9 Ways To Make Your Startup Grow Virally
FEBRUARY 27, 2012
Unless you can afford to buy users, you’ll have to grow virally. Below are 9 ways your start-up can grow virally: Get Your Users to Spread the Word. While this isn’t traditionally thought of as a viral growth strategy, it’s very important.
Does “Going Viral” Actually Result in More Conversions?
SEPTEMBER 28, 2016
Right now there is almost certainly an enterprise exec in a boardroom somewhere saying, “We need it to go viral.” Kittens and memes and babies kissing puppies… viral. When most people think about going viral, they think about raising a lot of awareness for their product or company.
How to Do Your Own PR If You Can’t Afford to Hire an Agency
Up and Running
NOVEMBER 5, 2014
Whatever the case, there are tools and strategies you can use as an SMB owner to build your social and PR game plan. Chicago-based PR firm, Walker Sands Communications has helped us compile a number of tips to help SMB owners publicize their company, sans agency.
10 Essential PR Tips for Startups
OCTOBER 11, 2011
10 Essential PR Tips for Startups. Sign up for her course on “ PR for Startups ” to learn more about getting media coverage for your fledgling business. While pitching individual writers sounds more promising to many PR folk, you should always determine the official pitching method for your preferred publication. TIP: As a startup – use PR for link building. Buffered this one for sure, I hope all goes well with your upcoming course for startup PR!
How Small Business Owners Handle a PR Crisis in the Age of Viral Content
APRIL 26, 2017
Even the smallest incident can derail your entire business. Public Relations
Things PR Pros Hate to Hear from Clients
Duct Tape Marketing
JULY 15, 2016
Things PR Pros Hate to Hear from Clients written by Guest Post read more at Duct Tape Marketing. If I had to narrow it down to four things PR pros hate to hear, they are: 1. “I’d How can we make a viral video?”. Viral videos just happen.
Do Your Own PR--Like a Pro
JULY 19, 2013
Why pay big money to a PR firm when it''s so easy to get media coverage? And that means doing some of what''s usually called "public relations" or PR. Most entrepreneurs wrongly believe that the best way to get PR is to hire a PR firm.
3 Reasons Your Marketing Didn't Go Viral (And What to Do About It)
MARCH 14, 2014
Make no mistake: Viral marketing doesn''t just happen by accident. Viral marketing: What more could you ask for? The problem you face is that, in raw numbers, virtually no marketing goes viral. Fix your definition of ''viral.'' Viral doesn''t necessarily mean free.
Web 2.0 Product Management: Optimizing Metrics & Viral Growth (Dan.
MAY 2, 2008
Middle America vs Silicon Valley, OpenID, & Single Sign-on Top 5 reasons PR doesnt work (for Geeks) VCs & Tech Lawyers: INNOVATE, AUTOMATE, SIMPLIFY. Product Management: Optimizing Metrics & Viral Growth at Web 2.0
5 Common Mistakes Made By Content Marketing Beginners
SEPTEMBER 12, 2015
It’s not because they didn’t publish enough number of articles on their blog , didn’t take PR seriously or something like that. Or worse still, expecting every single piece to be viral.
Translating Viral YouTube Videos Into Sales
OCTOBER 31, 2011
Want to go viral? Forget traditional PR in favor of a social media-savvy firm (or some creative college students) that can create an irreverent video hit that translates into sales. The Result: The video was an instant viral hit, garnering 1.5
[Infographic] Secrets To Creating A Viral Infographic
AUGUST 21, 2014
Infographics offer the unique ability to go viral and get your brand in front of millions of online visitors in a single day. Here are five tips for creating an infographic that will go viral and global: 1. That will help it go viral, as controversy sells.
How To Up The Antics And Go Viral With Your Next Publicity Campaign
Entrepreneurs-Journey.com by Yaro Starak
AUGUST 1, 2011
Take Control Of Your Publicity (Or End Up Like Bill Clinton) Most companies employing this strategy to gain profile and publicity do so with the intention of creating a buzz and ideally having the resulting video going viral.
