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How To Create Buzz Around Your Startup

David Teten

Are you trying to build buzz, but don’t have the cash to launch a full-fledged PR campaign? I emphasize that the best PR you can build is through satisfied customers with high Net Promoter scores. In other words, you should focus first on a great product/service, and only after you’ve achieved that worry about PR.

PR 114
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Twitter Link Roundup #110 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

PR is mostly ineffective when companies step on social media landmines – [link]. Important for all entrepreneurs to understand: The Cult of “Great Product” – [link]. PR is mostly ineffective when companies step on social media landmines – [link]. Google+ Pages for Brands are underwhelming – [link].

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13 Ways to Make Your Online Business an Attractive Purchase

Up and Running

Develop and Test Great Landing Pages. Develop, test, and continually optimize effective direct landing pages that will build your audience, increase sales, and foster awareness in the marketplace and across social media. One of the things that gets the attention of buyers is effective PR. Focus on Your Product.

PR 103
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Startup Tools

steveblank.com

signup, upgrade, trial pricing Zuora – online subscription management FeeFighters – find the cheapest credit card processors HealPay – Collections made easy Customer Support Tender – support, knowledgebase tool for your site GetSatisfaction - conversations between companies / customers.

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Marketing and Growth Lessons for Uncertain Times

ConversionXL

Although the company created an incentive plan to boost sales, its sales growth fell from 19% before the recession to 8% after—five percentage points below Staples’ postrecession sales growth rate. Use that intelligence to inform product portfolio and investment choices.”. Where do your consumers fall?

Marketing 121
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How To Create Buzz Around Your Startup

David Teten

Are you trying to build buzz, but don’t have the cash to launch a full-fledged PR campaign? I emphasize that the best PR you can build is through satisfied customers with high Net Promoter scores. In other words, you should focus first on a great product/service, and only after you’ve achieved that worry about PR.

PR 60
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Twitter Link Roundup #115 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

The image above is taken in Takotna, Alaska during the Iditarod Trail Sled Dog Race on March 9, 2011. More phenomenal photos from 2011 are in the Other section below. The ideal product manager – [link]. The ideal product manager – [link]. The State of Social Marketing 2011 – 2012 – [link].