far more common is a need to acquire customers through a series of steps like SEO, SEM, PR, Social Marketing, direct sales, channel sales, etc. Examples of free products include Open Source software, services like HubSpot’s Website Grader , free versions of a SaaS service that have limited, but still valuable, feature sets, etc.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

ConversionXL

FEBRUARY 3, 2022

When WordStream began receiving complaints that the seven-day free trial of their PPC management software wasn’t long enough, the brand decided to A/B test 14-day and 30-day trials. Validating this assumption can be as simple as using a UTM code to measure traffic from this specific page. The results?

Framework 102

Framework Marketing Acquisition Retention 102

ConversionXL

DECEMBER 13, 2022

Maybe you’re at a startup whose acquisition engine is fueled by SEO. This can result in calling a result early due to “spotting a trend” (impossible). Server-side tools render code on the server level. Add it as a variable. Maybe your funding depends on that stream of customers. Regression to the mean.

Analytics 127

Analytics Technical Review Software Review Framework 127

Transformify

AUGUST 18, 2021

Search Engine Optimization or SEO, SEM. Software Testing. These platforms provide employers with an advantage in terms of hiring and managing employees, while ensuring that all payments due are transparent, accurate, and on time. Freelance Writing and Copywriting. Creative Design. Sales and Marketing. Graphic Designing.

Technical Review 89

Technical Review Software Review Search Portfolio 89

Duct Tape Marketing

JULY 14, 2022

16:42] Are you an engineer or programmer yourself? [17:06] Click on over and give us a review on iTunes, please! So I kind of just like put the two and two together and created software for real estate. It was like an open house sign in software. I wish I was an engineer cuz otherwise it would be feature complete by now.

Technical Review 84

Technical Review Demand Cofounder Video 84

abovethecrowd.com

JULY 17, 2013

The next obvious transition was the rise of the browser in 1996, which transformed not only the software application market but also the print and media world. On the browser, SEO and SEM are paramount, but the equivalent tools on mobile are either non-existent or at best immature. The distribution techniques are completely new.

Mobile 96

Mobile SEM SEO Technical Review 96

Transformify

AUGUST 27, 2017

You don’t have the right people on board, you are burning cash and the work is not done, at its worst, your product is already live and you are losing clients due to software bugs and poor user experience. This could be the right move as the software development companies have well-trained teams which mitigates the risk.

Hiring 64

Hiring Software Review Burn Rate Startup 64

Occam's Razor

DECEMBER 6, 2010

We tend to be far too obsessed about Search Engines and Twitter and the Next Shiny Object. My goal was to create one report where I can review the efficiency and performance across all streams of traffic to the site. The SEM team, who actually spend all the paid search marketing budget day-to-day. Change the pairings.

Analytics 125

Analytics Web Customer SEM 125

ConversionXL

DECEMBER 2, 2015

This can result in calling a result early due to ‘spotting a trend’ (impossible). Server-side tools render code on the server-level and send a randomized version of the page to the viewer with no modification on the visitor’s browser. PPC/SEM campaign. Experiment Engine. Regression to the Mean. Source type. Men vs. women.

Technical Review 48

Technical Review Analytics Framework Software Review 48

Occam's Razor

JULY 1, 2008

If you are spending "a lot" on AdWords and AdCenter, this can be a excellent add on to track conversions offline due to your Search Engine Marketing (SEM) campaigns. Obviously it would also work for all other kinds of online marketing you are doing and allow a very deep level of accountability. Not too shabby.

Analytics 116

Analytics Conversion Campaign Redemption 116