Duct Tape Marketing

JUNE 7, 2011

The marketing strategy is delivered to and through the staff to the ultimate delight and inspiration of the customer. In fact, I’ve said it many times, your staff is likely delivering the same experience to your customers as they are receiving from you.

Small Business 60

Small Business Marketing Social Media Software Review 60

Duct Tape Marketing

JUNE 10, 2011

Business owners must learn to manage and juggle a complex and shifting combination of customer, partner, vendor, staff and advisory relationships in order to survive and grow. Internal customer – How often do you take the internal temperature? It may be one of the most important reflections of the service your customers receive.

Small Business 59

Small Business Marketing Software Review Social Media 59

Startup Lessons Learned

OCTOBER 11, 2010

For "cure for cancer" type businesses, there is no question about who the customer is and what the customer wants, and therefore there is no market uncertainty. In 2003 we started developing a martial arts motion sensing toy, a full three years before the Nintendo Wii changed the world of motion sensing. It actually worked. (A

Continuous Deployment 164

Continuous Deployment Technical Cofounder Cofounder San Francisco 164

crowdSPRING Blog

DECEMBER 13, 2018

Chapter 3: Brand Identity Research: Customers, Competition, and Your Brand. A brand is the sum total of the experience your customers and customer prospects have with your company or organization. Your company’s brand is a promise you make to customers and prospects about your products, your services, and your company.

Marketing 162

Marketing Charlotte Naming Design 162

Duct Tape Marketing

MAY 16, 2011

Here’s an example: let’s say one of your business goals for the year is to increase renewal business from existing customers by 15%. To develop your marketing strategy, think about the marketing efforts it would take to get more customers to renew.

Marketing 54

Marketing Social Media Software Review Small Business 54

Duct Tape Marketing

MAY 18, 2011

Explain how you love providing great service and encourage customers to review your service. Make customers aware of the review page via: Business cards – on the back: “Love our service? Note: There have been some updates since I published th. 5 Practical Tips for Gett. : As the importance of Facebook as small business marketi.

Web 47

Web Software Review Cofounder Small Business 47

crowdSPRING Blog

JULY 27, 2010

A strong website can help a small business to more effectively market its products or services – even if the small businesses’ customers are all local. If you need help, you can leverage crowdSPRING’s community of more than 67,000 designers and writers for your custom web design. Consider Site Load Times.

Small Business 123

Small Business Web Design Marketing 123

crowdSPRING Blog

JULY 27, 2010

A strong website can help a small business to more effectively market its products or services – even if the small businesses’ customers are all local. If you need help, you can leverage crowdSPRING’s community of more than 67,000 designers and writers for your custom web design. Consider Site Load Times.

Small Business 122

Small Business Web Design Marketing 122

mashable.com

JULY 18, 2012

Top Stories Photo & Video Galleries Top Lists Trending Topics Twitter YouTube Facebook iPhone Google Video More Topics. World Videos Featured: Facebook. The search giant’s VP of Corporate Development, along with CEO Larry Page, signs off on the dozens of acquisitions and acqui-hires made every year, large and small.

San Francisco 104

San Francisco Acquisition Social Media Mobile 104

Duct Tape Marketing

DECEMBER 28, 2023

Exclusive to new customers—upgrade and grow your business with ActiveCampaign today! And it's the same thing for individuals because at that early stage of a business, when you don't yet have a product, even sometimes when you don't yet have customers, you don't yet have traction and sales, how are you going to judge it?

Framework 70

Framework Cofounder Early Stage IPO 70

crowdSPRING Blog

OCTOBER 12, 2016

Copyright protects works such as image, writing, software code, photographs, poetry, movies, music, video games, videos, plays, paintings, sheet music, recorded music performances, novels, sculptures, photographs, choreography, and architectural designs. What is a “Work-Made-For-Hire”? What does Copyright protect?

Marketing 48

Marketing Software Review United States Email 48

crowdSPRING Blog

OCTOBER 12, 2016

Copyright protects works such as image, writing, software code, photographs, poetry, movies, music, video games, videos, plays, paintings, sheet music, recorded music performances, novels, sculptures, photographs, choreography, and architectural designs. What is a “Work-Made-For-Hire”? What does Copyright protect?

Marketing 48

Marketing Software Review United States Email 48

crowdSPRING Blog

OCTOBER 12, 2016

Copyright protects works such as image, writing, software code, photographs, poetry, movies, music, video games, videos, plays, paintings, sheet music, recorded music performances, novels, sculptures, photographs, choreography, and architectural designs. What is a “Work-Made-For-Hire”? What does Copyright protect?

