Duct Tape Marketing

MAY 25, 2022

Paul is the founder and CEO of Marketing AI Institute, and the founder of PR 20/20, HubSpot’s first partner agency. He’s also the co-author of a new book launching in June 2022 — Marketing Artificial Intelligence: AI, Marketing, and the Future of Business. Marketing Podcast with Paul Roetzer. So Paul, welcome back.

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Artificial Inteligence Marketing Cofounder SMS 88

crowdSPRING Blog

DECEMBER 7, 2012

Attention founders: Here’s how you respond to an unfair post about your company - [link]. Questions to Ask Potential Cofounders: The Master List | Founder Dating - [link]. Reducing noise … should be a signal to rest of market … YC W13 Will Be Smaller - [link]. What Makes People Happy? Have we even noticed?

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The Next Web

SEPTEMBER 7, 2013

Vik Singh is CEO and cofounder of Infer , which recently raised a $10 million Series A round from Redpoint Ventures and provides data-powered applications to companies like Box, Jive, Nitro, Tableau, and Zendesk. . While awareness is important, you don’t want to do multiple rounds of PR with different messages.

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Up and Running

DECEMBER 16, 2014

To grow a business, most entrepreneurs know that they should be implementing PR strategies. For this webinar, we were joined by Jennefer Witter, CEO and founder of the Boreland Group, and author of the new book, “The Little Book of Big PR: 100+ Quick Tips to Get Your Small Business Noticed.” The first one is define.

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David Teten

JANUARY 9, 2018

The importance of reputation is why, for example, Andreessen Horowitz invested early and heavily in their own PR, adding PR guru Margit Wennmachers as a Partner. . The companies receiving venture capital do not look like the rest of America. – Thesis. – Incubating companies.

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David Teten

JANUARY 9, 2018

The importance of reputation is why, for example, Andreessen Horowitz invested early and heavily in their own PR, adding PR guru Margit Wennmachers as a Partner. . The companies receiving venture capital do not look like the rest of America. – Thesis. – Incubating companies.

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Venture Capital Private Equity Silicon Valley Differentiation 60

Startup Lessons Learned

OCTOBER 4, 2008

So if youre new, consider not paying any attention to the rest of this post, and just diving into the archives, if you havent already. He previously co-founded and served as Chief Technology Officer of IMVU. He is the co-author of several books including The Black Art of Java Game Programming (Waite Group Press, 1996).

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View from Seed

MAY 14, 2019

A number of blog posts recently have mentioned this, but we seem to be experiencing a rise in repeat founders starting new businesses and raising seed capital. We’re also seeing a wave of folks who were not founders, but were star players among the first 25 folks at a unicorn company also starting new companies.

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Steve Blank

SEPTEMBER 15, 2016

The show follows the journeys of founders who share what it takes to build a startup – from restaurants to rocket scientists, to online gifts to online groceries and more. Andy Cunningham , founder and CEO of Cunningham Collective. Joining me in the Stanford University studio were. Andy Cunningham. They don’t know what you do.

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crowdSPRING Blog

NOVEMBER 8, 2018

Shira Sue Carmi, the founder of Launch Collective, reminds us that the business of launching a clothing brand is as important as the artistry: Fashion is amazing in the way it balances art and commerce, but it’s a business. There’s a terrific book about this from the founder of Nike, Phil Knight – Shoe Dog.

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Small Business Administration Social Media LLC Technical Review 133

ConversionXL

MARCH 19, 2020

Laura Blue of LaunchLink PR corroborates Gerhardt’s message : It is during these times that brands need to be especially considerate about what and how they are communicating to customers, partners and stakeholders. And it’s more important than ever to communicate to their customers, prospective customers, and the rest of their industry.”.

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Hearpreneur

JANUARY 21, 2017

2 – Advertising Agency & Boutique PR and Advertising Agencies. Prior to starting my own public relations and marketing consultancy, I worked for one of the largest global advertising agencies as well as smaller boutique PR and advertising agencies. Thanks to Natalie Harper, Harper PR. #3 Image Credit: Natalie Harper.

