Up and Running

AUGUST 26, 2020

Understanding how your website performs on search engines is crucial to brand success. Knowing your search rank on the most popular search engine, claiming 93% of all organic search visits in the US, is extremely important. In addition, consider shifting your metrics to engagement as opposed to conversions. Host virtual events.

Marketing 171

Marketing Audience eCommerce Social Media 171

Startup Lessons Learned

OCTOBER 20, 2008

Lessons Learned by Eric Ries Monday, October 20, 2008 The engineering managers lament I was inspired to write The product managers lament while meeting with a startup struggling to figure out what had gone wrong with their product development process. This engineering manager is a smart guy, and very experienced.

Software Review 164

Software Review Engineer Management Technical Review 164

Startup Professionals Musings

SEPTEMBER 28, 2012

Maybe it’s time to sign up for a few free Webinars, or even invest in an expert consultant in this area. Define relevant metrics and measure. Successful people don’t wait for their kids to teach them about new technologies, or wait to be the last one on the block to try new things. How could you be too busy to work on these things?

Social Media 289

Social Media Small Business Media Technical Review 289

Startup Professionals Musings

MARCH 9, 2020

It’s easy to get so pre-occupied with handling the business rollout that you forget to maintain and increase your social media interactions, search engine optimization efforts, and highlighting positive customer reviews on your website. Continually add new marketing and distribution partners. Real growth always requires real marketing.

Social Media 329

Social Media Metrics Viral Channel 329

ConversionXL

MARCH 6, 2019

LinkedIn video ads: tech specs, targeting, metrics, and cost. LinkedIn video ad metrics. Both are limitations on how much video metrics can tell you. In case studies, LinkedIn touts cost-per-view metrics as low as $0.06, but, as Wilcox notes, that can add up quickly. LinkedIn began beta testing video ads in October 2017.

Video 129

Video B2B Technical Review Campaign 129

Startup Lessons Learned

SEPTEMBER 22, 2008

Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. He also has a discussion of how your choice of business model determines which of these metric areas you want to focus on. Choose one.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

www.forentrepreneurs.com

FEBRUARY 2, 2010

Blog About Log in Register Designing startup metrics to drive successful behavior Great companies are almost always run by great management teams. Good metrics should also be actionable, and drive successful behavior. In a follow up post, I will use this technique to walk through the design of a set of metrics for a SaaS company.

Metrics 55

Metrics Design Entrepreneur Startup 55

Mucker Lab

AUGUST 9, 2023

As part of Mucker’s ongoing Growth Series Webinars, we recently invited Eric Carrell , founder of DoFollow.io , to dig into the world of SEO, especially in the link-building space. A recap of the conversation is listed below, as well as the full webinar recording. Why is this the case?

SEO 78

SEO PR Reputation Engineer 78

crowdSPRING Blog

JANUARY 28, 2019

Social Triggers is the brainchild of Derek Halpern – entrepreneur, marketing expert, and one-man success engine. Marketing Profs is an educational marketing website featuring articles, online courses, webinars, and tutorials. Neil Patel’s Blog. Social Triggers. Image courtesy of Eventual Millionaire. Marketing Profs.

Small Business 106

Small Business Marketing Social Media SEO 106

Up and Running

AUGUST 21, 2014

In this webinar, we take time to discuss the different metrics that startups—and established businesses—should be tracking. In terms of pre-purchase, traffic and content metrics. So I’m going to keep going here, “Pre-purchase, the traffic and content metrics.” Those keywords are very, very expensive.

Metrics 84

Metrics Startup Churn Rate Forecast 84

Startup Lessons Learned

APRIL 26, 2010

Lessons Learned by Eric Ries Monday, April 26, 2010 Lean Enterprise Institute webinar, April 28 I can barely write, as Im still recovering from the amazing but overwhelming Startup Lessons Learned conference last Friday (great summary here ). Want to learn more about lean startups? Details are below. I hope youll join us. Details are below.

Lean 113

Lean San Francisco Continuous Deployment DC 113

The Startup Magazine

OCTOBER 5, 2020

It’s also worth mentioning that the reasons a particular channel, whether it’s social media, paid ads, or search engines, outperforms another might not always be clear. Resources like white papers, blog posts, webinars, etc. Big metrics, like cost-per-lead and overall conversion rate, are important in lead generation.

Customer 90

Customer Lead Generation Early Stage Social Media 90

ConversionXL

NOVEMBER 3, 2016

What Are Your Goals, and What Are Your Metrics? What this means depends on the company, but it can take into account different metrics like pathing, time on site, video engagement, company size, role, etc. Webinars perform particularly well in a B2B context. What types of micro-conversions produce the highest lead values?

