Traction is the new IP
Version One Ventures
OCTOBER 18, 2012
“Traction is the new IP ” sums up perfectly how the technology space has evolved over the past decade due to the nature of the web. This trend is particularly true in markets that are highly susceptible to network effects, such as online auctions and social networks. Even beyond auctions and social networks, the web tends to prefer the category leader. It’s also important to realize how little value investors therefore put on IP when investing in a company.
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