Up and Running

MAY 11, 2021

Simply type in the name of your company, brand, products, or services, and make sure to search for “[company name] reports,” “[product name] reviews,” and other appropriate keywords. Again, simply enter your business name and wait for the complaint search results to come up (or, rather, hope they don’t come up).

Reputation 152

Reputation Software Review Social Media SEO 152

Up and Running

JULY 5, 2021

Ideally, the trademark registration process should begin as soon as you’ve narrowed down a selection of possible marks, including business or product names, logos , and slogans. When is it time to apply for a trademark.

Hiring 133

Hiring Intellectual Property United States Search 133

Gust

DECEMBER 22, 2011

So you’ve chosen a name for your startup, product, or both. It’s possible to have a company with literally millions of customers (users) that employs only a handful of people, working in a small rented office, with hardware and software costing in the tens of thousands rather than millions of dollars.

Intellectual Property 149

Intellectual Property Technical Review Software Review IP 149

ConversionXL

JUNE 14, 2021

The USP that communicates this is: “ConvertKit helps you find your audience, turn them into true fans, and earn a living as a creator with our audience building and email marketing software.”. Here’s an example invitation email for existing customers: Hi [NAME], You’ve been a loyal customer of [COMPANY] for over two years now!

Software Review 158

Software Review Audience Differentiation Framework 158

Startup Professionals Musings

OCTOBER 13, 2019

But it does mean that you think about the global implications at every step of the process: Pick your company and product names carefully. Don’t pick a name for your company or product that has a negative or totally different meaning in another language. Anticipate greater growth outside of North America.

Global 235

Global North America Intellectual Property Marketing 235

deal architect

SEPTEMBER 23, 2013

During his OOW keynote last night, Larry Ellison invoked the iPhone to make fun of his own product naming prowess. Enterprise Software (IBM, Microsoft, Oracle, SAP)' In doing so he announced to the audience what I was thinking throughout his speech. Game Changer. The in-memory switch.

Product Name 236

Product Name Software Audience Naming 236

Women Entrepreneurs Can

NOVEMBER 18, 2019

Several sellers have tried to include the URL of their product or personal seller’s information (e.g., inventory file or company name). To maintain the advantage, they use pricing software, which automatically reduces prices and attracts more customers. Referring Amazon C ustomers to Your Website. MISTAKE #6.

Software Review 40

Software Review Sales Software Naming 40

Steve Blank

AUGUST 20, 2012

With a massive leap of creativity we decided that it should it should have our company name and the letter “E” with a swoop over it. And with that same massive leap of creativity Microsoft decided that their logo would have their product name and the letter “E’ with a swoop over it. While I understand.

SQL 284

SQL Naming Internet Software 284

Startup Professionals Musings

NOVEMBER 8, 2017

But it does mean that you think about the global implications at every step of the process: Pick your company and product names carefully. Don’t pick a name for your company or product that has a negative or totally different meaning in another language. Anticipate greater growth outside of North America.

Global 136

Global North America Intellectual Property Offshore 136

Up and Running

MARCH 1, 2016

If you do have competition, pay special attention to your product name, price range, materials used, what the product claims to do, packaging, and who the manufacturer is. A great way to find potential licensees is to look for products similar to yours and then to look for the name of the manufacturer.

Non-disclosure Agreement 60

Non-disclosure Agreement NDA Non-Compete Naming 60

YoungUpstarts

JULY 1, 2018

According to their website “A trademark or service mark includes any word, name, symbol, device, or any combination, used or intended to be used to identify and distinguish the goods/services of one seller or provider from those of others, and to indicate the source of the goods/services.” Nailing down your needs. Xavier Morales, Esq.

Small Business 124

Small Business Intellectual Property United States Miami 124

Startup Professionals Musings

NOVEMBER 21, 2013

But it does mean that you think about the global implications at every step of the process: Pick your company and product names carefully. Don’t pick a name for your company or product that has a negative or totally different meaning in another language. Anticipate greater growth outside of North America.

Global 244

Global North America Intellectual Property Entrepreneur 244

Up and Running

NOVEMBER 7, 2017

Starting a business and launching new products is a ton of work. From figuring out what exactly your customers need to nailing down your company name, you’ll encounter hurdle after hurdle. Here at Palo Alto Software, we’re going through this process right now. What was the process like for choosing a name? Stay tuned!

Product 77

Product Product Name Forecast Naming 77

YoungUpstarts

MAY 6, 2014

Misunderstand Names and Logos. So you’ve got a great name and a snazzy logo to go with it — is it better to file your trademark as a full logo, or should you trademark just the name itself? If your name is unique enough to achieve registration on its own (e.g. If you’re like many companies using a more common name (e.g.

Intellectual Property 196

Intellectual Property Naming Search Product Name 196

Startup Professionals Musings

OCTOBER 13, 2012

But it does mean that you think about the global implications at every step of the process: Pick your company and product names carefully. Don’t pick a name for your company or product that has a negative or totally different meaning in another language. Anticipate greater growth outside of North America.

North America 260

North America Intellectual Property Marketing Offshore 260

Software By Rob

OCTOBER 28, 2009

I cover topics that affect software and web startups of all sizes, but mostly relating to startups you can fund yourself. Im a serial web entrepreneur here to share what Ive learned in my 11 years as a self-funded startup founder. Luckily several thousand people have decided to stick around and join the conversation.

