A Smart Bear: Startups and Marketing for Geeks

MARCH 21, 2017

Revenue multiples, profit multiples, premium over the previous financing — these are metrics used by sellers to help determine a minimum acceptable price. ” “How can we become #1 or #2 in a new market?” Large companies don’t acquire small companies for their financials.

Balance Sheet 242

Balance Sheet Vertical Acquisition Revenue 242

Cracking the Code

JANUARY 19, 2016

SaaS startups need to have a VC that understands the SaaS model, including market development strategies, upsell dynamics, sales incentive plan, etc. They also need VCs capable of financing their entire life cycle — on average, SaaS startups raise between $80 and $100 million before an IPO. What makes a good VC for a SaaS startup?

API 48

API Silicon Valley Europe Differentiation 48

Venture Chronicles

MARCH 28, 2018

Plant-based meat products are hitting the market and gaining acceptance. Clean meat is a second front in the meat alternatives market, also known as lab-grown meat. You take an animal cell, feed it in a controlled environment, differentiate it, and put it in a bioreactor. Plant-based vs. lab-grown. Voila, meat. Pretty cool.

Intellectual Property 28

Intellectual Property Marketing Vertical Differentiation 28

Steve Blank

SEPTEMBER 10, 2009

The product development model treats all startups like they are in an Existing Market – an established market with known customers. They never understood Market Type. Why does Market Type matter? Other companies in the 1999 PDA market were Palm, the original innovator, as well Microsoft and Hewlett Packard.

Customer Development 220

Customer Development Developer Customer Silicon Valley 220

crowdSPRING Blog

DECEMBER 13, 2018

Chapter 7: How To Translate Your Brand Identity Into Actual Marketing. brand awareness – the ability of customers to identify a brand in a crowded market. Poor design, ineffective marketing, inconsistent messaging, and bad partnerships can all tarnish a brand. Conduct market research and perform a competitor analysis.

Marketing 162

Marketing Charlotte Naming Design 162

crowdSPRING Blog

FEBRUARY 9, 2014

Slopestyle runs are judged on the difficulty of the tricks being executed, the vertical height achieved, and the overall execution of the run. It needs to be original, it needs to be tested, and it needs to solve a problem or meet a market need. Slopestyle has been generating some controversy in the past few weeks. Audaciousness.

Entrepreneur 91

Entrepreneur Vertical Small Business Differentiation 91

cdixon.org

SEPTEMBER 17, 2011

Very, very few markets have room for only one player. Quite early on, you will be able to differentiate yourself – and having competitors help you grow the market can actually be a good thing. But it’s probably wise to be more secretive in some vertical markets: [link]. [link] Kristian Dupont.

Stealth 68

Stealth Startup NDA Cofounder 68

Duct Tape Marketing

NOVEMBER 19, 2019

Transcript of Investing in Small Businesses to Do Good for the Community written by John Jantsch read more at Duct Tape Marketing. John Jantsch: This episode of The Duct Tape Marketing Podcast is brought to you by Klaviyo. Hello and welcome to another episode of the Duct Tape Marketing Podcast. Back to Podcast. Transcript.

Small Business 39

Small Business Community Arkansas Non-Compete 39

abovethecrowd.com

FEBRUARY 27, 2019

In many cases, a deeper focus on a particular category or vertical allows these marketplaces to distinguish themselves from broader marketplaces like eBay. Without the proper technology to match people who wanted a ride with people who could provide that service, taxi and chauffeur companies were drastically underserving the potential market.

Internet 88

Internet Matching Vertical Hosting 88

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 24, 2011

How to differentiate yourself in a crowded market (and when perhaps you shouldn’t try). So it’s not necessarily true, but if you are like another popular group in Chexts is younger people who don’t have a lot of money to manage, but they don’t need financing and all of that stuff. Jason: I agree.

Cofounder 208

Cofounder Technical Review Software Review Differentiation 208

www.pakman.com

SEPTEMBER 27, 2012

But if your service attracts particular verticals of content engagement, not all content is created equal, and some is much more valuable than others. However look for Twitter to use Twittercards and link management (affiliate programs, “products in your stream”) to differentiate. Products your friends bought, etc.

Social Media 47

Social Media Vertical Advertising Distribution 47

Hearpreneur

AUGUST 19, 2015

5) Market Downturn. Tapping into my knowledge of and experience in automotive marketing, I identified a need to monetize social networks for businesses. Tapping into my knowledge of and experience in automotive marketing, I identified a need to monetize social networks for businesses. Thanks to David Wachs, Handwrytten ! #5)

Entrepreneur 48

Entrepreneur Australia Technical Review Community 48

mashable.com

OCTOBER 11, 2011

Therefore, marketing and public relations are often tackled piecemeal by whomever has time. Then research which journalists at that publication cover the vertical in which your startup or its news would fall. ” Be sure to differentiate your company from ones that the journalist has already covered, however. Print Story.

PR 103

PR Startup Social Media Technical Review 103

Cracking the Code

SEPTEMBER 19, 2017

12 cloud IPOs in the past 2 years: One from Europe SaaS companies are thriving in the public markets, with their aggregated market cap grew 350% since 2011, and 12 cloud companies going public in the past 24 months. billion in revenues (growing 39% year-on-year) and $25B of market cap. in the US, $2.6B in Europe and $0.9B

Europe 83

Europe Cloud API 83

Start Up Blog

APRIL 29, 2013

Startups are lucky that they can’t afford research, so they test in market and land upon on ideas that would never fly based on what we think or what focus groups would respond with. Given technology is becoming the major form of market access – it should now be viewed in the same realm as access to medicine and education.

Uruguay 123

Uruguay Technical Review Vertical Las Vegas 123

techcrunch.com

FEBRUARY 19, 2010

Tweet View Comments Sarah Lacy Feb 19, 2010 Pepperdine has a new study out that attempts to shed some light on the clubby, shadowy world of private finance. Paglia, Pepperdiine’s Denney Academic Chair and Associate Professor of Finance. Might be kinda large market., Think Again. A few more stats make that picture look worse.

Venture Capital 62

Venture Capital Technical Review Sweat Equity Valuation 62

Hearpreneur

JUNE 26, 2016

Each day some new story comes out about some creative marketing plan that takes the cake and drives huge traffic to a business. Whether you pull off unique marketing stunts, have products which need no introduction or style yourself as an innovative CEO, having a defining quality is what customers will notice. #1

Entrepreneur 92

Entrepreneur Technical Review Harvest Portfolio 92

abovethecrowd.com

NOVEMBER 14, 2017

market in terms of revenue dollars (there is no question that digital tools will successfully impact specific acute diseases/disorders, but it’s our intuition these are best left to 100% focused HC investors). Some of the big things that come up, I first and foremost say it’s not a competitive market. Bill Gurley : Great.

Singapore 43

Singapore Government Silicon Valley Software Review 43