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The State of Gaming in 2022

VC Cafe

NPD reported on Friday that consumers spent 10% less in the first six months of 2022 than they did during the same time period last year, with game industry revenue down to $26.3 While mobile game revenue was down 6.6% The big challenge is retention, as users get bored and flock to the next game. as they reached 28.1

Forecast 190
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How To Identify Mobile App Opportunities Within Your Business

YoungUpstarts

Whether it’s streamlining in-house processes, new marketing possibilities, overcoming challenges or resolving pain points, all have one main purpose – to maximise revenue. Perhaps your mobile app opportunity could provide ROI in one of these ways: Employee Retention. Opportunities in the business world originate from many places.

Mobile 127
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Should Startups Focus on Profitability or Not?

Both Sides of the Table

You have to understand whether they’re likely to yield revenue growth in the near term OR whether you have access to cheap enough capital to fund your losses until your investments pay off. They have have raised $2-3 million, built a product that has some amount of market traction and got to annualized revenues of around $1 million.

Startup 418
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What Did I Learn From the First VC Check I Ever Wrote?

Both Sides of the Table

Invoca is now doing 10s of millions in recurring revenue and is growing > 75% year-over-year but it took the first 3 years to really build out the technology and acquire our initial enterprise clients. I mentioned that we sold our position in Kyriba for > $1 billion but when we invested it had virtually no revenue.

IP 223
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What Should You Send a VC Before Your Meeting?

Both Sides of the Table

If your teaser deck was 8–12 pages it would likely include: team market problem why your solution solves this problem progress to date (funding, team, customers, revenue if significant) TAM (market sizing / why this will be valuable) Your “meeting deck” should just be an expansion of what was in your teaser deck. Compelling.

Portfolio 261
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Startup Benchmarks

VC Cafe

In SaaS the main benchmarks being measured are revenue growth, sales efficiency (unit economics), churn and burn rate. Example of Baremetrics revenue per user benchmarks. cohort retention curves that flatten (stickiness) actives/reg > 25% (validates TAM). Software as a Service (Saas) benchmarks. Consumer apps and services.

B2C 141
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The Modern Approach To Account Based Marketing

ConversionXL

The book dedicates quite a few pages to the ‘customer-centric stack’ and argues that because you’re now able to know when someone is in the market for a solution like yours [via IP lookup or 1st or 3rd party intent data], you don’t need to “spam” them. ABM Technologies Landscape. DemandBase.

IP 98