Occam's Razor
OCTOBER 21, 2013
In late 2011, Google announced an effort to make search behavior more secure. This encrypted their search queries from any prying eyes, and kept from being passed on to websites the users visits after seeing search results. In this post I want to share four angles on secure search: 1. want to protect user privacy.
37signals.com
DECEMBER 5, 2011
Follow us on Twitter for more information on our products. The unimportance of product names. Don’t waste too much time on picking a perfect name for your product. And what about picking a name that’s available as a domain? Search is the way most people wind up finding us anyhow.
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The Startup Magazine
MARCH 6, 2019
In order for businesses to reach clients and generate the revenue needed to stay open, companies must develop a promotional strategy that will reach desired clientele. Having potential customers search for their business is only effective for customers who already know the business or product name.
ConversionXL
AUGUST 5, 2014
A couple weeks ago, we dug into internal site search & found that in some cases , searches performed by only 10% of the site’s total traffic made up nearly 40% of the companies overall revenue. Then we went into my 3 favorite methods for increasing conversions by improving the search experience.
Hearpreneur
APRIL 3, 2016
The name of our company came from the name of our flagship product. Since we’re a mobile app company we wanted a product name that was short, easily remembered, non-controversial and at least somewhat descriptive of the service. After throwing around some names we rejected we settled on making it an acronym.
reidhoffman.org
NOVEMBER 12, 2013
we had no revenue. As a result, we knew that our pitch would need to steer into investors’ biggest concern: the lack of revenue. Because unlike Google search or other means, it involves people you already trust. Normally, you’d expect us to explain our product — i.e., what “professional people search 2.0”
ConversionXL
JULY 29, 2020
Did you know that Amazon has surpassed Google as the go-to search platform for shoppers looking for products? When customers have a specific product in mind, more turn to Amazon search than Google. If you’re porting over your SEO “best practices” from on-site product pages to Amazon product pages, you’ll struggle.
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