Global Multichannel Consumer Behaviour (Research/Purchase) Analysis
Occam's Razor
OCTOBER 15, 2012
They have a smattering of microsites that their Agency put together once in a campaign rush a number of years ago. It is a repository of global data that has as its primary purpose to quantify the role of digital in the consumer journey from research to purchase. They know the web is exciting. They have a Facebook page.
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