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Test Your Aptitude for Business Internet Jargon

Startup Professionals Musings

Many of the businesses and entrepreneurs I know still don’t realize that they need to use and understand the Internet, even if their interest is not e-commerce. Maybe you have also heard a lot of Internet terms, but are not sure you can explain how, when, and why they are relevant to your business success. Viral marketing.

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Internet Business Lingo Quiz for Entrepreneurs

Startup Professionals Musings

Many of the investors and entrepreneurs I know still don’t realize that they need to use and understand the Internet, even if their business is not e-commerce. Maybe you have also heard a lot of Internet terms, but are not sure you can explain how, when, and why they are relevant to your business success. Internet radio.

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6 Lessons Most Entrepreneurs Only Learn On The Street

Startup Professionals Musings

In my role as a mentor to aspiring entrepreneurs, I find that most have the technical challenges well understood, but many are a bit short on some basic street smarts , or basic business realities. With information overload due to the Internet, you need to find your customers, rather than assume they will find you.

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3 Essential Ways To Build Online Customer Trust In 2018

YoungUpstarts

The rise of technology has invited a fall in consumer trust. As the regulations that govern the internet evolve and threaten the safety of online users’ personal information, more and more individuals are engaging the digital world with increasing suspicion and hesitance. Customers Demand SSL Reassurance.

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If you build it, they won't come, unless.

A Smart Bear: Startups and Marketing for Geeks

Ask a technical founder about his startup, and he'll proudly describe his stunning software — simple, compelling, useful, fun. We're going to get reviews on blogs.". We're putting a 'Retweet' button inside the product to encourage viral growth.". OK, so what can you do to rise above the cacophony that is the Internet?

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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

The main thrust of the post is that with YouTube taking a 45% of revenue and talent taking 70% of the remaining revenue, YouTube Networks didn’t have sustainable businesses unless they invested heavily in technology as a tool to increase margin and provide defensibility. That is the definition of Disruptive Technology.

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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

If you’re a technology startup you need to excel at product, of course. Everything we were taught pre-Internet is still relevant. While many tech startups do this intuitively (say, SnapChat thinking it would be much better if our photos out partying disappeared) it still happens. It’s worth a quick read.

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