Going Viral: Lessons From a Joke That Triggered 6,000 Tweets
APRIL 23, 2013
You can''t force something to go viral. Talk about going viral. As Michael notes, "While we wrote a blog post about the theme, it went viral thanks largely to the tweet button front and center on GitHub. But you can help it along.
These guys poked fun at viral headlines. You won’t BELIEVE what happened next
The Next Web
JANUARY 15, 2014
Prior to starting a company he worked in PR where he helped put out fires and manage digital communications. It went viral shortly after, but let’s back up. There’s never a guarantee that something will go viral, but there are ways to stack the deck so the chances increase.
How Going Viral Benefits Your Brand in the Long Term
APRIL 7, 2016
We researched the long-term effects that PR events like #TheDress have on a site's organic traffic and backlinks
Cause Marketing on Ice
AUGUST 17, 2014
Right now, today, appearing in virtually every corner of the the internet you can be find my neighbor’s video along with thousands of others and witness one of the most successful, most impressive viral media campaigns of all time.
The Year's Most Memorable PR Stunts
DECEMBER 22, 2011
Here's a look at 10 of the year's craziest PR stunts. Here are the most memorable PR stunts from 2011 — for better or worse. The photo went viral, capturing headlines on CNN and Fox. Is it really true that all press is good press?
3 Steps to Becoming a Networking Ninja
MARCH 1, 2016
But experienced business owners and marketing/PR experts all agree that such doubts and fears are irrational. Related posts: 5 great viral marketing campaigns (and what small businesses can learn from them!). Ninjas are agile, fast, and efficient.
How $10 and the iPhone 7 Earned This Startup 1.5 Million Visitors in a Day
SEPTEMBER 26, 2016
It was a viral hit. Every viral marketing campaign needs a good landing page. inspiration Marketing and branding Small business Start ups Uncategorized branding marketing pr small business startup startups StrategyImage credit: Apple.
The 50 Best Marketing Strategies For Small Business
FEBRUARY 11, 2013
While it’s important to keep up traditional communication and PR, business owners should also be extending their relationships through online forums – website, blogs, and social networks. Virally spread your marketing message by making sure influential local bloggers see your video.
Twitter Link Roundup #249 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More
DECEMBER 26, 2014
Not All Viral Videos Are Good Content Marketing – crowdspring.co/12NPqSc. Inside Square’s Winning PR Strategy | Fast Company – crowdspring.co/1u8oYst. One Direction without autotune. ‘Nuf said.
Twitter Link Roundup #268 – Pristine Resources for Small Business, Startups, and Design!
MAY 8, 2015
Using PPC Marketing to Make Content Go Viral: Here’s How It Works crowdspring.co/1InOIwn. Remember the first time you got a taste of something so delicious, so amazing that you simply had to have more? Had to experience the joy again? And again?
How to deal with bad PR « Lightspeed Venture Partners Blog
MARCH 5, 2011
Home About Lightspeed Team jump to navigation How to deal with bad PR March 5, 2011 Posted by jeremyliew in PR. trackback The Economist has published a couple of interesting articles about how to deal with bad PR recently. The first suggests that it is better to ignore bad PR than to fight it : …rebuttals are unwise, argue Derek Rucker and David Dubois, of the Kellogg School of Management, and Zakary Tormala, of Stanford business school, three psychologists.
When social media goes bad: a cautionary tale.
JULY 24, 2011
Although that campaign pre-dated the rise of the social media, it is a great and early example of the viral effect that can sometimes occur with a fresh new campaign.
Launching Tech Ventures
FEBRUARY 3, 2011
Thursday, February 3, 2011 Viral Growth by Andrew Perlmutter Lean startup theory makes viral growth seem like the simplest piece of building a large-scale business from scratch. Viral growth. pumps in a lot of cash), and viral growth happens.
Twitter Link Roundup #260 – Fresh Baked Resources for Small Business, Startups, and Design!
MARCH 13, 2015
The Secrets Of Writing Smart, Long-form Articles That Go Absolutely Viral crowdspring.co/17YlCF6. Those of us who commute to work every day often find ourselves gazing at the people around us.
Twitter Link Roundup #269 – Impeccable Resources for Small Business, Startups, and Design!
