Steve Blank

NOVEMBER 23, 2009

The Times Square Strategy discussion I had with Eric Ries , was still top of mind, so instead of my standard Customer Development lecture , I offered my thoughts on: the origin of Customer Development, where we are today, and where does Customer Development go, and how you can help get it there.

Customer Development 212

Customer Development Developer Silicon Valley Customer 212

Steve Blank

SEPTEMBER 22, 2011

As part of our Lean LaunchPad classes at Stanford, Berkeley, Columbia and for the National Science Foundation, students build a startup in 8 weeks using Business Model Design + Customer Development. But for the rest of us mortals whose eyes glaze over at the buzzwords, the questions are, “How do I get my great idea on the web?

Lean 333

Lean Web Coder Business Model 333

The Startup Magazine

JUNE 24, 2022

You should also consider running social media ads, as they can be very effective in reaching out to potential customers. Develop a Strong Online Presence. Another important aspect of promoting your startup is developing a strong online presence. In this case, you can seek the help of a professional web development company.

Social Media 123

Social Media Startup Audience Web Development 123

Steve Blank

JUNE 26, 2014

We’re changing the order in which we teach the business model canvas and customer development to better-fit therapeutics, diagnostics and medical devices. “Customer Development” to test the hypotheses outside the building and. We’ve pivoted our Lean LaunchPad / I-Corps curriculum.

Intellectual Property 281

Intellectual Property Lean IP Open Source 281

Steve Blank

DECEMBER 20, 2011

We taught them the business model / customer development / agile development solution stack. This methodology forces rapid hypothesis testing and Customer Development by getting out of the building while building the product. And since the rest of the slides were about Customer Development, I taught those.

Incubator 301

Incubator Government Silicon Valley Lean 301

Steve Blank

SEPTEMBER 5, 2023

Here’s how I learned why they were critical to successful customer development. I was an aggressive, young and a very tactical VP of marketing at Ardent , a supercomputer company – who really hadn’t a clue about the relationship between profound beliefs, customer discovery and strategy. Who are the payers?

Business Model 305

Business Model Product Development Early Stage Customer Development 305

Steve Blank

JANUARY 25, 2011

The benefits of customer and agile development and minimum features set are continuous customer feedback, rapid iteration and little wasted code. But over time if developers aren’t careful, code written to find early customers can become unwieldy, difficult to maintain and incapable of scaling.

Part-Time VPE 318

Part-Time VPE Agile Engineer Startup 318

Up and Running

MARCH 21, 2018

If you want to compete with them, you’re going to have to develop a reputation and a strong web presence yourself. These don’t require coding skills—they’re usually visual templates that are easy to use but don’t allow for great customization (that would require technical skills). Custom development. WordPress DIY.

Entrepreneur 107

Entrepreneur Technical Review Hosting SEO 107

Steve Blank

JANUARY 21, 2016

You must also understand the value the product provides customers (along with the rest of your business model.). And going for crowdfunding before you do customer discovery with customers can lock you into the wrong idea too early. Filed under: Customer Development , SiriusXM Radio Show.

Detroit 120

Detroit Baltimore Entrepreneur Cofounder 120

Steve Blank

MARCH 3, 2015

Berkeley were heavily funded to develop Cold War weapon systems. Starting in the 1950’s, Stanford’s engineering department became “outward facing” and developed a culture of spinouts and active faculty support and participation in the first wave of Silicon Valley startups. Seeing Is Believing. Berkeley-wide. We’ve gone global as well.

Business Plan 120

Business Plan Silicon Valley Saudi Arabia Lean 120

Both Sides of the Table

JUNE 8, 2010

We’re here for Greycroft’s CEO Summit – a gathering of the CEO’s of their portfolio companies with guest speakers covering topics including how to build your team, PR, customer development, etc. It is the key to “customer development” that Steve Blank talks about. I’m going to save that for a future blog post.

PR 279

PR Technical Review Portfolio Customer Development 279

Steve Blank

JULY 25, 2023

Now at Imperial College Business School and Co-Founder of the Wicked Acceleration Labs , Cristobal and I wondered if we could combine the tenets of Lean (get out of the building, build MVPs, run experiments, move with speed and urgency) with the expanded toolset developed by researchers who work on Wicked problems and Systems’ Thinking.

Lean 294

Lean Chile Ukraine Spain 294

Steve Blank

APRIL 7, 2020

The key principles of customer development are: There are no facts inside the building so get the heck outside. You can test your hypotheses with a series of experiments with potential customers. The rest of the canvas might be validated with pricelists, spreadsheets, etc. All you have are a series of untested hypotheses.