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Startup Lessons Learned

NOVEMBER 8, 2008

But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." For the rest of us, we need to get some facts to inform and qualify our hypotheses ("fancy word for guesses") about what kind of product customers will ultimately buy. This is not a book for everyone.

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Hearpreneur

DECEMBER 29, 2017

And fun we’ve been having crossing the the country helping companies communicate better with their customers and co-workers. PR and Prose. Thanks to Lauren Gilmore, PR and Prose ! #9- I remember hearing the Spanx founder, Sara Blakely, talk about brand names and how having a strong K sound in your name made it more memorable.

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Hearpreneur

NOVEMBER 15, 2019

Thanks to Brian Jones, Nuts & Bolts of PR ! #4- I’ll highlight a couple reasons and leave the rest for another occasion. For me, the best part about it is the ability to build and grow something that wouldn’t exist without me and my co-founders. 4- The Ability to do Anything. Photo Credit: Desmond Harvey.

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YoungUpstarts

JUNE 12, 2013

Apple put muscle into reinvigorating their PR. As for the conference’s “wow” factor, much of the applause, rested on the back of acquisitions or follow-on trends. The keynote address was delivered with almost trademarked perfection that only Apple has achieved: clean and simple, and minimalist-yet dramatic.

Artificial Inteligence 133

Artificial Inteligence Non-Compete PR Cofounder 133

Steve Blank

SEPTEMBER 15, 2016

The show follows the journeys of founders who share what it takes to build a startup – from restaurants to rocket scientists, to online gifts to online groceries and more. Andy Cunningham , founder and CEO of Cunningham Collective. Joining me in the Stanford University studio were. Andy Cunningham. They don’t know what you do.

Washington 120

Washington Entrepreneur Silicon Valley Cofounder 120

Duct Tape Marketing

DECEMBER 7, 2022

” Melanie is also the Co-Founder of The Convoy and GroupUps, B2B marketplaces that help small businesses save money so they can invest more in themselves and their communities. I had had one website that I really wanted the url and so I bought the CO and every time I went there, I typed in.com. versus uh.com?

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Marketing Audience B2B Framework 78

Both Sides of the Table

JULY 11, 2010

I once mentioned this idea to a fellow SoCal VC when I told him I wanted a CIC in LA and he said, “Co-location is dead. Uh, I guess he won’t be co-sponsoring a technology lab in LA with me then? And you can tell that the founders have thought greatly about creating the right kind of space for startup companies.

San Francisco 285

San Francisco Incubator Silicon Valley Startup 285

crowdSPRING Blog

JULY 6, 2017

Shira Sue Carmi , the founder of Launch Collective , reminds us that the business of launching a clothing brand is as important as the artistry: Fashion is amazing in the way it balances art and commerce, but it’s a business. There’s a terrific book about this from the founder of Nike, Phil Knight – Shoe Dog.

Small Business Administration 48

Small Business Administration Social Media LLC Technical Review 48

Rob Go

JUNE 10, 2013

Most other things that founders do are a waste of time. For some reason most founders are really bad at this one. This means you can go either way on much of the rest of it and it doesn’t really matter. Journalists like hearing directly from founders. If you hire PR people, resist their desire to control all the contact.

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Steve Blank

APRIL 30, 2009

Hopefully you and your co-founders are experts in one or two parts (agile development, SEO/SEM, etc.) But the rest; sales, marketing, bus dev is actually customer development that the founder needs to understand. Or by a VP of Marketing who talks “branding&# , SEO/SEM, PR agency, etc.

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Hearpreneur

MARCH 13, 2020

I now am the CEO and founder of Berri Properties in Asheville and Charlotte, NC. I started Pressed PR to serve a niche that I was a part of myself – independent musicians. Thanks to Dawn Jones, Pressed PR ! #9- While I worked hard I watched as my co-workers got away with doing as little as possible.

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Hearpreneur

JANUARY 29, 2017

It will gratify some people and astonish the rest. This is my favorite business quote because it removes all external factors and focuses on the most important one for launching a business — the founder. The company’s success is a determinant of the founder. Thanks to Bryanne Lawless, BLND PR ! #17

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Startup Lessons Learned

FEBRUARY 22, 2009

Whats striking about these stories, if you get past the PR hype, are two very important themes: These prodigies were self-taught, and had a fundamental fascination with technology from a very young age. Then you set up a web app to co-ordinate volunteers who can wipe a hard drive and install Ubuntu. Third, you market it far and wide.