MAY 15, 2015
Read The Fine Print Before You Use Microsoft’s Viral Age-Guessing Tool crowdspring.co/1FSoMIx. As a small business owner I worry a great deal about productivity: how to achieve it, how to maximize it and how to maintain it.
Twitter Link Roundup #278 – Freaky Good Resources for Small Business, Startups, and Design!
JULY 17, 2015
Boost Your Chances of Going Viral on YouTube [link] crowdspring.co/1HdNBO8 Not one, but two of our favorite technologies were Gilles Deschaud’s film, “Chase Me.” ” We love the art and the painstaking craft of stop-motion animation and Deschaud has got it down cold.
Achieving Virality Is Hard
Launching Tech Ventures
FEBRUARY 11, 2011
I believe achieving virality even in the first 2 categories is a complex task. What can you do to boost viral growth? Build virality into the product Expanding on David Skok’s viral coefficient equation (K): K = (% of users that send invites) * avg. #
Twitter Link Roundup #123 – Small Business, Social Media, Design, Copywriting, Marketing And More
MARCH 16, 2012
Marketing the Viral Effect and Not-for-Profit Gold – [link]. Every day on the crowdSPRING Twitter account and on my own Twitter account , I post links to posts or videos I enjoyed reading or viewing.
The dangers of viral growth
The Equity Kicker
DECEMBER 23, 2013
Pandodaily just published an analysis of The 20 most viral companies of the last decade. So the big takeaway here is that, seductive as it might be, a spurt of amazing viral growth and becoming everybody’s darling often doesn’t get you very far.
Launching Tech Ventures
FEBRUARY 12, 2011
Saturday, February 12, 2011 Virtual Virality by Natasha Prasad In the summer of 2009, Zynga launched Farmville, an unglamorous, copycat game that no one could have predicted would one day become the most popular application on Facebook. So how do you make your site viral?
Viral Marketing & Advertising Strategies for Social Networks.
JUNE 13, 2008
Middle America vs Silicon Valley, OpenID, & Single Sign-on Top 5 reasons PR doesnt work (for Geeks) VCs & Tech Lawyers: INNOVATE, AUTOMATE, SIMPLIFY. so viral marketing looks fine and the marketing peoples get more of outcome from it.
Lean Marketing: Public Relations strategies for small businesses and startups
JANUARY 31, 2011
PR can be executed on a modest budget, and the awareness and word-of-mouth that can be attained is priceless for a small company. A couple of weeks ago, Ross wrote about setting goals for your company , and this is critical in your approach to PR. PR gold.
Twitter Link Roundup #181 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More
MAY 31, 2013
Four Lean Advertising Campaigns That Went Viral | Harvard Business Review – [link]. Every day on the crowdSPRING Twitter account and on my own Twitter account , I post links to posts or videos I enjoyed reading or viewing.
Twitter Link Roundup #214 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More
MARCH 7, 2014
7 Things Marketers Can Learn From 2,616 Viral Headlines. Every day on the crowdSPRING Twitter account and on my own Twitter account , I post links to posts or videos I enjoyed reading or viewing.
Twitter Link Roundup #125 – Small Business, Social Media, Design, Copywriting, Marketing And More
MARCH 30, 2012
What Every Start-up Should Know about PR – [link]. Going Viral on Pinterest: Driving Big Traffic and Making Pinterest a Real Marketing Solution – [link].
Twitter Link Roundup #170 – Small Business, Social Media, Design, Copywriting, Marketing And More
MARCH 15, 2013
ViralSearch: Identifying and Visualizing Viral Content – [link]. Every day on the crowdSPRING Twitter account and on my own Twitter account , I post links to posts or videos I enjoyed reading or viewing.
When PR for Your Startup?
Startup Marketing Blog
JANUARY 7, 2010
Startup Marketing Blog – By Sean Ellis Unlocking Startup Growth By Sean Ellis of 12in6 Jan 7th 10 When PR for Your Startup? This post is by Joe Eckert , the most effective PR executive I know (we worked together at LogMeIn). Given my limited PR knowledge, I asked Joe to write this guest post to help you begin your startup’s PR program. – Sean When PR? But the key is that a lot of PR deliverables are no longer just media stories. So, when PR?