ConversionXL

JUNE 16, 2022

Design your playbooks so they’re easy to skim, and at all costs, avoid density in the writing and formatting. Your primary audience is the Chief Technology Officer (CTO) who has the spending power to buy your product. The accountant tells the CTO about your great product, who then green lights the purchase.

Campaign 149

Campaign CTO Marketing Social Media 149

SoCal CTO

SEPTEMBER 27, 2011

Suppose further that he's going to cost $60k a year in salary and overhead, x 1.5 = $90k total. The team gets another $3 million as a severance payment or an earn-out, to sweeten the acquisition offer. Suppose the company wants to make a "profit" of 50% on the new hire mentioned above. So subtract a third from 16.7%

Early Stage 391

Early Stage Equity CTO Hire Sweat Equity 391

Both Sides of the Table

FEBRUARY 7, 2013

RedBeacon went on to sell to HomeDepot in what was considered a very successful acquisition on all sides. But Ethan had left by the time of the acquisition. In the same year they won Business Insider’s Startup competition. Nice sweep! He had had a good run as CEO of RedBeacon but aspired to work on his next project.

Southern California 359

Southern California San Francisco CTO Hire SEM 359

SoCal CTO

FEBRUARY 17, 2007

skip to main | skip to sidebar SoCal CTO Saturday, February 17, 2007 Finding Good Developers in Los Angeles? Im part of a CTO group that meets once a month to discuss various topics. He has twenty years’ experience as a CTO. He has been the CTO for several start-ups, most notably eHarmony.

Los Angeles 150

Los Angeles Technical Cofounder Southern California CTO Hire 150

SoCal CTO

FEBRUARY 25, 2007

skip to main | skip to sidebar SoCal CTO Sunday, February 25, 2007 Challenge of Predicting Winners I just read a bit on the payout to YouTube from the Google Acquisition ( Internet News , CNN ). He has twenty years’ experience as a CTO. He has been the CTO for several start-ups, most notably eHarmony.

Technical Cofounder 150

Technical Cofounder Southern California Los Angeles CTO Hire 150

SoCal CTO

FEBRUARY 27, 2007

skip to main | skip to sidebar SoCal CTO Tuesday, February 27, 2007 Stanford Podcasts - eHarmony - Greg Waldorf I was just pointed to a set of great podcasts done by Stanford B-School and particularly, I just listed to the podcast by eHarmonys Greg Waldorf. He has twenty years’ experience as a CTO.

Technical Cofounder 150

Technical Cofounder Southern California Los Angeles CTO Hire 150

SoCal CTO

MARCH 20, 2007

Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. He has twenty years’ experience as a CTO. He has been the CTO for several start-ups, most notably eHarmony. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

Venture Capital 150

Venture Capital Technical Cofounder Southern California Los Angeles 150

SoCal CTO

MARCH 9, 2007

skip to main | skip to sidebar SoCal CTO Friday, March 9, 2007 Map of VC Investments Found this Map of 2006 VC Investments post. He has twenty years’ experience as a CTO. He has been the CTO for several start-ups, most notably eHarmony. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

Technical Cofounder 150

Technical Cofounder Southern California Los Angeles CTO Hire 150

SoCal CTO

MARCH 20, 2007

skip to main | skip to sidebar SoCal CTO Tuesday, March 20, 2007 Kevin Federline Search Engine Just saw a post - Sleep with a pop star, get your own branded search engine. He has twenty years’ experience as a CTO. He has been the CTO for several start-ups, most notably eHarmony.

Technical Cofounder 150

Technical Cofounder Southern California Search Engineer 150

SoCal CTO

MARCH 13, 2007

skip to main | skip to sidebar SoCal CTO Tuesday, March 13, 2007 8 Ways the Internet has Changed Software Marketing Great post - 8 Ways The Internet Changed Software Marketing - is an interesting take on how different it is these days to market software. He has twenty years’ experience as a CTO. Good stuff.

Technical Cofounder 150

Technical Cofounder Southern California Los Angeles Internet 150

SoCal CTO

FEBRUARY 28, 2007

skip to main | skip to sidebar SoCal CTO Wednesday, February 28, 2007 Google Maps Mobile I recently downloaded Google Maps Mobile for my Treo. He has twenty years’ experience as a CTO. He has been the CTO for several start-ups, most notably eHarmony. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

Technical Cofounder 150

Technical Cofounder Southern California Los Angeles Mobile 150

SoCal CTO

FEBRUARY 25, 2007

skip to main | skip to sidebar SoCal CTO Sunday, February 25, 2007 Interesting Model for University President Saw a post by Paul Kedrosky pointing us to Graeme Thickins on How Stanford Does It. He has twenty years’ experience as a CTO. He has been the CTO for several start-ups, most notably eHarmony.

