ConversionXL

OCTOBER 14, 2021

In this article, we’ll share key brand tracking metrics and methods for how to measure and optimize your success. Key brand tracking metrics. Supplement brand loyalty metrics with qualitative measures such as brand associations and perceived quality, as these can give you insight into why customers intend to repurchase.

Metrics 157

Metrics Marketing Campaign Audience 157

Occam's Razor

SEPTEMBER 15, 2014

Nothing I can tell you about the importance of having an incredible mobile strategy will surprise you. Mobile devices (phones, tablets, wearables) are transforming how we behave, how we buy, how we consume content, and dare I say how we become happy or we become sad. The only reason good old digital is beating TV is mobile.

Analytics 141

Analytics Metrics Mobile DC 141

Occam's Razor

MAY 2, 2017

There is no golden metric for everyone, we are all unique snowflakes! :). and tell you what are the best key performance indicators (metrics) for them. In the past I’ve shared a cluster of metrics that small, medium and large businesses can use as a springboard…. If you want to play along. Don’t read what I’ve chosen.

Metrics 141

Metrics Acquisition eCommerce Analytics 141

ConversionXL

SEPTEMBER 25, 2018

stands for: Discover : Which metrics and KPIs should you track? Let’s start with Discover: defining the list of metrics and KPIs that you should track. Discover: Which metrics and KPIs should you track? Before we start using tools or writing code, we need to know which metrics to track and why we want to track them.

Retention 107

Retention Metrics Analytics Channel 107

ConversionXL

MARCH 24, 2016

Equally valuable is finding activities that correlate with higher customer success – whether that be RPV, LTV, or whatever metric you’re optimizing for. But how do you find these correlative metrics? What’s a Correlative Metric? But it does act as a predictive metric that you can explore with testing.

Metrics 48

Metrics Conversion Analytics Retention 48

klinger.io

JANUARY 17, 2014

Andreas Klinger #product #metrics #marketing Startup Lessons Learned. A Primer on Startup Metrics – Which Analytics Tool to pick. A Primer on Startup Metrics – Which Analytics Tool to pick. Disclaimer: This post focuses on web products - but you could apply the same concepts for mobile. ⇓ Work. ?.

Analytics 67

Analytics Metrics Startup Database 67

ConversionXL

APRIL 25, 2016

If you’re launching a mobile app, you’ve likely considered the differences between optimizing a simple site and a mobile app or game. Without a definitive plan and deep understanding of the fundamentals, your mobile app data will get complicated quickly. Create an mobile gaming app to promote the brand.

Analytics 48

Analytics Mobile Metrics Acquisition 48

Austin Startup

FEBRUARY 1, 2018

While supporting the LGBTQIA+ community at-large is a personal interest of mine , I must admit that my attendance at this most-recent ROMBA event was purely motivated by self-interest. As a product manager at HomeAway (part of the Expedia, Inc. from administration to politik? What does this mean? I learned that software engineers?—?or

Management 85

Management Product Technical Review Software Review 85

ConversionXL

APRIL 18, 2017

If you’re only working in a local market, you can easily host meetups and build events around what you do. Speaking at events works as well, and there are many that allow newer speakers, like Measure Camp, Product Camp, and local marketing meetups. Lead quantity can be a vanity metric. How many for mobile?

Conversion 87

Conversion Framework Revenue Analytics 87

Startup Lessons Learned

OCTOBER 19, 2013

As we’ve mentioned before , this year’s Lean Startup Conference features a lot of speakers who have incredible expertise to share but are new to our event. We asked her a few questions about how mobile developers can measure and address their product’s performance in an environment that is both incredibly competitive and rapidly changing.

Mobile 167

Mobile Developer Technical Review Lean 167

ConversionXL

JUNE 3, 2016

Most changes have happened as a result of the transition from PC computing to mobile. Mobile is still a new space for analytics. People assume that the tool that they use for regular web analytics should also work on mobile. Web and mobile aren’t two ways of experiencing your product. Lesson: Emphasize Mobile.

Analytics 48

Analytics Retention Mobile Metrics 48

ConversionXL

APRIL 3, 2018

The event had returning attendees… Again wow’d by #CXLLive — plenty of knowledge to bring back to the team. … as well as first-timers: First time at #CXLlive , very impressed with the event. Never experienced an event where everybody seems to know each other. Julian Gaviria (@juliangav) March 30, 2018.

Retention 106

Retention Artificial Inteligence Channel Email 106

ConversionXL

NOVEMBER 17, 2022

Prescriptive analytics The digital analytics metrics you need to know How to use analytics to improve marketing campaigns Define your mission, goals, and KPIs Set key performance indicators (KPIs) to measure marketing performance What to look for in a digital analytics product 9 tools for your digital analytics stack 1.

Analytics 106

Analytics Metrics Channel Campaign 106

ConversionXL

MAY 27, 2022

The information needed to make decisions is all around them: in their communities, at events, and at the end of a Google search. The metrics. Vanity metrics are less important. He shares content, interacts with followers on Twitter and LinkedIn, appears on podcasts, and speaks at events. The impact of this?

Demand 115

Demand Affiliate Audience Leadership 115

Ben's Blog

MAY 15, 2020

What are those metrics? Andrew : If you are a travel company right now, I think you’re seeing very specific metrics dropping. As a result of that, all of those metrics go up. Mobile isn’t growing on a fast rate. Lauren : Once you do drill down into a spreadsheet, what kind of data are you tracking?

Founder 36

Founder Conversion Technical Review Cash Position 36

Startup Lessons Learned

OCTOBER 7, 2008

I think its helpful to think about two kinds of competition for distribution: acquisition competition and retention competition. For example, if any of the mobile ad networks gets major traction, they may become a dominant way that people discover new apps. Retention competition is how you get people to come back to your app.

