article thumbnail

Email Marketing Strategy: Collecting Subscribers, Users & Loyal Customers

ConversionXL

If you want to build a successful business, a strong email marketing strategy is one of the best ways to do it. Over a third of email marketers struggle with acquisition and close to a half say increasing engagement is their number one challenge. And more relevant than ever. However, it’s not without challenges. Consideration.

Email 136
article thumbnail

Email Subject Lines: 8 Principles for Improved Open Rates

ConversionXL

There’s no such thing as a perfect email subject line. However, you can follow these principles, which will guide you closer to writing email subject lines that are perfect for your audience. If you’re sending emails, you should be testing your subject lines. Think of your email list as a living, breathing thing.

Email 93
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Challenges of Growing a Plastic Surgery Practice

The Startup Magazine

We’ve written this article to help you in growing your plastic surgery practice. PPC , that stands for Social Media Marketing Pay-per-click ads gives you presence in search engine results, like Google, and you’ll only have to pay for the site visits that the ads bring in. Email marketing campaigns. Source: Pexels.

PPC 80
article thumbnail

Traffic Acquisition Strategy: A Data-Driven Approach to Increase Site Traffic

ConversionXL

Strategies span a range of methods, but we’re going to focus on PPC, social media, and search. I agree to get emails. This areas might include: Welcome emails ; Purchase receipts ; Thank you pages ; Surveys for customers who’ve been with you for 3/6/12 months; Unsubscribe pages. By Gagan Mehra. What do they need?

article thumbnail

How Digital Marketing Helps Startups and Small Businesses Grow

The Startup Magazine

Creating valuable and informative content through blog posts, articles, infographics, and videos not only educates and engages the audience but also positions the brand as an expert in its domain. Email marketing Email marketing remains a potent tool for nurturing leads and fostering customer relationships in the digital realm.

article thumbnail

5 Effective Ways for Startups to Lower Customer Acquisition Costs

Up and Running

This article explains how businesses can resist one of the top startup killers known as high customer acquisition costs (CAC). A distinction can be made between the two approaches, with retargeting mainly referring to cookie-based ad targeting and remarketing to collecting information of users and visitors to send them promotional emails.

article thumbnail

How to Generate More Sales From Your Email Marketing Campaigns

ConversionXL

Compared to social media and content marketing, email is a mature channel for engaging online consumers. In fact, according to a Forrester report put out on September 24, 2012 email continues to be the top factor in influencing repeat purchases: Forrester Research report showing email’s positive influence on repeat customers.

Campaign 111