Marketing 48

Marketing Software Review United States Email 48

Duct Tape Marketing

JUNE 13, 2011

If you intend to thrill every customer, you will attract and retain. Related Posts: Follow-up Is the Momentum Building Power Tool What To Do When a Prospect Says Yes The Most Expensive Way to Grow a Business Who don’t you want as a customer? Note: There have been some updates since I published th. 5 Practical Tips for Gett. :

Small Business 71

Small Business Customer Marketing New York 71

www.readwriteweb.com

APRIL 23, 2012

Startup Hiring: The 10% Solution. Pinterest can hire, Square can hire, Dropbox can hire - these companies have a clear demand for their products and are becoming market leaders," explains Naval Ravikant, founder of startup advice site Venture Hacks. The channel is sponsored by TriNet. LinkedIn employees get a 24-hour gym.

Hiring 49

Hiring Startup Semantic Equity 49

Duct Tape Marketing

JANUARY 19, 2023

And it's the same thing for individuals because at that early stage of a business, when you don't yet have a product, even sometimes when you don't yet have, um, customers, you don't yet have traction in sales, how are you gonna judge it? You want a business that has the economic modes, the defensibility that it's gonna sustain.

Audio 86

Audio Cofounder Framework Early Stage 86

pandodaily.com

NOVEMBER 29, 2012

There simply won’t be soft-landings and acqui-hires for all of them. Others have blamed the brutal hiring environment on everyone being able to start a company — whether they should or not — and argued that concentrating resources on fewer ideas would make the Valley a lot stronger. Pando Daily. PandoMonthly.

Technical Review 93

Technical Review Silicon Valley Incubator Syria 93

www.redmonk.com

SEPTEMBER 7, 2010

But, why are there so many logging APIs in Java: log4j, SLF4J, sun logging, the layers on top, the custom bridges tools like Jetty add to bridge to one of them. And let’s face it, there a LOT of video-based sites cropping up all over the place, in the time frame, to deliver video recording and streaming on the web.

Java 43

Java Demand Web Framework 43

www.redmonk.com

SEPTEMBER 7, 2010

But, why are there so many logging APIs in Java: log4j, SLF4J, sun logging, the layers on top, the custom bridges tools like Jetty add to bridge to one of them. And let’s face it, there a LOT of video-based sites cropping up all over the place, in the time frame, to deliver video recording and streaming on the web.

Java 43

Java Demand Web Framework 43

Duct Tape Marketing

JUNE 25, 2011

Flowplayer – open source flash video player that allows you to customize the player for your embedded video and create a branded player – a step up from simple YouTube embeds for serious video experience. MailVu – quite possibly the easiest way to record and send personalized video in email.

Small Business 57

Small Business Marketing Widget Flash 57

Startup Lessons Learned

JANUARY 4, 2009

Imagine you want to store data about customers, each of whom has "last name" field in your database. Customer data is normally partitioned according to customer id. What about log data about customers? For example, lets say you have data about customers. For example, consider this simple scheme. Easy to understand.

San Francisco 151

San Francisco Architecture Startup Database 151

Duct Tape Marketing

JUNE 27, 2011

There are countless ways to research, measure, analyze and theorize about your ideal target client, but experience tells me most firms don’t have to look very far to find a thorough profile of their ideal customer. In other words our ideal customers are often people we simply like and understand. Does this have some truth for you?

Social Media 70

Social Media RSS Engineer Public Relations 70

Duct Tape Marketing

JUNE 14, 2011

My take is that if you establish a strong marketing strategy, one that helps you build trust, and you fully understand the behavior and objectives of your ideal customer, then you can use almost any tactic to build your business. The technology is there to do this in small batches with hundreds of variations.

Small Business 67

Small Business Lead Generation Social Media Advertising 67

Duct Tape Marketing

APRIL 21, 2011

I wrote last week that the Most Powerful Form of Lead Generation is a Happy Customer and the hourglass model put the focus squarely on that idea. iTunes link – Cost is $2.99) or Related Posts: Creating Customer Bliss Has Social Media Changed Customer Service? Unapologetic Rules for Entrepreneurs Are You Making Evil Plans?

Marketing 69

Marketing RSS Social Media Lead Generation 69

ConversionXL

APRIL 7, 2020

The first shows were created in late 2003, and the term itself was coined in 2004 by combining “iPod” with “broadcasting.”. But podcasting does have a lower cost and barrier to entry than video (at least quality video production). Unlike professional-quality video, the start-up costs for podcasting are quite affordable.

