category strategic-planning 
ConversionXL
NOVEMBER 23, 2022
Gavin Braman, Co-Founder @ Drifting Creatives. You can’t beat category kings, and the only exception for this is through tech disruption. They don’t usually fit within the consideration set where only category kings go. By answering this, you will define the category in which your product fits. Who is it for?
YoungUpstarts
AUGUST 7, 2016
by Kate Purmal and Lisa Goldman, co-authors of “ The Moonshot Effect: Disrupting Business as Usual “ Here’s a common lament we hear from senior executives: “My team left the off-site planning meeting fully energized, but when it came to getting the initiative off the ground, we stalled. 30-Day Quick Wins. Brilliant—and it worked.
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ConversionXL
FEBRUARY 10, 2021
61% of buyers said they plan to buy from local and independent retailers six months from now. 52% of buyers say they’ve shifted more of their spending to online due to the pandemic. million of inventory online and recovered all their lost POS revenue with online sales. Paige Briscoe, founder of ReRoot. We did them.
Austin Startup
SEPTEMBER 29, 2018
I usually don’t back a business unless there are founders that can build, sell, and service the new solution that is being brought to market. In this case, they could build and service it but they needed a third co-founder to sell it. Mindset : We had big plans to change the world from the beginning.
Sophia Perl of Wisdom
NOVEMBER 9, 2010
Some of the finalists were generating revenues already and/or have very promising strategic partnerships lined up. For example, “I have over 10 years of software experience in this space, how do you plan to have a strong barrier to entry in this crowded space?&#. Presenter: Jennifer Bonnett (Founder & CEO, Nexpense).
ConversionXL
JUNE 8, 2017
According to a recent academic study, “a typical Netflix member loses interest after perhaps 60 to 90 seconds of choosing, having reviewed 10 to 20 titles (perhaps 3 in detail) on one or two screens.” As often, it’s more of a people problem than a technology problem. Acquisition segments. Contextual segments. Image Source.
Sophia Perl of Wisdom
NOVEMBER 9, 2010
Some of the finalists were generating revenues already and/or have very promising strategic partnerships lined up. For example, “I have over 10 years of software experience in this space, how do you plan to have a strong barrier to entry in this crowded space?&#. Presenter: Jennifer Bonnett (Founder & CEO, Nexpense).
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