Customer 413

Customer Business Model Restful Video 413

Steve Blank

MAY 29, 2011

But he left to work on what he told me he came to do - crack the innovation code of Silicon Valley and share it with the rest of the world. Filed under: Customer Development , Teaching , Venture Capital. Max dropped out of Stanford after his first quarter. And they’re just getting started. Congratulations.

Technical Cofounder 333

Technical Cofounder Early Stage Startup Silicon Valley 333

Steve Blank

APRIL 14, 2013

Sea Turtles and VPN – the connections to the rest of the world. Filed under: China , Customer Development , Technology , Venture Capital. China Customer Development Technology Venture Capital' Eventually, China’s innovation-driven economy needs intellectual property rights and anti-trust laws that are enforced.

China 323

China Silicon Valley Non-Compete Intellectual Property 323

Steve Blank

MAY 18, 2020

We’re holding a series of 5-day online classes at Stanford where teams will learn how to develop new business models for an economy that’s getting back to work and on the road to recovery. Sign up at [link]. The post-pandemic world will be a very different place. This class is team-based. (We’ll You will be admitted as a team.

Lean 436

Lean Business Model Affiliate Incubator 436

Steve Blank

JULY 13, 2021

By 1923, 2/3rds of the courses at Harvard were taught with the case method, and the pattern was set for business education for the rest of the 20th century. A decade later, I began to teach the foundations of Lean, first at UC Berkeley (Customer Development) and then at Stanford using cases and business plans. experiential.

Lean 433

Lean Agile Business Model Business Plan 433

Steve Blank

OCTOBER 19, 2009

The rest of the vertical marketing recruits had similar backgrounds (and similar careers.) (I never could find one from the petroleum industry so I wore that hat along with the VP of Marketing title.) Our head of finite element analysis came from General Motor’s Chevy division, where he headed up one of their analysis groups. (He

Engineer 198

Engineer Silicon Valley Part-Time VPE Advisory Board 198

Steve Blank

NOVEMBER 11, 2014

In the 20 th century corporate skunk works were used to develop disruptive innovation separate from the rest of the company. Developed by Lockheed Skunkworks. The way they did so was to set up “skunk works” to develop their most advanced, disruptive products. IBM used the process to develop the IBM PC.)

Channel 286

Channel Customer Development Distribution Restful 286

A Smart Bear: Startups and Marketing for Geeks

NOVEMBER 5, 2014

It’s often said that you shouldn’t talk about price during customer development interviews. If something goes wrong they’ll cancel and not be willing to pay out the rest. It’s possible to achieve this price-point with mid-sized companies if it’s usage-based (e.g.

Bootstrapping 294

Bootstrapping Technical Review B2C Sales Cycle 294

Steve Blank

APRIL 14, 2013

Sea Turtles and VPN – the connections to the rest of the world. Filed under: China , Customer Development , Technology , Venture Capital. China Customer Development Technology Venture Capital' Eventually, China’s innovation-driven economy needs intellectual property rights and anti-trust laws that are enforced.

China 215

China Silicon Valley Non-Compete Intellectual Property 215

Steve Blank

MAY 11, 2009

And I got to experience a type of customer buying behavior I had never seen before – the Novelty Effect. Present at the Creation It was early 1991 and Apple’s software development team was hard at work on QuickTime , the first multimedia framework for a computer. But the rest of the management team really skeptical.

Video 164

Video Silicon Valley RSS California 164

Steve Blank

JULY 30, 2009

If that’s you, by all means hire a VP of Sales with a great rolodex and call on established mainstream companies – and ignore the rest of this post. Look for some “ skunk works &# project where the product developers are actively seeking alternatives to their own engineering organization.

Silicon Valley 131

Silicon Valley RSS California Customer Development 131

Steve Blank

SEPTEMBER 14, 2009

Venture Capitalists on your board developed the expertise to get your firm public as soon as possible using whatever it took including hype, spin, expand, and grab market share because the sooner you got your billion dollar market cap, the sooner the VC firm could sell their shares and distribute their profits. So what’s left?

Silicon Valley 217

Silicon Valley IPO Technical Review Venture Capital 217

Steve Blank

JULY 1, 2014

While it doesn’t eliminate great investor judgment, pattern recognition skills and mentoring, we’ve developed an Investment Readiness Level tool that fills in these missing pieces. The Investment Readiness Level makes the stages of development for the business very tangible.