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Programming San Francisco Lean Continuous Deployment 143

Up and Running

NOVEMBER 19, 2014

Finland, Norway, Sweden and Denmark are close runners up, leaving the rest of the world trailing sadly behind. In the past, I’ve co-created events, PSA campaigns and even business ideas with my female colleagues and I think this day is a great excuse to celebrate and do more of that!”

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Startup Lessons Learned

OCTOBER 4, 2010

The higher the vanity ratio, the more effective the PR. Paul quotes one of his founders like this: “Thats the actual beauty in the off-the-record-ness: you hear just how screwed up most of these successful startups were on the way up.&# It helps companies with PR. It makes successful founders famous.

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San Francisco Lean PR Metrics 167

This is going to be BIG.

JANUARY 17, 2012

My experience at First Round over the last two years has been amazing from day one--and I thank Josh and the rest of the team for giving me the opportunity to work with them. Adding value--especially around recruiting (I’ve placed over 20 people at startups in the last two years), PR and product management.

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New York City New York Venture Capital Term Sheet 138

Hearpreneur

APRIL 29, 2021

Finally, we plugged the rest into our domain name provider to see which of the names had an available (and reasonably priced) domain name. That’s where the name Breadnbeyond was born, and the rest is history. A few years ago, I co-founded Cancer U, an online membership platform for cancer patients and caregivers.

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Hearpreneur

APRIL 19, 2019

Listing the co-founders initials and adding Realty would project the same old. I chose DevBev Co. Thanks to Devin Beverage, DevBev Co. ! #6- My co-founder and I came up with our company name by getting really drunk one night. Basically we charge 1% per side on a transaction instead of the normal 2.5%

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Naming Cofounder Wisconsin Entrepreneur 109

A Smart Bear: Startups and Marketing for Geeks

MARCH 11, 2014

Listen to this episode if you want to hear about a founder who has a product and users and paying customers … and is trying to figure out how to take his company to the next level and grow faster. Well yeah, you could potentially find a cofounder. Ten million, I think I can be very, very happy for the rest of my life.

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Startup Lessons Learned

FEBRUARY 8, 2010

This "success theater" is occasionally useful for PR or getting through a tough board meeting. Read the rest of Entrepreneurs: Beware of Vanity Metrics at The Conversation on Harvard Business Review. This "success theater" is occasionally useful for PR or getting through a tough board meeting. Dont forget to leave a comment.

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Startup Lessons Learned

MARCH 4, 2009

Thanks to those of you who were willing to fill out the survey, I learned my net promoter score (about 25) as well as some clear other segmentation insights: about 80% of you are founders of or work at a startup, you read many of the same other blogs, and many of you would like to engage with Lessons Learned in formats and venues beyond this blog.

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San Francisco Lean Continuous Deployment DC 68

www.readwriteweb.com

OCTOBER 7, 2007

But when done well it can really help get a company going fast, professionally and without the founders having to give up much (if any) equity - or bankrupting themselves. The founders may believe they are onto such a good idea that they don’t want to give up any equity. I cant wait to read the rest of the series.

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Startup Lessons Learned

MARCH 13, 2009

Announce a new product, start its PR campaign, and engage in buzz marketing activities. Even if you must launch to your customers, avoid the urge to also launch in extra places, just because your PR firm can do it at the same time. If you are having trouble raising money, sometimes a little PR can help. Founders push for it.

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The Next Web

JANUARY 27, 2013

One of the things I found most valuable from participating in the Founder Institute was a lesson about the Golden Circle by Simon Sinek. People who constantly whine about the great ideas they had, years and years before the rest, but “just never pursued them because it was the wrong time”. Pursue your passions: Start with the why.

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Steve Blank

MAY 21, 2009

The Message Sitting around a conference room table brainstorming messages that might resonate with customers, or worse having a PR agency doing that for you, is a firing offense in a small company. Look for locations near entrances, food concessions, rest rooms, seminar rooms, or close to major exhibitors.

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