San Francisco 68

San Francisco Lean Retention SEM 68

ConversionXL

AUGUST 19, 2014

Mobile Integration. This is particularly good for seeing if the correct values for custom dimensions, events, or any other parameter in the hit payload are being sent back to the GA servers. Custom Metrics. Custom Metrics are great for adding an additional level of depth and flexibility to reporting in GA. Easy Testing.

Analytics 133

Analytics Management Metrics HTML 133

ConversionXL

MAY 19, 2016

Events tracking and big data have paved the way for great progress in the field of predictive analytics and behavioral segmentation. While there are a number of different classic funnel stages , for this article, we’re going to use Acquisition -> Activation -> Engagement -> Retention -> Resurrection. via Quora).

Analytics 78

Analytics Metrics Channel Software Review 78

ConversionXL

NOVEMBER 20, 2020

GA4 is largely built on the backend of Firebase Analytics, and aims to make it easier to track both mobile and web properties under one roof. Most notably, compared to older versions of Google Analytics, GA4 places a heavy focus on the event-driven data model. Out-of-the-box event tracking. Image source ). Image source ).

Analytics 117

Analytics Web Mobile Video 117

ConversionXL

JANUARY 14, 2016

Conversion optimization for mobile apps is getting more sophisticated. Don’t get me wrong, an install is still an important milestone in the mobile consumer journey, but it should only be a step en route to your final destination – that is, creating an app with sustainable commercial value. The Real Metric: Install-to-[Value].

Mobile 48

Mobile Conversion Retention Campaign 48

ConversionXL

MARCH 1, 2016

James Gurd , Owner of Digital Juggler , described it a structured approach to improving business metrics, both micro and macro actions: James Gurd: ”It is a structured approach to improving the progress through and completion of user journeys, whatever the end goal may be. But Isn’t Design Metrically Opposed? Newsletter sign-up).

Conversion 48

Conversion Metrics Analytics Design 48

maplebutter.com

JANUARY 8, 2013

Written By Dan Martell on February 2nd, 2012 | Category: Hiring LeanStartup Marketing Metrics Startup Life | 6 Comments. Building Metrics / Usage Reports / KPI 3. Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. 10) Metrics.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

Reid Hoffman

MARCH 2, 2021

We were thrilled to welcome Uber CEO Dara Khosrowshahi as our first guest to the virtual event. In your time there, you oversaw a number of acquisitions that grew its offerings, and you aggressively invested in mobile, and that’s more than half of Expedia’s traffic. So now onto the main event, which is on Uber. It was nothing.

Iran 41

Iran Technical Review Non-Compete Lean 41

ConversionXL

NOVEMBER 11, 2015

Formerly known as Adobe SiteCatalyst, the tool has pretty much everything you could want, including real-time analytics, mobile app analytics, funnel tracking, and Predictive Intelligence. ” Adobe Target is an enterprise testing tool that does a great job of leveraging a visitor based metric system. It’s not cheap.

Software Review 48

Software Review Technical Review Development Team Review Conversion 48

Duct Tape Marketing

NOVEMBER 29, 2016

Email is an incredibly important part of your business’s customer activation and retention funnels, so I don’t recommend cutting corners here. Additionally, most of the players in the game today offer user-event based segmentation, which is a necessity for companies doing growth hacking. and Mixpanel for event-based metrics.

Marketing 28

Marketing Channel Analytics Metrics 28

ConversionXL

JULY 11, 2016

Elite Camp is a 3-day traffic and (mainly) conversion event. It’s among the very best CRO events in the world, and of course in Europe. This year was already its 7th year – and the format has proven to be so successful that the event has been replicated in many other countries. Use Event Tracking (Scrolling Depth, Time on Page).

PPC 48

PPC Analytics Video Non-Compete 48

blog.expensify.com

APRIL 24, 2012

They write everything from assembly to jQuery, on PCs to mobile phones, doing hard core computer graphics to high level social networking. And if you’re doing Windows Mobile 7 apps (which the stats suggest you aren’t), it’s your only choice. They’ve tried everything. Everything, that is, but.NET.

Java 107

Java PHP Software Review Coder 107

ConversionXL

OCTOBER 4, 2018

Teams know how many tickets were distributed; however, they do not know in “real time” how many people are in the venue or stadium during the event. The resulting visualization shows the tool’s prediction performance and correlations between datasets and retention. RapidMiner parses the Excel file prior to crunching the numbers.

Analytics 131

Analytics Algorithm Artificial Inteligence Campaign 131

steveblank.com

JULY 8, 2011

Poplytics – online surveys and analytics AskYourTargetMarket – market research surveys SurveyMonkey - granddaddy of on-line surveys Amazon Mechanical Turk – you can set up a question and get answers PickFu – A/B testing $5 for 50 opinions Collaboration Dropbox – store, sync, and, share files online. Simple editing.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

ConversionXL

APRIL 6, 2016

Last year we pulled off a fantastic event, and we were keen to do even better in 2016. Also, you can check out each speaker’s slides here and photos from the event as well. Claire Vo: CRO Metrics for Performance and Insight. Wrong Success Metric (OEC). Mobile optimization best practices don’t exist.

Retention 48

Retention Algorithm Software Review Conversion 48

www.vccafe.com

MARCH 11, 2013

VC Cafe covers early stage Israeli and European tech & mobile startups. Event platforms. We have an iOS SDK as well, for web-web, mobile-mobile, web-mobile video chat and video messaging. Twilio : Need to call/txt get a phone number from your web/mobile application? Startup Metrics for Pirates â??

Software Review 53

Software Review Technical Review Startup 53