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18 Entrepreneurs Reveal How They Deal With Economic Uncertainty

Hearpreneur

We are doubling down on our commitment to partner with a diverse range of facilities across North America, including small, family-owned businesses that need the support. In a recession, advertising costs can go down as fewer companies invest in marketing. 4- By carefully prioritizing Photo Credit: Todd Stearn I'm an optimist.

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Critical Tips to Developing an Effective Marketing Strategy for Startups in “Boring” Industries

ReadWriteStart

Use a metaphor (Chevrolet: “The heartbeat of America”). Think of it like word-of-mouth advertising, but on a much larger scale. Then, when it’s time to advertise, you’re ready to go. For every dollar you spend on advertising, you may justify it as an “investment.” Choose Your Brand’s Colors and Fonts.

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Twitter Link Roundup #201 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Virgin America has always done things differently. The Golden Age of Ad Tech or Peak Advertising? Phenomenaly creative Virgin America air safety video - crowdspring.co/1aYczSl. These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more!

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Critical Tips to Developing an Effective Marketing Strategy for Startups in “Boring” Industries

ReadWriteStart

Use a metaphor (Chevrolet: “The heartbeat of America”). Think of it like word-of-mouth advertising, but on a much larger scale. Then, when it’s time to advertise, you’re ready to go. For every dollar you spend on advertising, you may justify it as an “investment.” Choose Your Brand’s Colors and Fonts.

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Twitter Link Roundup #225 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

What are the best Craigslist advertisements of all time? America’s Sources Of Immigrants Through The Years – crowdspring.co/1nRMjxy. Agile UX vs Lean UX, which should you choose? Webdesigner Depot – crowdspring.co/1jB1AEk. Collection Of Free High-Quality Line Icon Sets – crowdspring.co/1lDrUJR.

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Public Relations Tips for Small Businesses and Entrepreneurs [Webinar Recap]

Up and Running

To grow a business, most entrepreneurs know that they should be implementing PR strategies. For this webinar, we were joined by Jennefer Witter, CEO and founder of the Boreland Group, and author of the new book, “The Little Book of Big PR: 100+ Quick Tips to Get Your Small Business Noticed.” They mix it up with advertising.

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Social Networking and Business Value

SoCal CTO

Corporations increasingly see social media as a key PR, communications and marketing medium. Companies also use social networking sites in the hiring process, and increasingly, to do innovative advertising (such as the recent Jack in the Box campaign). Does advertising work in the social networking world?