Syndicate 85

Syndicate Syndication Hosting Audio 85

Duct Tape Marketing

APRIL 26, 2011

I’ve done some work with eBay and Etsy sellers and those businesses are great examples of how a company can either struggle or thrive based on how well they see purchases as customers rather than transactions. The series of photos below represent what I believe is a great example of how to deliver an experience with your product.

Social Media 76

Social Media RSS Engineer Public Relations 76

Duct Tape Marketing

MAY 28, 2011

GaggleAMP – tool that let’s you get your customers and partners involved in amplifying your social media campaigns. LoopFuse a marketing automation platform that makes it easy generate demand and engage customers through the buying cycle. Note: There have been some updates since I published th. 5 Practical Tips for Gett. :

Small Business 55

Small Business Marketing Social Media RSS 55

Duct Tape Marketing

JULY 5, 2011

This can be said of the individual elements of any business – the products, the services, the people, the customers, the culture, the story, the brand – but it is the collective attainment of commitment that is the ultimate marker of success. So, my first question to you as you contemplate the validity of this idea.

Small Business 61

Small Business Marketing Social Media RSS 61

Duct Tape Marketing

APRIL 26, 2011

In an effort to help a confused individual that requested our help via email (understand this was not a customer, just a weary traveler) we asked a couple clarifying questions to try to understand how we could help. What we received back was an insult filled rant about how we should apologize for not knowing what she wanted.

Social Media 62

Social Media RSS Engineer Public Relations 62

Duct Tape Marketing

JULY 7, 2011

Both employees and customers benefit from a business where play and laughter are as treasured as profit and process. Some may contend that there is no place for humor in their business and to that I say, if your customers are human beings, there is a place. Your picture is on our wall as “Customer of the Year&#.

Small Business 63

Small Business Marketing Portland Social Media 63

Duct Tape Marketing

MAY 14, 2011

Enloop – Automatically creates customized business plans are prepared, on-the-fly, complete with all text and financial forecasts. Image kase3k via Flickr Good stuff I found this week: Olark – Very full featured real time chat tool for your web site.

Small Business 56

Small Business Marketing Social Media RSS 56

Duct Tape Marketing

MAY 9, 2011

Image Tom BKK via Flickr Most business owners lean toward the negative side of things and view this question as a warning that their suppliers, staff and customers are trying to take advantage of them. What was your first thought when you read this title? Start off each day reminding to bring your best to someone today.

Small Business 58

Small Business Marketing Social Media Lean 58

Duct Tape Marketing

JULY 2, 2011

Present.ly – A private microblogging tool that has great applications for businesses wanting to share a stream of information with employees and customer groups. Swiffy – A Google Labs project that makes it very easy to upload your flash movies and convert them to a format that will play on the iPhone and iPad.

Small Business 54

Small Business Marketing Flash Social Media 54

Duct Tape Marketing

JUNE 17, 2011

SMS may never really be that effective as a pure lead generation tool, like email or direct mail, but it is a very effective and convenient delivery mechanism for customers and prospects seeking specific actions and information. View it in that light and perhaps some creative uses leap to mind.

SMS 72

SMS Marketing Mobile Social Media 72

Startup Lessons Learned

OCTOBER 29, 2013

There’s great information here about hiring, team structure, and best practices that will make you smarter. About Ari and Wyatt: Wyatt Jenkins is VP of Product at Shutterstock, a stock photo site founded in 2003 that now encompasses twelve cross-functional teams and is one of the world’s largest two-sided marketplaces.

Lean 167

Lean Hiring Metrics Conversion 167

Duct Tape Marketing

JUNE 8, 2011

This process includes adding immediate customer feedback to the development road map. iTunes link – Cost is $2.99) or Related Posts: Shifting to the Third Screen Has Social Media Changed Customer Service? Really great ideas emerge through lots of little failures. Note: There have been some updates since I published th.

RSS 56

RSS Social Media Engineer Public Relations 56

Duct Tape Marketing

JULY 1, 2011

iTunes link – Cost is $2.99) or Related Posts: Creating Customer Bliss Seth Godin Pokes His Own Box Has Social Media Changed Customer Service? You can listen to the show by subscribing the feed in iTunes or a variety of other free services such as Google Listen (Use this RSS feed ) or you can buy the Duct Tape Marketing iPhone app.

Small Business 57

Small Business RSS Marketing Social Media 57