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3 Tips To Help Small Businesses Get More Customers In A Post-Google Search World

YoungUpstarts

Almost half of local business listings have basic errors in Name, Address and Phone number – what’s called NAP in the search engine world. And as a bonus, getting your Name, Address and Phone number right everywhere online (website, social, directories, etc.) Make Sure Your Data is Right on a Vast Network of Directories and Maps Apps.

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Jan McBarron Shares Her Guide for Effectively Building Your Social Media Brand in the Digital Age

The Startup Magazine

Dr. Jan McBarron shares this process and explains how it can help you build your personal reputation, your professional connections and your bottom line. Aggregation tools including Sprout, Hootsuite, and Buffer will allow you to make cross-platform posts to attract your entire audience base. Consider names in your contact list.

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Never Mind the Valley: Here's Paris

ReadWriteStart

The name is a bit misleading - you don't actually have to be young, but your project does. Among other activities and programs, Silicon Sentier runs La Cantine , a coworking center, hip geek hangout and bustling hub for Paris tech events and activities: barcamps, workshops, competitions, launch parties, press conferences - you name it.

France 163
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19 Psychological Tactics for Successful Crowdfunding Campaigns

ConversionXL

Most project creators describe their project using aggregate framing. Strategy: Convey Your Reputation. You also need to convey your personal background and reputation. How can you reveal your reputation? Before launching your campaign, build your community reputation. The problem? Project Risk.

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Transportation, On-Demand And The Asian Economy – Asian Horizons

YoungUpstarts

The on-demand economy may have been spurred by the big names that have frequent mentions in social media or otherwise: Uber, Airbnb and the whole shebang. Globe (Philippines), AirAsia (Thailand) KitKat, Revive Isotonic and Wonda Coffee are a few names in their partnership repertoire, with innovative campaigns for the same.

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Form Analytics: What You Can Track and How to Track It

ConversionXL

Forms are full of it: names, addresses, emails, credit card numbers, etc. Is a country name missing from a drop down? Some of the tools below track dozens of metrics—even aggregating them into broader field “health” metrics—and visualize those metrics in clear reports. For custom setups, be cautious of collecting PII.

Analytics 130
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High Returns On A Small Fund Challenge Low Returns On A Big Fund

David Teten

Assuming you have a large amount of capital to invest, the relatively easy decision is to invest in one of the brand-name, multi-billion dollar VCs. Second, credibility (fund reputation) is a huge confound. That said, how do you avoid suffering the poor median returns the industry is known for?

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