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Why GE’s Jeff Immelt Lost His Job – Disruption and Activist Investors

Steve Blank

This article first appeared on the Harvard Business Review blog. In his Harvard Business Review article summing up his tenure, Immelt recalls that the two things that influenced him most were Marc Andreessen’s 2011 Wall Street Journal article “ Why Software Is Eating the World, ” and Eric Ries’s book The Lean Startup.

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The Ultimate Guide for Starting and Running a Business at Home

Up and Running

Not only is it necessary due to the coronavirus, but it could potentially give you a strategic long-term advantage against current competitors and help you avoid massive overhead. Your plan doesn’t need to be a lengthy document either, especially if you follow a Lean Planning methodology. Antivirus software. Invoicing software.

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How to Increase eCommerce Sales — Growth Tips from Industry Experts

Up and Running

Now, since all of this happens organically, tracking referral purchases gets pretty difficult (if not impossible) without having referral marketing software in place. Additionally, you can also request reviews or to conduct case studies with happy customers, turning your referrals into broader onsite marketing copy.

eCommerce 152
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Lean Marketing Tips: Hyperlocal Marketing Channels

crowdSPRING Blog

These companies typically have limited budgets, thin resources, and strained capacity which combine to create a challenge for managers and owners: how to develop an effective marketing campaign using tactics that will work for their business. If it still works and still fits your budget, why not experiment with this chestnut? Direct mail.

Lean 98
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When Should a Small Business Hire an Executive Team?

Up and Running

That often involves working long hours and keeping your costs lean. This typically includes reviewing financial reports, overseeing budgets, managing overall financial planning, and more. This typically includes doing market research and carrying out targeted marketing campaigns. Don’t be afraid to think outside the box here.

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Before You Buy a Hotel Business, Answer These 4 Questions

Up and Running

Is the property up to code? Nothing quashes an enterprising spirit quite like opening a business and then having to shut down due to negligent preparation. This is why the first question you should have answered is whether or not the property is compliant and up to code. Above all else, be diligent and be discerning.

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Lean Business Planning with Tim Berry [VIDEO]

Up and Running

We recently had Tim Berry, Palo Alto Software founder and business planning expert, present our Bplans audience with his latest advice on lean business planning. Start your lean business plan today: Download our Free Lean Plan Template one-page-pitch-download.pdf. That’s a lean business plan.

Lean 60