B2B 48

B2B Conversion B2C Sales Cycle 48

Startup Lessons Learned

APRIL 4, 2010

▼ April (11) Video update on the Startup Visa Act Lean Enterprise Institute webinar, April 28 Four myths about the Lean Startup Sneak preview, KISSmetrics (and more) Sneak preview, Grockit The Lean Startup Intensive at Web 2.0 . ► May (3) Thank you Philosophy Helps Start-Ups Move Faster (WSJ on the. Expo SF (May.

Agile 99

Agile Software Review San Francisco Continuous Deployment 99

Startup Lessons Learned

SEPTEMBER 15, 2008

See Customer Development Engineering for my first stab at articulating the theory involved) Ferocious customer-centric rapid iteration, as exemplified by the Customer Development process. Since that time we've seen a massive change from product engineering to financial engineering. Expo SF (May.

Lean 168

Lean San Francisco Startup Continuous Deployment 168

ConversionXL

MAY 27, 2022

More direct approaches, such as live events and direct mail, also fall under the lead generation umbrella, though marketers today often rely on types of content like: Ebooks; Guides; Webinar access; Free tools; Email newsletters; Checklists; Whitepapers. Target webinars toward bottom-of-funnel prospects.

Lead Generation 107

Lead Generation Demand Audience eCommerce 107

Startup Lessons Learned

JUNE 17, 2010

I was an engineer on the engineering team. For one, the engineers consider the artists stupid; the artists consider the engineers arrogant. The engineering team would then build that feature, mimicking the UI as close as they could using the current primitives supported by the system. The meeting was tense.

Technical Review 164

Technical Review San Francisco Lean Software Review 164

Startup Lessons Learned

FEBRUARY 8, 2010

Lessons Learned by Eric Ries Monday, February 8, 2010 Beware of Vanity Metrics (for Harvard Business Review) The next article in my series on entrepreneurship for Harvard Business Review is live today. Once again, we revisit the topic of Actionable metrics and their nemesis: Vanity metrics. Remember "metrics are people, too."

Metrics 121

Metrics San Francisco Lean Continuous Deployment 121

Startup Lessons Learned

NOVEMBER 6, 2008

Steveys Blog Rants: Good Agile, Bad Agile : "Google is an exceptionally disciplined company, from a software-engineering perspective. They work hard to keep their house in order at all times, and there are strict rules and guidelines in place that prevent engineers and teams from doing things their own way. Expo SF (May.

Agile 76

Agile San Francisco Software Review Continuous Deployment 76

Startup Lessons Learned

JUNE 2, 2010

Two Ways to Hold Entrepreneurs Accountable Beware of Vanity Metrics For Startups, How Much Process Is Too Much? Two Ways to Hold Entrepreneurs Accountable Beware of Vanity Metrics For Startups, How Much Process Is Too Much? Read the rest of The Five Whys for Start-Ups. Speed up or slow down? Speed up or slow down? Expo SF (May.

Technical Review 132

Technical Review San Francisco Lean Continuous Deployment 132

Startup Lessons Learned

MARCH 25, 2010

Two Ways to Hold Entrepreneurs Accountable Beware of Vanity Metrics For Startups, How Much Process Is Too Much? Two Ways to Hold Entrepreneurs Accountable Beware of Vanity Metrics For Startups, How Much Process Is Too Much? Read the rest of The Startups Rules of Speed - The Conversation - Harvard Business Review. Expo SF (May.

Software Review 141

Software Review San Francisco Lean Continuous Deployment 141

Up and Running

MAY 28, 2015

We’re looking at our lean business planning is about strategy, tactics, concrete specifics including milestones, metrics, tasks and schedule, and essential numbers to run a business, all of which lead to managing cash flow. You have visits that you assume through organic search engine optimization. Are we recruiting?

Lean 60

Lean Business Plan Video Software Review 60

Startup Lessons Learned

SEPTEMBER 30, 2008

So I initially gravitated to the CTO title, and not VP of Engineering. But since I spent a long time in a hybrid CTO/VP Engineering role, I still have this nagging question. I want to add one last idea, even though I recognize it is controversial, bordering on the boundary between the CTO and VP Engineering. Heres my take.

CTO 168

CTO Fractional CTO CTO Hire Technical Review 168

ConversionXL

FEBRUARY 3, 2022

They work to improve top-of-funnel metrics like brand awareness and identify opportunities to improve customer activation, retention, and referral efforts. If your campaign works and your brand awareness metrics improve, you win. Then, compare any change in the awareness metrics you’re measuring in that region with other markets.

Framework 102

Framework Marketing Acquisition Retention 102

Startup Lessons Learned

OCTOBER 4, 2008

In 2007, BusinessWeek named Ries one of the Best Young Entrepreneurs of Tech and in 2009 he was honored with a TechFellow award in the category of Engineering Leadership. I help lead the Engineering Leadership SIG at SDForum and wonder if you would be interested in speaking to our group about lean starups. hope to hear from you.

