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How to Create a Marketing Playbook for Consistent Campaigns

ConversionXL

A marketing playbook helps you achieve brand consistency across channels and campaigns. A marketing playbook is a reference guide that outlines how a business will manage its marketing on a particular channel or campaign. What’s inside will differ depending on the channel or marketing campaign. Marketing strategy.

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How to Optimize Your Event Marketing Campaigns: Before, During and After Events

Duct Tape Marketing

How to Optimize Your Event Marketing Campaigns: Before, During and After Events written by Guest Post read more at Duct Tape Marketing. Frost and Sullivan report that the live events industry is worth around $512 billion. Meanwhile, Frost and Sullivan report that the live events industry is worth around $512 billion.

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Integrating Digital Platforms in Financial PR: Maximizing Impact in the Digital Age

The Startup Magazine

In order to remain competitive and relevant, companies in the financial industry need to use digital platforms for their financial PR campaigns. Rather, digital platforms have become increasingly potent instruments, providing a variety of avenues for instantaneous audience participation, including blogs, podcasts, social media, and webinars.

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How to Create an Effective Branding Campaign That Inspires a Movement

ConversionXL

In this article, you’ll learn what’s required to create a branding campaign that strikes the right chord. We’ll look at the importance of strategy and cover the key ingredients a campaign needs to increase brand awareness. It’s also why campaigns can’t ever be led by gimmicks. But we can indirectly influence them. Image source.

Campaign 109
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Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

Building loyalty and awareness are top priorities for any social media marketer. Today’s social media users are more discerning about where they place their trust. In this article, we’ll look at how the social media landscape has evolved, and what you can do to grow your presence and create a community of loyal fans.

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How to Raise More Money for Your Nonprofit

The Startup Magazine

Social Media Marketing. Social media marketing is an excellent platform for nonprofits to run fundraising campaigns. Not only is social media cost-effective, but it allows organizations to target specific demographics. Moreover, many social media platforms offer discounts and fundraising tools to nonprofits.

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A Guide To The Future Of Virtual Meetings And Events

Duct Tape Marketing

A Guide To The Future Of Virtual Meetings And Events written by John Jantsch read more at Duct Tape Marketing. Mark is the CMO of Airmeet, a leading virtual and hybrid event platform. 3:29] How do you think augmented reality will play into virtual events? [4:33] Marketing Podcast with Mark Kilens. Get Semrush.

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