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28 Surprising Facts to Guide Your Small Business Marketing Strategy

crowdSPRING Blog

Without marketing, your business may as well exist in an unlit locked vault – no customers are coming in and no sales are going out. But, with so many avenues to choose from, how does a small business know where to start? There is no one-size-fits-all marketing solution for any business. Close, But No Cigar.

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Small Business Accounting 101: 9 Steps to Get Your New Business on Track

Up and Running

Before your business can take off, you need to know how to track and manage your money effectively, which parts of your business you can outsource or automate, and which professionals you should turn to for the advice you need to help you succeed. Many small business expenses are tax deductible, including certain startup expenses.

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Why Small Businesses Fail

YoungUpstarts

It is common wisdom that few small businesses survive past the first two years, and fewer still make it past the five year mark. The odds are better than most people think, but failure is still common enough to warrant a close look. by Teddy Reynolds. Taking a proactive approach to failure makes good sense.

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Small Business Guide To Protecting Data From Disasters

YoungUpstarts

Entrepreneurs and small business owners are often coming to market with that “one great idea.” Their intellectual property that details their new product or service is exceedingly valuable and warrants the utmost in protection. by David Zimmerman, CEO of LC Technology International. Write a Formal Disaster Management Plan.

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Why You Should Consider Renaming Your Business (And How To Do It Right)

YoungUpstarts

To learn more about how to properly register and protect your business name, check out What Small Businesses Need to Know about Trademarks. #2 2 Your Name No Longer Reflects Your Business. Businesses grow and change over time. Some business names are adaptable enough to survive this growth. Others are not.

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5 Ways Mobile Apps Can Help You Build A Brand

YoungUpstarts

One sticking point both big and small businesses struggle with is how to go about the self-auditing process. The right enterprise-level form software will warrant your attention because it integrates well with your existing infrastructure, is inherently customizable, and provides access to business intelligence tools.

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Top Three Legal Issues Affecting Small Businesses

YoungUpstarts

Most small businesses generally encounter very similar issues on a regular basis…“pitfalls”, as I like to call them. There are steps every business can take to avoid these pitfalls, and in turn, save money and the headache of legal problems later. by Yasir Billoo, partner at Golden & Grimes LLP.