Sacramento 306

Sacramento Framework Customer Development Lean 306

Steve Blank

NOVEMBER 27, 2012

customer development. Some general customer development slides click here. Called “ How to Build a Startup: The Lean LaunchPad ,” it walks you through the Business Model Canvas and an overview of the customer development process. So for the rest of us I put together this Visitors Guide to Silicon Valley.

Open Source 335

Open Source Silicon Valley Lean Customer Development 335

Steve Blank

JUNE 4, 2012

As the morning fog burns off the California coast, I am working with Steve Blank, preparing for the Lean LaunchPad Faculty Development Program we are running this August at U.C. Alex, vice provost for Innovation & Economic Development at Weber State University in Utah and completing his first year of teaching entrepreneurship.

Silicon Valley 305

Silicon Valley Lean Utah Customer Development 305

Steve Blank

JUNE 11, 2009

However, you will be dealing with almost daily change, (new customer feedback/insights from a Customer Development process and technical roadblocks ,) as the company searches for a repeatable and scalable business model. The rest is worth reading as well. You’re not joining a big company. steve Am I a Founder?

Cofounder 219

Cofounder Founder Silicon Valley Technical Cofounder 219

Steve Blank

OCTOBER 31, 2014

But if you want to build a scalable startup you need to be asking how you can you get enough customers/users/payers to build a business that can grow revenues past several $100M/year. startups ignore the rest of the world until they scale in their own country. Filed under: Business Model versus Business Plan , Customer Development.

Global 335

Global Australia Silicon Valley China 335

Steve Blank

MARCH 25, 2009

Instead of focusing on “technical specs&# like the rest of the category, we are redefining to Information Delivery as the category with time/cost to Actionable Info as the metric, which is something we can compete on very well. Reply Dave Goulden , on March 26, 2009 at 11:04 pm Said: I love the redefinition of the market.

Silicon Valley 141

Silicon Valley Marketing RSS California 141

Both Sides of the Table

NOVEMBER 1, 2009

I know that this all seems obvious now with the movements started by Steven Blank ( Four Steps of Epiphany ) with the whole Customer Development processes / Lean Startup movements also popularized by people like Eric Ries. I used to always tell my development team, “you need to design a product that my dad could use.

Customer 280

Customer Technical Review Software Review Mexico 280

Steve Blank

APRIL 2, 2009

Since no benchmarks existed, we enlisted our engineering department in a serious software development effort and wrote our own. And we made sure that instead of some artificial numbers, the benchmarks truly measured performance on these four key applications our customers told us were important.

Silicon Valley 124

Silicon Valley Technical Review RSS Software Review 124

Steve Blank

APRIL 3, 2012

We now know how to teach entrepreneurs how to think about business models and use customer development to turn hypotheses into facts. I’m feeling guilty because I was using Customer Development and the Startup Owners Manual until I had that insight. Epiphany e·piph·a·ny noun ?/i?pif?n?/. ————-.

Flash 313

Flash Customer Development Business Model Developer 313

Steve Blank

JANUARY 6, 2014

For the last 75 years products (both durable goods and software) were built via Waterfall development. Agile is a tremendous advance in reducing time, money and wasted product development effort – and in having products better match customer needs. The Old Days – Waterfall Product Development.

Continuous Deployment 329

Continuous Deployment Customer Agile Cloud 329

Steve Blank

MARCH 11, 2016

If you’ve read any of my previous posts, you know I believe that: a product is just a part of a startup, but understanding customers, channel, pricing, – the business model – is what turns a product into a business. entrepreneurship is experiential and requires theory and a ton of practice. We organized the class as: Team-based.

Lean 120

Lean Incubator Business Model Channel 120

Steve Blank

OCTOBER 7, 2010

Wait a minute, what about the rest of Customer Development ? Aren’t you going to validate your hypotheses by first getting some customers?”. Now I was confused, and I asked, “Well what do you guys believe – Customer Development or launch on a schedule?” Filed under: Ardent , Customer Development.

Customer Development 307

Customer Development Singapore Channel PR 307

Steve Blank

NOVEMBER 11, 2010

This startup search process is the business model / customer development / agile development solution stack. Business Model Design meets Customer Development. the Lean Launchpad, the first hands-on class utilizing the entire business model/customer development / agile development stack.

Agile 250

Agile Business Model Customer Development Lean 250