Software Review 37

Software Review RSS Startup Software Developers 37

Startup Professionals Musings

APRIL 10, 2011

Here are a few examples from my personal experience: You need to translate/localize your products. I was once asked by a top executive of a major software company why we were not selling more products in Finland. I informed him that we needed to translate the software into Finnish at a cost of $50,000.

Saudi Arabia 225

Saudi Arabia Brazil Finland Silicon Valley 225

Startup Professionals Musings

AUGUST 20, 2011

But it does mean that you think about the global implications at every step of the process: Pick your company and product names carefully. Don’t pick a name for your company or product that has a negative or totally different meaning in another language. Anticipate greater growth outside of North America.

Global 258

Global North America Intellectual Property Offshore 258

Software By Rob

NOVEMBER 1, 2009

I cover topics that affect software and web startups of all sizes, but mostly relating to startups you can fund yourself. Im a serial web entrepreneur here to share what Ive learned in my 11 years as a self-funded startup founder. Luckily several thousand people have decided to stick around and join the conversation. 2 Aiesha on 11.03.09

RSS 37

RSS Software Review Software Developers Software Development 37

Startup Professionals Musings

APRIL 18, 2015

But it does mean that you think about the global implications at every step of the process: Pick your company and product names carefully. Don’t pick a name for your company or product that has a negative or totally different meaning in another language. Anticipate greater growth outside of North America.

Global 120

Global North America Intellectual Property Offshore 120

ConversionXL

AUGUST 5, 2013

Landing page has no copy except for the product name. “Invoicing application” vs “fall is love with your accounting software” They didn’t even say “invoicing application” which is what I searched for and what the ad said. The page has an automatic slider, too (more loss of scent).

Advertising 111

Advertising Bulgaria UAE Matching 111

ConversionXL

MAY 15, 2018

survey created in Hotjar, invite and link to survey deployed to paying customers via email marketing software, e.g. Mailchimp, GetResponse, Campaign Monitor, etc.). Note that the popup invite copy for this survey includes a headline that says “Calling all {{ product-related identity }}!”. Link to On-Site Visitor Survey.

Product 100

Product Software Review Framework Email 100

Startup Professionals Musings

JULY 5, 2010

But it does mean that you think about the global implications at every step of the process: Pick your company and product names carefully. Don’t pick a name for your company or product that has a negative or totally different meaning in another language. Anticipate greater growth outside of North America.

North America 223

North America Intellectual Property Offshore Startup 223

Software By Rob

JANUARY 12, 2010

I cover topics that affect software and web startups of all sizes, but mostly relating to startups you can fund yourself. 11 Why Free Plans Don’t Work | Software by Rob on 08.18.10 13 Why You Should Start Marketing the Day You Start Coding | Software by Rob on 10.16.10 13 comments ↓ #1 Rex Dixon on 01.12.10

Software Review 55

Software Review Marketing Startup PPC 55

Startup Professionals Musings

MARCH 13, 2010

As a follow-on to that article, here are a few examples from my personal experience: You need to translate/localize your products. I was once asked by a division manager of a major software company why we were not selling more products in Finland. Watch your product naming.

Brazil 121

Brazil Finland Silicon Valley Italy 121

Entrepreneurs-Journey.com by Yaro Starak

JANUARY 24, 2013

Using things like Skype , including Skype-In phone numbers, live chat software you can add to your site by copying a little code to your pages, help desk scripts, and of course, staying on top of email support by hiring someone to specifically focus on it – you can offer it all.

Software Review 99

Software Review Product Australia Global 99

ConversionXL

SEPTEMBER 4, 2014

For example, if you report details of purchases on your site as conversions to Google Analytics eCommerce, AdWords , and Marin Software, deploying each individually would require requesting purchase information three times, in the specific setup of each tag.

Management 106

Management Software Review eCommerce Analytics 106

ConversionXL

NOVEMBER 11, 2015

Here’s a review from Judah Phillips ,, an analytics expert, consultant, and author who wrote Building a Digital Analytics Organization , Digital Analytics Primer , and Ecommerce Analytics : Judah Phillips : “Adobe offers a selection of analytics products named “Adobe Analytics” as part of the “Adobe Marketing Cloud.”

Software Review 48

Software Review Technical Review Development Team Review Conversion 48

Transformify

AUGUST 29, 2017

A growing body of research shows we make a bunch of snap judgments starting just with people’s names–and continue from there. One widely cited study found that candidates with white-sounding names but otherwise identical résumés were 50% more likely to be called in for an interview.

Hiring 40

Hiring Technical Review Portfolio Software Engineering 40

Software By Rob

JULY 15, 2011

It’s a free tool put together by Sean Ellis and Hiten Shah as a way for product owners to easily survey their customers using pre-written questions. You enter your product name and voila – 8 questions that Sean Ellis has used many times to achieve his massive successes with companies like DropBox, Xobni, LogMeIn and Lookout.

Customer 55

Customer Analytics Vertical Sales 55

Occam's Razor

JULY 22, 2013

Perhaps you wake up in the morning and walk into a store and buy new clothes (or expensive software from Oracle). Why is it that SEO is only focused on our brand terms and product names, when there are 9 million additional intent-identified queries in the Do stage and 14.6 There are some audiences who exhibit that behavior.

Framework 163

Framework Marketing Metrics Audience 163