Technical Cofounder 150

Technical Cofounder Southern California Los Angeles CTO Hire 150

SoCal CTO

FEBRUARY 17, 2007

skip to main | skip to sidebar SoCal CTO Saturday, February 17, 2007 About this Blog Ive been thinking about doing a blog with my thoughts on technology and whats happening in the Los Angeles area technology scene for a while, but it was Ben Kuos recent start of a blog that inspired me to actually go ahead and do it. Thanks Ben.

Technical Cofounder 150

Technical Cofounder Los Angeles Southern California CTO Hire 150

SoCal CTO

MARCH 1, 2007

skip to main | skip to sidebar SoCal CTO Thursday, March 1, 2007 Entreprenuer Network Great post by Ben Kuo - The Importance of the “Network&# to Entrepreneurs - the informal connections between people in the technology industry here who have a vested interest in helping entrepreneurs take their companies to the next level.

Technical Cofounder 150

Technical Cofounder Networking Southern California Los Angeles 150

SoCal CTO

MARCH 12, 2007

skip to main | skip to sidebar SoCal CTO Monday, March 12, 2007 MyShape Article - Analyst Misses the Point The NY Times did a piece today on MyShape, a start-up in Pasadena - Log in Your Measurements, and the Clothes May Fit. He has twenty years’ experience as a CTO. Technology Jobs in Southern California – a Rebound.

Technical Cofounder 150

Technical Cofounder Southern California Los Angeles CTO Hire 150

SoCal CTO

MARCH 11, 2010

Show me how much each unique visitor is going to cost you in search engine optimization and pay-per-click search engine expense. And it will be a consistent picture provided both to the team (CTO, COO) and to investors. Great stuff! And it’s surprising how few startup founders think in those terms.

Metrics 159

Metrics Startup Retention Software Developers 159

SoCal CTO

FEBRUARY 17, 2007

skip to main | skip to sidebar SoCal CTO Saturday, February 17, 2007 A Different Kind of Incubator - The Hive I recently met with The Hive a new incubator in Orange County. He has twenty years’ experience as a CTO. He has been the CTO for several start-ups, most notably eHarmony.

Incubator 150

Incubator Technical Cofounder Southern California Los Angeles 150

SoCal CTO

FEBRUARY 17, 2007

skip to main | skip to sidebar SoCal CTO Saturday, February 17, 2007 Where LinkedIn Works for Me Ive been a long time user of LinkedIn , but only recently have started getting the benefits I always expected. He has twenty years’ experience as a CTO. He has been the CTO for several start-ups, most notably eHarmony.

Technical Cofounder 150

Technical Cofounder Southern California Los Angeles CTO Hire 150

SoCal CTO

MARCH 20, 2007

skip to main | skip to sidebar SoCal CTO Tuesday, March 20, 2007 Time Rich, Time Poor and Apple Jeremy Liew at Lightspeed Venture Partners has an interesting post: Time Rich or Time Poor? He has twenty years’ experience as a CTO. He has been the CTO for several start-ups, most notably eHarmony.

Technical Cofounder 150

Technical Cofounder Southern California Los Angeles CTO Hire 150

SoCal CTO

FEBRUARY 20, 2007

skip to main | skip to sidebar SoCal CTO Tuesday, February 20, 2007 Innovation and Geography I ran across a post in Read/Write Web - Does Location Matter in Web Innovation? eHarmongy) as an acting CTO. He has twenty years’ experience as a CTO. He has been the CTO for several start-ups, most notably eHarmony.

Technical Cofounder 150

Technical Cofounder Southern California Los Angeles CTO Hire 150

SoCal CTO

MARCH 5, 2007

link] [link] Posted byTony Karrer at 5:33 PM 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) About Me Tony Karrer Dr. Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. He has twenty years’ experience as a CTO.

Open Source 150

Open Source Business Model Technical Cofounder Southern California 150

SoCal CTO

FEBRUARY 23, 2007

skip to main | skip to sidebar SoCal CTO Friday, February 23, 2007 Events and Networking in Los Angeles One of the issues I discussed in Innovation and Geography was that the geography and traffic in Los Angeles generally makes it more difficult for networking. He has twenty years’ experience as a CTO.

Los Angeles 150

Los Angeles Technical Cofounder Southern California Networking 150

Version One Ventures

SEPTEMBER 17, 2013

CTO, VP of HR) in the customer organization. The SaaS model, with its inherent low customer acquisition costs (CAC) and ease of deployment, makes it possible for companies to be successful when focusing on the SMB market, as well as niche verticals.

Fractional CTO 154

Fractional CTO Software Review Viral Sales Cycle 154

Steve Blank

NOVEMBER 13, 2020

We have to design our forces to be able to operate in a contested environment and to reduce duplication of effort, enhance our speed and reduce costs. Everybody that comes into the space force will learn coding and adopt digital engineering standards as our as our standard for acquisition. Flatter organization, with a COO and CTO.

