Steve Blank

AUGUST 23, 2010

At times I’ll do what I consider an extension of teaching; a two-day Customer Discovery/Validation intensive session with a large corporation serious about Customer Development at my ranch on the California Coast. It reminded me of the differences in Customer Discovery between a scalable startup and a big company.

Customer Development 235

Customer Development Developer Customer South America 235

Steve Blank

SEPTEMBER 3, 2014

A startup is not just about the idea, it’s about testing and then implementing the idea. I was driving home from the BIO conference in San Diego last month and had lots of time for a phone call with Dave, an ex student and now a founder who wanted to update me on his Customer Discovery progress. Customer Discovery. The Problem.

Cofounder 336

Cofounder Founder Technical Cofounder Coder 336

Steve Blank

SEPTEMBER 16, 2014

How do you figure out what’s the right mix of skills for the co-founders of your startup? Surprisingly if you’ve filled out the business model canvas you already know who you need. She started by sketching her business model canvas on a napkin, but somehow the conversation quickly shifted to what was really on her mind.

Cofounder 335

Cofounder Founder Intellectual Property Business Model 335

Steve Blank

NOVEMBER 15, 2010

In previous posts I’ve talked about what the combination of Business Model Design, Customer Development and Agile Methodologies mean to startups and intrapreneurs in large companies; it’s the beginning of entrepreneurship as a science with its own rules and methodologies. Teaching In the Big Apple.

Customer Development 270

Customer Development Business Model Developer Design 270

Steve Blank

APRIL 16, 2013

In my 21 years as an entrepreneur, I would come up for air once a month to religiously read the Harvard Business Review. It was not only my secret weapon in thinking about new startup strategies, it also gave me a view of the management issues my customers were dealing with.

Technical Review 219

Technical Review Lean Venture Capital Customer Development 219

Steve Blank

MAY 6, 2015

It’s time to update Build, Measure, Learn to what we now know is the best way to build Lean startups. Build a product, get it into the real world, measure customers’ reactions and behaviors, learn from this, and use what you’ve learned to build something better. Then came the Build-Measure-learn focus of the Lean Startup.

Lean 120

Lean Agile Business Model Customer Development 120

Steve Blank

SEPTEMBER 5, 2013

Over the last three years our Lean LaunchPad / NSF Innovation Corps classes have been teaching hundreds of entrepreneurial teams a year how to build their startups by getting out of the building and testing their hypotheses behind their business model. The next customer segment we tried was startup founders.

Lean 315

Lean Customer Development Sales Cycle Business Model 315

Steve Blank

OCTOBER 24, 2014

—— The Lean Startup process builds new ventures more efficiently. It has three parts: a business model canvas to frame hypotheses, customer development to get out of the building to test those hypotheses and agile engineering to build minimum viable products. His new book does three things: 1.

Business Model 335

Business Model Design Customer Development Lean 335

Steve Blank

DECEMBER 20, 2011

63 scientists and engineers in 21 teams made 2,000 customer calls in 8 weeks , turning laboratory ideas into formidable startups. The Innovation Corps Startup Team. We taught them the business model / customer development / agile development solution stack. This week we saw the results.

Incubator 301

Incubator Government Silicon Valley Lean 301

Steve Blank

MARCH 29, 2012

When Bob Dorf and I wrote the Startup Owners Manual we listed a series of Customer Development principles. I thought they might be worth enumerating here: A Startup Is a Temporary Organization Designed to Search. for A Repeatable and Scalable Business Model. Not All Startups Are Alike.

Customer Development 328

Customer Development Developer Customer Cofounder 328

Steve Blank

APRIL 10, 2009

And he recognized it was making his startup feel and act like a big ponderous company. Most decisions in a startup must be made in the face of uncertainty. Since every situation is unique, there is no perfect solution to any engineering, customer or competitor problem, and you shouldn’t agonize over trying to find one.

Silicon Valley 300

Silicon Valley RSS Startup Agile 300

Steve Blank

SEPTEMBER 1, 2021

You think startups are hard? Try innovating inside a large company where 99% of the company is executing the current business model, while you’re trying to figure out and build what comes next. In sharp contrast, start-ups operate in “search/ explore ” mode, seeking a repeatable and profitable business model.