San Francisco 155

San Francisco Technical Cofounder Fractional CTO CTO 155

Occam's Razor

JANUARY 20, 2010

How do you measure success of a online webinar? I recently did a webinar for the Search Engine Strategies conference (I am doing the opening conference keynote at SES London and SES New York ) and my Market Motive co-faculty member Greg Jarboe sent me this KPI via email: "Your webcast was a big success. Back to our story.

Analytics 90

Analytics Search SEO Metrics 90

Startup Lessons Learned

SEPTEMBER 2, 2008

► April (11) Video update on the Startup Visa Act Lean Enterprise Institute webinar, April 28 Four myths about the Lean Startup Sneak preview, KISSmetrics (and more) Sneak preview, Grockit The Lean Startup Intensive at Web 2.0 . ► May (3) Thank you Philosophy Helps Start-Ups Move Faster (WSJ on the. Expo SF (May.

San Francisco 94

San Francisco Continuous Deployment Agile Lean 94

Startup Professionals Musings

NOVEMBER 2, 2013

Maybe it’s time to sign up for a few free Webinars, or even invest in an expert consultant in this area. Define relevant metrics and measure. Successful people don’t wait for their kids to teach them about new technologies, or wait to be the last one on the block to try new things. How could you be too busy to work on these things?

Social Media 267

Social Media Media Social Network Viral 267

Duct Tape Marketing

AUGUST 23, 2023

I think one of the most important things is there's a lot of focus on metrics, and I think metrics is important, but we get caught up in these sort of acronyms and these buzzwords, but really it's all about asking the right questions, right? It's as simple as that, and that is what metrics are to me. I'm an engineer.

Community 54

Community Kuwait Cofounder Bootstrapping 54

Startup Lessons Learned

MARCH 16, 2009

In a startup, rather than think of ourselves as having a marketing department and an engineering department, I now believe its better to think of ourselves as focusing our energies on unknown problems and unknown solutions. Agile is one way to succeed, because pursuing unknowns iteratively is a good way to mitigate risk. Expo SF (May.

Agile 111

Agile Customer Development Developer San Francisco 111

Startup Lessons Learned

FEBRUARY 20, 2009

Its had tremendous impact in many areas: continuous deployment , just-in-time scalability , and even search engine marketing , to name a few. Every time an engineer checks in code, they are batching up a certain amount of work. I owe it originally to lean manufacturing books like Lean Thinking and Toyota Production System.

San Francisco 161

San Francisco Software Review Continuous Deployment Development Team Review 161

Startup Professionals Musings

JULY 29, 2016

It’s easy to get so pre-occupied with handling the business rollout that you forget to maintain and increase your social media interactions, search engine optimization efforts, and highlighting positive customer reviews on your website. Continually add new marketing and distribution partners. Real growth always requires real marketing.

Social Media 120

Social Media Metrics Viral Channel 120

www.clickz.com

JANUARY 7, 2013

Search Engine Watch. Ad Industry Metrics. Webinars Conferences & Expos. ); //. Marketing News & Expert Advice. ClickZ Awards. ClickZ.asia. ClickZ Academy. SES Events. Topics Stats & Tools Training & Education Jobs White Papers. Subscribe to Newsletters. Touch Edition. SEO Paid Search Search Marketing. SES London.

Social Media 86

Social Media Media B2C New York 86

Startup Lessons Learned

AUGUST 26, 2009

Inspiring ideas: real-time biz metrics; safe continuous deployment; A/B split testing. You can learn more about that by reading The engineering managers lament.) leanstartup We organized our engineering team at IMVU to try and maximize cross-functional collaboration. Articulate, inspirational. Expo SF (May.

San Francisco 113

San Francisco Silicon Valley Startup Lean 113

Startup Lessons Learned

SEPTEMBER 10, 2008

► April (11) Video update on the Startup Visa Act Lean Enterprise Institute webinar, April 28 Four myths about the Lean Startup Sneak preview, KISSmetrics (and more) Sneak preview, Grockit The Lean Startup Intensive at Web 2.0 . ► May (3) Thank you Philosophy Helps Start-Ups Move Faster (WSJ on the. Expo SF (May.

Software Review 68

Software Review San Francisco Technical Review Continuous Deployment 68

Startup Lessons Learned

SEPTEMBER 15, 2008

Focus on the output metrics of that part of the product, and you make the problem a lot more clear. To promote this metrics discipline, we would present the full funnel to our board (and advisers) at the end of every development cycle. Max Levchin of Slide and Paypal has noted that 10% of Slides headcount is devoted to metrics only.

San Francisco 166

San Francisco Lean Technical Review Continuous Deployment 166

Startup Lessons Learned

JANUARY 15, 2010

Behind this analysis is a spreadsheet model, complete with detailed metrics for a set of customer behaviors that show just how valuable the new product will be. They are on-schedule and on-budget, but their gross metrics are way off. They are on-schedule and on-budget, but their gross metrics are way off. Expo SF (May.

Hockey Stick 105

Hockey Stick San Francisco Entrepreneur Lean 105