Technology 323

Technology United States Iraq Operations 323

SoCal CTO

MARCH 22, 2007

skip to main | skip to sidebar SoCal CTO Thursday, March 22, 2007 Discussion Creation Among Bloggers - LinkedIn, Blogging and Discussion Groups Ive been participating in a Yahoo Group that are users of LinkedIn and who are Bloggers: [link] Its an interesting group of folks from diverse backgrounds.

Technical Cofounder 150

Technical Cofounder Southern California Los Angeles CTO Hire 150

ConversionXL

FEBRUARY 27, 2019

Amazon’s Chief Technology Officer, Werner Vogels, summarizes the purpose of the press release: “Writing a press release up front clarifies how the world will see the product – not just how we think about it internally.”. Another plus: It costs almost nothing to produce. Cheap acquisition is (too) cheap.

Product 110

Product Campaign Acquisition Social Media 110

SoCal CTO

NOVEMBER 17, 2009

Our new customer acquisition has grown and our costs have plummeted. We are actually getting paid now to obtain customers, so our customer acquisition costs are now negative. A negative customer acquisition cost! I’m going to be using that as an example for a long time!

Southern California 170

Southern California Acquisition Cost Customer 170

Agile VC

APRIL 17, 2011

Kayak was started here in my backyard of Boston… co-founder & CTO Paul English and the product/engineering team is based here in Concord MA. Now that Google’s acquisition of ITA is closed, following lenghty FTC review, it would appear Kayak is poised to proceed with their IPO in the coming months. =.

Pre-Money Valuation 113

Pre-Money Valuation Liquidation Preference Dividend Common Stock 113

SoCal CTO

MARCH 11, 2013

How much is it costing you to get users? " In Building Your MVP as a Non-Technical Startup Founder , I mentioned that before you build your Minimum Viable Product (MVP), you need to be really clear on your purpose. How much are you making from your users?" " And other similar questions.

Algorithm 264

Algorithm Metrics Viral Venture Capital 264

SoCal CTO

FEBRUARY 13, 2013

Equity-Only CTO and Equity-Only Developers Technology Roles in Startups Want to Know the Difference Between a CTO and a VP Engineering? Investors my tell you that, but what they can look at your product on paper and tell what it does and they will understand if it can be built.

Technical Cofounder 338

Technical Cofounder Technical Review CTO Hire Fractional CTO 338

View from Seed

MARCH 3, 2015

Initially, we promoted it to a list that we’d already developed through Website Grader, the free app our CTO Dharmesh Shah had built before we even had a product. Webinars have a whole other cost in terms of time, effort, headaches, etc. So we had those two assets: Website Grader and the resulting email list.

Marketing 120

Marketing Sales Cycle Startup CTO Hire 120

SoCal CTO

MARCH 18, 2010

More Visible Networking Marketing, Startups and Networking in Los Angeles – Cliff Allen Los Angeles Technology Connector – Kurt Daradics Product Manager Entrepreneur Mark Geller Early Stage Marketing and Branding – Farida Fotouhi Attorney and Startup Business Advisor – Aaron Shechet Negative Customer Acquisition Costs - Creative Startup Marketing Ideas (..)

Los Angeles 225

Los Angeles Revenue Southern California Social Network 225

SoCal CTO

OCTOBER 8, 2009

In many cases, I can break it down into: Customer Acquisition Cost – how will you reach prospects, how will you convert them and how much will it cost to convert them Customer Lifetime Value – how much will you make off of each converted customer This very simple model works for a surprising number of business models.

Metrics 225

Metrics Startup Retention Acquisition 225

Lightspeed Venture Partners

OCTOBER 18, 2012

Meanwhile businesses struggle to reach consumers with mounting customer acquisition costs. Justin knew co-founder & CEO Raj de Datta from business school and introduced him to co-founder & CTO Ashutosh Garg.

Marketing 107

Marketing Cofounder Flash Algorithm 107

Startup Lessons Learned

SEPTEMBER 2, 2008

In a subscription business, maybe your attrition starts matching your acquisition, balancing like magic. Or your cost of customer acquisition just magically floats up to match your customer lifetime value. Nothing seems to matter. In an eyeballs business, you just cant seem to acquire or activate that next step-up of customers.

San Francisco 60

San Francisco Continuous Deployment Lean DC 60

Steve Blank

OCTOBER 24, 2017

If the founder was lucky, he got to stay as chairman or CTO. Facebook’s ~$20 billion acquisition of WhatsApp, a 5-year-old startup that had $10 million in revenue, made no sense until you realized that Facebook was paying to acquire 300 million new users.). Schmidt had been the CEO of Novell and previously CTO of Sun Microsystems.

Founder 274

Founder Technical Review CTO Hire IPO 274

VC Cafe

MAY 30, 2011

Rocketick has created GPU simulation accelerators, a technology that enables chip manufacturers cut their overall time to market of new chip designs by up to 30% and is advertised to reduce 50% of testing cost. According to the deal, Rocketip will supply NVIDIA’s engineer access to its test engine over the next three years.

Architecture 68

Architecture Early Stage Algorithm Advertising 68