Incubator 402

Incubator Lean Agile Business Model 402

Steve Blank

JUNE 26, 2014

We’re changing the order in which we teach the business model canvas and customer development to better-fit therapeutics, diagnostics and medical devices. The Lean LaunchPad class uses the three “ Lean Startup ” principles: Alexander Osterwalders “ business model canvas ” to frame hypotheses.

Intellectual Property 281

Intellectual Property Lean IP Open Source 281

Steve Blank

MARCH 31, 2011

Over the last decade we assumed that once we found repeatable methodologies (Agile and Customer Development , Business Model Design) to build early stage ventures, entrepreneurship would become a “science,” and anyone could do it. Some men see things as they are and ask why. George Bernard Shaw.

Agile 332

Agile Customer Development Early Stage Business Model 332

Steve Blank

MARCH 8, 2011

It was designed to bring together many of the new approaches to building a successful startup – customer development, agile development, business model generation and pivots. We were positing that 20 years of teaching “how to write a business plan” might be obsolete.

Lean 298

Lean Business Model Customer Development Guinea 298

Steve Blank

MAY 17, 2010

I suggested that they first might want to read my post on why business plans are a poor planning and execution tool for startups. At best I think business plan competitions are a waste of time. Business Plan Versus Business Models. A startup is not executing a series of knowns.

Business Plan 312

Business Plan Business Model Customer Development Deal Flow 312

Steve Blank

JULY 13, 2021

By the end of the 20th century entrepreneurship education fell into two categories: 1) starting small businesses and 2) starting high-growth, high-risk scalable startups. But both types of entrepreneurship courses were taught using case studies and taught students how to write and execute a business plan.

Lean 433

Lean Agile Business Model Business Plan 433

Steve Blank

JANUARY 30, 2013

Entrenched Innovation Model Issues : Qualcomm’s existing innovation model – wireless products were created in the R&D lab and then handed over to existing business units for commercialization – was wildly successful in the existing wireless and mobile space. Venture Fest was not integral to their success.

Programming 265

Programming Technical Review Incubator Intellectual Property 265

Steve Blank

JUNE 3, 2010

They start with an innovation, search for a repeatable business model, build the infrastructure for a company, then grow by efficiently executing the model. outpace an existing company’s business model. You want to start executing the business model. Just like a startup. Creative Destruction.

Search 242

Search Agile Customer Development Technical Review 242

Steve Blank

MARCH 2, 2011

The Energy Storage division is acting like a startup, and Prescott Logan its General Manager, has lived up to the charter. He’s as good as any startup CEO in Silicon Valley. They’ve tested their hypotheses with literally hundreds of customer interviews on every continent in the world. You couldn’t be more wrong.

Silicon Valley 222

Silicon Valley Agile Customer Development Early Stage 222

Steve Blank

MARCH 3, 2015

Starting in the 1950’s, Stanford’s engineering department became “outward facing” and developed a culture of spinouts and active faculty support and participation in the first wave of Silicon Valley startups. At the same time Berkeley was also developing Cold War weapons systems. That has changed in the last few years.

Business Plan 120

Business Plan Silicon Valley Saudi Arabia Lean 120

Steve Blank

DECEMBER 13, 2010

Here’s the course announcement from Professor Vergara (in English): Customer Development Course in Chile – Lean Launchpad. The objective of this course is that groups of students finish with a completed software product that has real customers and an identified market. The syllabus for the Stanford course can be seen here.

Chile 235

Chile Silicon Valley Lean Agile 235

Steve Blank

JUNE 23, 2020

The pandemic has upended the business models of most startups and existing companies. As the economy reopens companies are finding that customers may have disappeared or that their spending behavior has changed. Suppliers are going out of business or requiring cash-up-front terms. Here’s how.

Customer 436

Customer Marketing Customer Development Lean 436

Steve Blank

OCTOBER 15, 2019

Once upon a time every great organization was a scrappy startup willing to take risks – new ideas, new methods, new customers, targets, and mission. They’ll use government regulation and lawsuits to keep out new entrants with more innovative business models. Companies Run on Process. Process Versus Product.

Government 315

Government Technical Review Acquisition Metrics 315

Steve Blank

MAY 7, 2019

Modern entrepreneurship began at the turn of this century with the observation that startups aren’t smaller versions of large companies – large companies at their core execute known business models, while startups search for scalable business models.

