Remove Aggregator Remove B2B Remove Conversion Remove Naming
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5 Content Marketing Strategies for Niche B2B Industries

ConversionXL

Many B2B companies run into the same problem, particularly those that are: Complex, with products that require deep expertise to understand and use. Conversion rates will drop through the floor. Create content to answer hundreds of these questions, and, in aggregate, you can reach a huge audience of relevant prospects.

B2B 133
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Gated vs.Ungated Content: What Works Best in Today’s Market?

Duct Tape Marketing

written by Tosin Jerugba read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Jonathan Gandolf, the founder and CEO of The Juice, a B2B content platform aimed at solving marketers’ biggest pain points in distribution, reach, and audience engagement.

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CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

ConversionXL

Real conversations with good people. B2B buyers aren’t all-rational, and they will often follow and recommend tools they’ve heard of even if they’ve never used them. Gaetano DiNardi: “Outdated B2B vs. Modern B2B” Gaetano delivered his insights on which indicators you should use for your demand gen program.

B2B 94
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Account-Based Marketing Software & Tools

ConversionXL

Given the number of people involved in B2B decisions, account-wide coverage has value in addition to one-to-one targeting. That’s only one segment of the B2B market. Aggregate that data at an account level to know which accounts to target. The aggregation of individual behavior at a company level was the critical innovation.

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8 B2B Link-Building Strategies That Never Go Out of Style

ConversionXL

I’ve been in the B2B link-building game for almost five years, and the true value of link building isn’t quick fixes. B2B copywriting almost always requires more skill and time compared to B2C. Another great example of linkable assets are pages that aggregate industry stats, like this one. But they’re wasting their time. .

B2B 142
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How to Setup Google Analytics and Segment Your Data

ConversionXL

Four ways to use segmentation to increase conversions. If you read CXL regularly, you know that page load speed can have a big impact on your conversions. Or compare the page load speed of users who made it through different stages of your conversion funnel.”. Sessions, conversion rate, etc. Conversion funnels.

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9 Things You Should Know About Social Login & CRO

ConversionXL

We are always striving to boost conversion rates and encourage users to engage more. 77% of Users Believe Social Login Is A Good Registration Solution… … and should be offered by any website, according to the same aggregated research published by WebHostingBuzz. Impressive, but given only 3.4% Source: Imagescape.