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CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

ConversionXL

B2B buyers aren’t all-rational, and they will often follow and recommend tools they’ve heard of even if they’ve never used them. Those tactics allow you to fit within a unique JTBD (“job to be done”) framework. One of the key aspects to out-convert competitors and get in that JTBD framework is using effective messaging.

B2B 94
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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Growth hacking in marketing incorporates the five stages of the customer lifecycle into the “ AARRR Framework ,” otherwise known as the “Pirate Metrics model.”. Let’s look at each stage of the framework and how to use it to drive and measure growth. Use this information to optimize for retention with: Transactional messaging.

Retention 113
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Rob Stevens & Rob Go B2B GTM AMA Recap

View from Seed

He has experience in B2B, supply chain, robotics, SaaS, and IoT spaces. After talking to your champion, you should have a good understanding of the decision-making framework they’re working with. Have them focus on retention and growth in your existing accounts that have seen success. This is your chance to walk the walk. .

B2B 156
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Pitch Deck Month: “Is It Working?” (aka the “Traction” Slide)

View from Seed

But here’s some examples or frameworks to consider. Pre-launch customer development data is another way, sometimes in the form of user surveys for consumer companies or interviews with potential beta customers for B2B businesses. For consumer companies this is usually around user acquisition, engagement, and retention.

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How Gamification Of Business Process Yields Successful Results

YoungUpstarts

Gamification is the process of deploying gaming techniques designs to the business framework. In the case of B2B business, the ideal way is to come up with a robust symbiotic gamification model for business progression. The training and retention area requires management to determine whether a deficit of learning management system.

Retention 100
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How to Choose Digital Marketing Channels for Long Term Growth

ConversionXL

There are many who aren’t doing it well , but to me it seems this is a natural extension of any other acquisition channel, and a super important lever for retention and relationship building. For certain businesses, though – usually B2B with a high enough price tag and lifetime value – sales is a must. Prioritize.

Channel 118
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The #1 thing successful founders think about for their next startups

Hippoland

You will use your fridge for a decade or more so the retention here is high. 2) B2B startups have high margins. Many serial entrepreneurs tend to gravitate towards building B2B startups. I can’t tell you how many founders I know whose first company was a consumer company and then built only B2B companies after that.

Founder 48