Lean 333

Lean Marketing Agile Customer Development 333

Startup Lessons Learned

SEPTEMBER 15, 2008

Lessons Learned by Eric Ries Monday, September 8, 2008 The lean startup Ive been thinking for some time about a term that could encapsulate trends that are changing the startup landscape. After some trial and error, Ive settled on the Lean Startup. Of course, many startups are capital efficient and generally frugal.

Lean 168

Lean San Francisco Startup Continuous Deployment 168

Steve Blank

JUNE 26, 2015

In the last five years “ Lean Startup ” methodologies have enabled entrepreneurs to efficiently build a startup by searching for product/market fit rather than blindly trying to execute. Gore , I’ve found two corporate strategy tools developed by other smart people helpful in bridging Lean Startups with Corporate Innovation.

Lean 120

Lean Management Business Model Incubator 120

Steve Blank

FEBRUARY 16, 2012

Alexander Osterwalder and I spent last week in Salt Lake City, Utah as judges at the 2 nd Annual International Business Model Competition , hosted by Professor Nathan Furr , and his team at the BYU Center for Entrepreneurship. But for startups, business plans fail to match the chaotic reality they encounter in the real world.

Business Model 263

Business Model Customer Development Utah Business Plan 263

Steve Blank

APRIL 29, 2010

I’ve been teaching Customer Development at U.C. Berkeley’s Haas Business School since the fall of 2004 and in a joint MBA with Columbia since 2005. Back in 2004, Jerry Engel the head of the Entreprenuership program at Haas Business School at U.C. A lot has happened since I first authored and taught the class. Four Steps.

Customer Development 219

Customer Development Lean Developer Customer 219

Steve Blank

JUNE 8, 2021

This was followed by an 8-minute slide presentation describing their customer discovery journey over the 10 weeks. While all the teams used the Mission Model Canvas , (videos here ), Customer Development and Agile Engineering to build Minimal Viable Products, each of their journeys was unique.

Lean 385

Lean Security Asia SBIR 385

Steve Blank

MAY 18, 2020

We’re holding a series of 5-day online classes at Stanford where teams will learn how to develop new business models for an economy that’s getting back to work and on the road to recovery. The Covid-19 virus has upended traditional ways of doing business, travel, education, entertainment, healthcare, etc.

Lean 436

Lean Business Model Affiliate Incubator 436

Steve Blank

MARCH 4, 2014

In the last few years we’ve recognized that a startup is not a smaller version of a large company. We’re now learning that companies are not larger versions of startups. But paradoxically, in spite of all their seemingly endless resources, innovation inside of an existing company is much harder than inside a startup.

IRR 335

IRR Startup Business Model Agile 335

Steve Blank

JULY 25, 2023

This meant the class was team-based, Lean-driven (hypothesis testing/business model/customer development/agile engineering) and experiential – where the students, rather than being presented with all of the essential information, must discover that information rapidly for themselves.

Lean 294

Lean Chile Ukraine Spain 294

Steve Blank

FEBRUARY 23, 2016

As we prepared for the new Hacking for Defense class at Stanford, we had to stop and ask ourselves: How do we use the Business Model Canvas if the primary goal is not to earn money, but to fulfill a mission? In other words, how can we adapt the Business Model Canvas when the metrics of success for an organization is not revenue?

Business Model 120

Business Model Revenue Channel Community 120

Steve Blank

MARCH 11, 2016

If you’ve read any of my previous posts, you know I believe that: a product is just a part of a startup, but understanding customers, channel, pricing, – the business model – is what turns a product into a business. using the business model canvas as the framework. Reflection Week.

Lean 120

Lean Incubator Business Model Channel 120

Steve Blank

MARCH 5, 2012

One of the confusing things to entrepreneurs, investors and educators is the relationship between customer development and business model design and business planning and execution. When does a new venture focus on customer development and business models ? Search Versus Execution.

Search 320

Search Business Model Customer Development Agile 320

Steve Blank

JANUARY 25, 2010

Everyone knows what a startup is for – don’t they? In this post we’re going to offer a new definition of why startups exist : a startup is an organization formed to search for a repeatable and scalable business model. A Business Model. Ok, but what is a business model ?

Agile 335

Agile Startup Silicon Valley Business Model 335