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Customer Trust Is An Opportunity With A Huge Payback

Startup Professionals Musings

Here are a few specifics on how to be part of the solution, without the costs, rather than part of the problem: Put a personal face and address on your site; don’t hide behind an “info” email address. Make your company visible, reachable and responsive through social networks.

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How Video Can Help Boost Your Sales

Women Entrepreneurs Can

According to studies, simply using the word “video” in the subject line of your email will increase open rates by 19 per cent, your subscription rate by 26 per cent and CTR rates by 65 per cent. . Also remember that social media videos are not the same format as those seen on specialist video-sharing sites.

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Using Limited-Time Offers and Flash Sales for Promotion

The Startup Magazine

Marked by their brevity and exclusivity, limited-time offers and flash sales are time-sensitive promotions that create a sense of urgency and excitement among customers. Here are strategies that will enable you to use them to effectively boost your sales and promote your enterprise’s brand and offerings.

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The Best Free Email Marketing Tool for Startups and Small Businesses

Up and Running

No matter what stage your business is in, there is one thing you can do for free that will build your market and help you grow: email marketing. An in-house email list is one of your business’s most important marketing assets. However, there are dozens of email marketing service providers on the market. A spoonful of sugar.

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Millennials got Mail: 6 ways to successfully target the ‘always connected’ generation through email

The Next Web

Comfortable with technology and used to constant emails, can the old-school electronically mailed message stand out midst the noise? Marc Apple, owner and chief strategist at Forward Push Media , said that no one is on social networks 24/7, but across generations most people check email every day. “In Content is key.

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Security And Privacy Are Both A Risk and Opportunity

Startup Professionals Musings

Here are a few specifics on how to be part of the solution, without the costs, rather than part of the problem: Put a personal face and address on your site; don’t hide behind an “info” email address. Make your company visible, reachable and responsive through social networks.

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Technology Attacks the Venerable Business Card

Startup Professionals Musings

What we all need is a digital tool that can extract data from business cards, as well as sync it with your cell phone, your email, and the social networks you use. That doesn’t address social networks and other lists you may have. Social networks have added additional layer of complexity to this challenge.