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Unlocking the Power of Data: Transforming Metrics into Actionable Insights

Duct Tape Marketing

Unlocking the Power of Data: Transforming Metrics into Actionable Insights written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Janstch In this episode of the Duct Tape Marketing Podcast , I interviewed Peter Caputa, CEO of Databox, an innovative player in the realm of marketing analytics.

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How to Set Business Management Standards for Your Small Business

Up and Running

One of them is ignoring to set up proper business standards. Reasons why startups and small businesses fail. Many reasons contribute to why startups and small businesses fail. Provide the right leadership. You might have great business acumen but cannot provide leadership.

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What fractional CMOs can do for small businesses

Duct Tape Marketing

What fractional CMOs can do for small businesses written by Editor read more at Duct Tape Marketing. Want to grow your business and position your brand for success? But with an average annual salary of over $330,000 many small to mid-sized businesses can’t easily afford a CMO.

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Twitter Link Roundup #240 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! 10 Best Practices For Email Marketing For Small Business and Startups – crowdspring.co/1t8KeUm. Design Is Changing How We Innovate | Co.Design – crowdspring.co/1sChJN5.

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Twitter Link Roundup #198 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Four Key Lessons For Entrepreneurs And Small Businesses From The World’s Best Brands – crowdspring.co/19UwkHz. – crowdspring.co/169pEqs. Want to succeed?

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Twitter Link Roundup #228 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Small Business and Leadership: Thinking About Dad – crowdspring.co/1i0PkgN. Here are some of the links that I’ve liked and shared this past week!

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Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

FBe's recommendation was (paraphrasing a 35 min talk): Don't invent new metrics, use online versions of Reach and GRPs to measure success. Because we don't understand the uniqueness, we fall back on profoundly sub-optimal old world metrics like Reach or Online GRP equivalents. Metrics are a problem.

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